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MicroHoo: How to Talk Without Moving Your Lips

mccarthy

While it is true, as we and everyone else have posted, that Yahoo and Microsoft still have not entered into or even scheduled any formal talks, even after the software giant’s threat to launch a hostile bid came and went over the weekend without action, it is also not true that there are no talks going on.

According to sources close to both companies, there are informal discussions now taking place between Yahoo (YHOO) and Microsoft (MSFT)–via bankers, board members, shareholders and others close to both companies–to try to prevent a hostile takeover scenario or the sudden withdrawal of Microsoft’s offer.

Both options are unattractive for a number of reasons to pretty much everyone and, in BoomTown’s opinion, an excellent example of how juvenile this takeover battle has become (or “amateur hour,” as one source close to both companies described it to me).

A hostile bid by Microsoft, for example, is profoundly distracting to both parties and could result in an exodus of Yahoo staff, along with being risky in terms of certain success for Microsoft.

On the other hand, a Microsoft pullout would undoubtedly result in a severe hit on Yahoo stock, which could also send talent fleeing. (Although, I suspect, it would not be quite as severe a share decline as some are predicting, given the company will still be in play and that will give it a bit of a boost.)

What’s interesting to me is how a lot of the strategies are being described as being needed to preserve face and macho status in the industry and on Wall Street.

So too the idea that is being put out by its CFO Chris Liddell that Microsoft will not pay more, in a refrain that is sounding suspiciously like that annoying Meineke Muffler commercial (”I’m not going to pay a lot for this muffler!”; see Meineke mummy video below).

That’s a canard, of course, part of the chest-thumping logic that brought us where we are now in this fight–at the corner of Nowhere and Nothing.

Here’s my suggestion–keep up the behind-the-scenes kibitzing, for sure.

But why doesn’t Microsoft CEO Steve Ballmer call Yahoo CEO Jerry Yang and ask him to come alone to some remote location (I like Napa Valley) and hammer the thing out, just between them and without a passel of advisers and execs to chime in?

Until then, of course, it will be a lot of noise with no sound.

Comments

  1. Has it occurred to anyone over at WSJ that the best explanation for this merger is that MS sees (and has seen for some time) the fall-off in Windows and Office profitability and is in desperate need of a savior?

    While it is doubtful that the synergies between MS and Yahoo will actually add value any time soon (if ever) the book keeping complexity of a mega merger will give them a lot of opportunity to sweep previous bad decisions under the big rug of “unanticipated acquisitions costs”.

    Gates wisely got out early after turning the problematic parts of running the company over to others, but Ballmer and others, who will probably never match their current jobs in terms of status, need a legacy saving move in a bad way.

    Posted by Mac Beach at April 29th, 2008 at 1:51 pm
  2. Have to agree with Mac on the general view of this deal being a bad idea from a business standpoint.

    And Mac, your idea that MSFT may use this as a fig leaf later is intriguing, even though that would of course be insane in a pure business sense.

    Read my detailed arguments for why this deal is likely to be a horror-show here.

    Both Yahoo and Microsoft shareholders, but especially MSFT shareholders should be screaming bloody murder.

    Posted by Alex Schleber at April 29th, 2008 at 4:54 pm

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About Kara

Kara Swisher started covering digital issues for The Wall Street Journal's San Francisco bureau in 1997 and also wrote the BoomTown column about the sector. With Walt Mossberg, she co-produces and co-hosts D: All Things Digital, a major high-tech and media conference. Read more »

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