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	<title>Comments on: Bebo: By the (Not So Big) Numbers</title>
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		<title>By: Former Bebo CEO and AOL Top Exec Shields and Shine&#8217;s Murdoch to Form Interactive Content Start-Up &#124; Kara Swisher &#124; BoomTown &#124; AllThingsD</title>
		<link>http://kara.allthingsd.com/20080313/bebo-by-the-not-so-big-numbers/#comment-16763</link>
		<dc:creator>Former Bebo CEO and AOL Top Exec Shields and Shine&#8217;s Murdoch to Form Interactive Content Start-Up &#124; Kara Swisher &#124; BoomTown &#124; AllThingsD</dc:creator>
		<pubDate>Wed, 16 Sep 2009 23:05:19 +0000</pubDate>
		<guid isPermaLink="false">http://kara.allthingsd.com/20080313/bebo-by-the-not-so-big-numbers/#comment-16763</guid>
		<description>[...] engineered the sale of the social networking site Bebo to the Time Warner (TWX) online unit for $850 million in early [...]</description>
		<content:encoded><![CDATA[<p>[...] engineered the sale of the social networking site Bebo to the Time Warner (TWX) online unit for $850 million in early [...]</p>
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		<title>By: People Networks President Joanna Shields Leaving AOL (With Full Memo) &#124; Kara Swisher &#124; BoomTown &#124; AllThingsD</title>
		<link>http://kara.allthingsd.com/20080313/bebo-by-the-not-so-big-numbers/#comment-11882</link>
		<dc:creator>People Networks President Joanna Shields Leaving AOL (With Full Memo) &#124; Kara Swisher &#124; BoomTown &#124; AllThingsD</dc:creator>
		<pubDate>Tue, 26 May 2009 17:05:07 +0000</pubDate>
		<guid isPermaLink="false">http://kara.allthingsd.com/20080313/bebo-by-the-not-so-big-numbers/#comment-11882</guid>
		<description>[...] has always been a thorn at AOL, since it was acquired for $850 million last March. It was a huge price for the social networking site, which was much smaller than leaders Facebook and [...]</description>
		<content:encoded><![CDATA[<p>[...] has always been a thorn at AOL, since it was acquired for $850 million last March. It was a huge price for the social networking site, which was much smaller than leaders Facebook and [...]</p>
]]></content:encoded>
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		<title>By: Time Warner&#8217;s Jeff Bewkes Lays off AOL CEO and President&#8211;in a New York Minute &#124; Kara Swisher &#124; BoomTown &#124; AllThingsD</title>
		<link>http://kara.allthingsd.com/20080313/bebo-by-the-not-so-big-numbers/#comment-9025</link>
		<dc:creator>Time Warner&#8217;s Jeff Bewkes Lays off AOL CEO and President&#8211;in a New York Minute &#124; Kara Swisher &#124; BoomTown &#124; AllThingsD</dc:creator>
		<pubDate>Thu, 12 Mar 2009 23:35:49 +0000</pubDate>
		<guid isPermaLink="false">http://kara.allthingsd.com/20080313/bebo-by-the-not-so-big-numbers/#comment-9025</guid>
		<description>[...] and also &#8220;Rondy&#8221; by some inside the division by some who did not like then&#8211;AOL paid $850 million for the Bebo social networking site last year, an overpriced move that has grated on many throughout Time [...]</description>
		<content:encoded><![CDATA[<p>[...] and also &#8220;Rondy&#8221; by some inside the division by some who did not like then&#8211;AOL paid $850 million for the Bebo social networking site last year, an overpriced move that has grated on many throughout Time [...]</p>
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		<title>By: Buyer’s Remorse or Not–AOL Is Not Considering Selling Bebo [BoomTown] &#124; LinkTouch</title>
		<link>http://kara.allthingsd.com/20080313/bebo-by-the-not-so-big-numbers/#comment-7895</link>
		<dc:creator>Buyer’s Remorse or Not–AOL Is Not Considering Selling Bebo [BoomTown] &#124; LinkTouch</dc:creator>
		<pubDate>Wed, 28 Jan 2009 19:38:01 +0000</pubDate>
		<guid isPermaLink="false">http://kara.allthingsd.com/20080313/bebo-by-the-not-so-big-numbers/#comment-7895</guid>
		<description>[...] was not exactly a secret then either. As I wrote right after the sale last March: What&#8217;s AOL getting for its $850 million in cash to purchase social-networking site, [...]</description>
		<content:encoded><![CDATA[<p>[...] was not exactly a secret then either. As I wrote right after the sale last March: What&#8217;s AOL getting for its $850 million in cash to purchase social-networking site, [...]</p>
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		<title>By: Buyer&#8217;s Remorse or Not&#8211;AOL Is Not Considering Selling Bebo &#124; Kara Swisher &#124; BoomTown &#124; AllThingsD</title>
		<link>http://kara.allthingsd.com/20080313/bebo-by-the-not-so-big-numbers/#comment-7881</link>
		<dc:creator>Buyer&#8217;s Remorse or Not&#8211;AOL Is Not Considering Selling Bebo &#124; Kara Swisher &#124; BoomTown &#124; AllThingsD</dc:creator>
		<pubDate>Wed, 28 Jan 2009 13:31:14 +0000</pubDate>
		<guid isPermaLink="false">http://kara.allthingsd.com/20080313/bebo-by-the-not-so-big-numbers/#comment-7881</guid>
		<description>[...] was not exactly a secret then either. As I wrote right after the sale last March: What&#8217;s AOL getting for its $850 million in cash to purchase of social-networking site, [...]</description>
		<content:encoded><![CDATA[<p>[...] was not exactly a secret then either. As I wrote right after the sale last March: What&#8217;s AOL getting for its $850 million in cash to purchase of social-networking site, [...]</p>
]]></content:encoded>
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		<title>By: AOL might sell Bebo? &#8220;Absolutely ridiculous&#8221; &#187; VentureBeat</title>
		<link>http://kara.allthingsd.com/20080313/bebo-by-the-not-so-big-numbers/#comment-7860</link>
		<dc:creator>AOL might sell Bebo? &#8220;Absolutely ridiculous&#8221; &#187; VentureBeat</dc:creator>
		<pubDate>Tue, 27 Jan 2009 19:33:33 +0000</pubDate>
		<guid isPermaLink="false">http://kara.allthingsd.com/20080313/bebo-by-the-not-so-big-numbers/#comment-7860</guid>
		<description>[...] on product development). Meanwhile, Bebo only made $20 million in revenue in 2007, according to one report. As we first reported, late 2007 was when Bebo put itself on the block &#8212; AOL executives [...]</description>
		<content:encoded><![CDATA[<p>[...] on product development). Meanwhile, Bebo only made $20 million in revenue in 2007, according to one report. As we first reported, late 2007 was when Bebo put itself on the block &#8212; AOL executives [...]</p>
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		<title>By: Social networks &#8212; Fed up with the ad deluge &#124; Monday Note</title>
		<link>http://kara.allthingsd.com/20080313/bebo-by-the-not-so-big-numbers/#comment-3857</link>
		<dc:creator>Social networks &#8212; Fed up with the ad deluge &#124; Monday Note</dc:creator>
		<pubDate>Wed, 06 Aug 2008 11:40:46 +0000</pubDate>
		<guid isPermaLink="false">http://kara.allthingsd.com/20080313/bebo-by-the-not-so-big-numbers/#comment-3857</guid>
		<description>[...] that&#8217;s a ridiculous 42 times revenues and 160 times EBIDTA, according to the tech site AllThingsD. Even if, overall valuations should fall saysVenture Beat    Previous Post Next Post    &#169; 2008 [...]</description>
		<content:encoded><![CDATA[<p>[...] that&#8217;s a ridiculous 42 times revenues and 160 times EBIDTA, according to the tech site AllThingsD. Even if, overall valuations should fall saysVenture Beat    Previous Post Next Post    &copy; 2008 [...]</p>
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		<title>By: pablo san jose</title>
		<link>http://kara.allthingsd.com/20080313/bebo-by-the-not-so-big-numbers/#comment-2941</link>
		<dc:creator>pablo san jose</dc:creator>
		<pubDate>Thu, 13 Mar 2008 20:36:13 +0000</pubDate>
		<guid isPermaLink="false">http://kara.allthingsd.com/20080313/bebo-by-the-not-so-big-numbers/#comment-2941</guid>
		<description>Its interesting to try and justify big-ticket acquisitions like this by claming the CEO adds material value. I&#039;m not an M&amp;A guy, but this seems patently absurd to me. First of all, her salary is already built into Beebo&#039;s operating expenses, so its value would be automatically discounted if AOL used used an earnings multiple for valuation. But most of her comp is probably already on the balance sheet since she probably makes very little in salary and has a lot of unvested options.  Another way to look at it is to estimate her market value.  Assume Shields spends a generous 25% of her time on AOL business and she&#039;d cost AOL a generous $5M/year in total. comp. That puts her market value at $1.25M, or 0.15% of the total valuation. Anyway you slice, this argument seems highly suspect.</description>
		<content:encoded><![CDATA[<p>Its interesting to try and justify big-ticket acquisitions like this by claming the CEO adds material value. I&#8217;m not an M&amp;A guy, but this seems patently absurd to me. First of all, her salary is already built into Beebo&#8217;s operating expenses, so its value would be automatically discounted if AOL used used an earnings multiple for valuation. But most of her comp is probably already on the balance sheet since she probably makes very little in salary and has a lot of unvested options.  Another way to look at it is to estimate her market value.  Assume Shields spends a generous 25% of her time on AOL business and she&#8217;d cost AOL a generous $5M/year in total. comp. That puts her market value at $1.25M, or 0.15% of the total valuation. Anyway you slice, this argument seems highly suspect.</p>
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		<title>By: Chris Lynn</title>
		<link>http://kara.allthingsd.com/20080313/bebo-by-the-not-so-big-numbers/#comment-2940</link>
		<dc:creator>Chris Lynn</dc:creator>
		<pubDate>Thu, 13 Mar 2008 20:15:27 +0000</pubDate>
		<guid isPermaLink="false">http://kara.allthingsd.com/20080313/bebo-by-the-not-so-big-numbers/#comment-2940</guid>
		<description>Kara:

Wondering how much was paid to produce &quot;Prom Queen&quot; or &quot;Quarter Life.&quot;  I think Bebo&#039;s &quot;Kate Modern&quot; has higher viewership and engagement than those two &quot;successes.&quot;  With more interactive dramas already in production, Bebo could serve up some hit shows with their platform.  Again, you are right: It&#039;s potential and AOL has negelected several properties.

AIM is def a property that could use some development. One tip: open up, so enterprises can integrate it.

Can you buy a fancy movie theater to keep people from seeing the half leased strip mall in the back?</description>
		<content:encoded><![CDATA[<p>Kara:</p>
<p>Wondering how much was paid to produce &#8220;Prom Queen&#8221; or &#8220;Quarter Life.&#8221;  I think Bebo&#8217;s &#8220;Kate Modern&#8221; has higher viewership and engagement than those two &#8220;successes.&#8221;  With more interactive dramas already in production, Bebo could serve up some hit shows with their platform.  Again, you are right: It&#8217;s potential and AOL has negelected several properties.</p>
<p>AIM is def a property that could use some development. One tip: open up, so enterprises can integrate it.</p>
<p>Can you buy a fancy movie theater to keep people from seeing the half leased strip mall in the back?</p>
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		<title>By: dave mcclure</title>
		<link>http://kara.allthingsd.com/20080313/bebo-by-the-not-so-big-numbers/#comment-2939</link>
		<dc:creator>dave mcclure</dc:creator>
		<pubDate>Thu, 13 Mar 2008 19:21:51 +0000</pubDate>
		<guid isPermaLink="false">http://kara.allthingsd.com/20080313/bebo-by-the-not-so-big-numbers/#comment-2939</guid>
		<description>next up: hi5.</description>
		<content:encoded><![CDATA[<p>next up: hi5.</p>
]]></content:encoded>
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		<title>By: Kara Swisher</title>
		<link>http://kara.allthingsd.com/20080313/bebo-by-the-not-so-big-numbers/#comment-2938</link>
		<dc:creator>Kara Swisher</dc:creator>
		<pubDate>Thu, 13 Mar 2008 18:10:31 +0000</pubDate>
		<guid isPermaLink="false">http://kara.allthingsd.com/20080313/bebo-by-the-not-so-big-numbers/#comment-2938</guid>
		<description>Chris:

But not, I daresay, on the cheap. Also, it does have AIM and other important platforms it ignores.</description>
		<content:encoded><![CDATA[<p>Chris:</p>
<p>But not, I daresay, on the cheap. Also, it does have AIM and other important platforms it ignores.</p>
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		<title>By: Chris Lynn</title>
		<link>http://kara.allthingsd.com/20080313/bebo-by-the-not-so-big-numbers/#comment-2937</link>
		<dc:creator>Chris Lynn</dc:creator>
		<pubDate>Thu, 13 Mar 2008 18:04:54 +0000</pubDate>
		<guid isPermaLink="false">http://kara.allthingsd.com/20080313/bebo-by-the-not-so-big-numbers/#comment-2937</guid>
		<description>Besides a great exec like Joanna Shields, AOL/TW also gets a new platform for content delivery and distribution.  Bebo has proved itself, IMHO, as a great integration of social networking and entertainment channel.</description>
		<content:encoded><![CDATA[<p>Besides a great exec like Joanna Shields, AOL/TW also gets a new platform for content delivery and distribution.  Bebo has proved itself, IMHO, as a great integration of social networking and entertainment channel.</p>
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