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Microsoft CEO Steve Ballmer: The Full D7 Session (Badda-Bing!)

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As most know by now, Microsoft CEO Steve Ballmer introduced the software giant’s relaunch of its search offering, dubbed Bing, onstage at the seventh D: All Things Digital conference.

You can see that here, as well as Ballmer demoing the product, which is Microsoft’s biggest and priciest attempt yet to catch archrival Google (GOOG) and Yahoo (YHOO) in the search business.

It is a market where the typically dominant Microsoft (MSFT) is a mouse in comparison, although it is also trying to innovate.

That did not stop Ballmer from doing some roaring about Bing, in an interview with Walt Mossberg, as well as the status of other Microsoft products like its upcoming release of the Windows 7 operating system, an arena where Microsoft does rule.

Ballmer also talked about ongoing talks with Yahoo about a search partnership, and other Microsoft initiatives.

Here’s the video of Ballmer’s full D7 session (this video is missing a promotional video for Bing, which the audience saw, but that Microsoft did not give us video rights to use here):

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About Kara

Kara Swisher started covering digital issues for The Wall Street Journal's San Francisco bureau in 1997 and also wrote the BoomTown column about the sector. With Walt Mossberg, she co-produces and co-hosts D: All Things Digital, a major high-tech and media conference.

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Ethics Statement

Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.

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