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	<title>BoomTown &#187; blogosphere</title>
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		<title>Hey, Hey, Hey, Twitter! Here's the Real "What's Happening!"</title>
		<link>http://kara.allthingsd.com/20091120/hey-hey-hey-twitter-heres-the-real-whats-happening/</link>
		<comments>http://kara.allthingsd.com/20091120/hey-hey-hey-twitter-heres-the-real-whats-happening/#comments</comments>
		<pubDate>Fri, 20 Nov 2009 10:16:52 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[BoomTown]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Kara Swisher]]></category>
		<category><![CDATA[Silicon Valley]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[television]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[1970s]]></category>
		<category><![CDATA[African-American]]></category>
		<category><![CDATA[Biz Stone]]></category>
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		<category><![CDATA[California]]></category>
		<category><![CDATA[Dwayne]]></category>
		<category><![CDATA[episode]]></category>
		<category><![CDATA[Hey]]></category>
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		<category><![CDATA[microblogging]]></category>
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		<category><![CDATA[Watts]]></category>
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		<category><![CDATA[What's Happening?]]></category>

		<guid isPermaLink="false">http://kara.allthingsd.com/?p=20891</guid>
		<description><![CDATA[BoomTown was intrigued when Mind-Your-Own Biz Stone, one of the co-founders of Twitter, penned a blog post yesterday about the microblogging service changing its prompting question.

Now, above the little Twitter box, it reads, "What's Happening?" and not the original tweet query, "What are you doing?"

While the blogosphere covered this as if it were a moment of monumental meaning, most were ignorant that the true beacon of innovative What's-Happeningness does not reside in Silicon Valley.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/11/515BG73WEDL._SS500_.jpg"><img src="http://kara.allthingsd.com/files/2009/11/515BG73WEDL._SS500_-250x250.jpg" alt="515BG73WEDL._SS500_" title="515BG73WEDL._SS500_" width="250" height="250" class="alignright size-medium wp-image-20892" /></a></p>
<p>BoomTown was intrigued when Mind-Your-Own Biz Stone, one of the co-founders of Twitter, penned a blog post yesterday about the microblogging service changing its prompting question.</p>
<p>Now, above the little Twitter box, it reads, &#8220;What&#8217;s Happening?&#8221; and not the original tweet query, &#8220;What are you doing?&#8221;</p>
<p>&#8220;The fundamentally open model of Twitter created a new kind of information network and it has long outgrown the concept of personal status updates,&#8221; wrote Stone. &#8220;Twitter helps you share and discover what’s happening now among all the things, people, and events you care about. &#8216;What are you doing?&#8217; isn’t the right question anymore&#8230;&#8221;</p>
<p>While the blogosphere covered this development as if it were a moment of monumental meaning, most were ignorant that the true beacon of innovative What&#8217;s-Happeningness does not reside in Silicon Valley.</p>
<p>Instead, it would be embodied completely by the 1970s television show, &#8220;What&#8217;s Happening!&#8221;</p>
<p>The sitcom was about three African-American teens living in the Watts section of Los Angeles&#8211;Raj, Rerun and Dwayne.</p>
<p>Here&#8217;s a video of the opening of the show, episodes of which can be found in their entirety all over the Web, and from which much Hey-<em>Hey</em>-Hey wisdom can be gleaned:</p>
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		<title>Exclusive: Guess Who Else Is Coming to Dinner? Twitter-Microsoft Bing Deal Confirmed, but so Is Facebook-Bing.</title>
		<link>http://kara.allthingsd.com/20091021/exclusive-guess-who-else-is-coming-to-dinner-twitter-microsoft-bing-deal-confirmed-but-so-is-facebook-bing/</link>
		<comments>http://kara.allthingsd.com/20091021/exclusive-guess-who-else-is-coming-to-dinner-twitter-microsoft-bing-deal-confirmed-but-so-is-facebook-bing/#comments</comments>
		<pubDate>Wed, 21 Oct 2009 15:41:44 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[BoomTown]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Kara Swisher]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Silicon Valley]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[Bing]]></category>
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		<category><![CDATA[deal]]></category>
		<category><![CDATA[Evan Williams]]></category>
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		<category><![CDATA[microblogging]]></category>
		<category><![CDATA[mining]]></category>
		<category><![CDATA[nonexclusive]]></category>
		<category><![CDATA[Qi Lu]]></category>
		<category><![CDATA[real-time]]></category>
		<category><![CDATA[revenue]]></category>
		<category><![CDATA[San Francisco]]></category>
		<category><![CDATA[status]]></category>
		<category><![CDATA[talks]]></category>
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		<category><![CDATA[Web 2.0 Summit]]></category>

		<guid isPermaLink="false">http://kara.allthingsd.com/?p=19745</guid>
		<description><![CDATA[In a stunning one-two punch, Microsoft will announce separate nonexclusive deals today with both Facebook and Twitter to integrate their real-time feeds of status updates into the Bing search service. 

According to sources, Microsoft digital head Qi Lu will announce the deal onstage in a few hours at the Web 2.0 Summit.

BoomTown reported earlier today that the Microsoft data-mining deal with Twitter was poised to be announced.

The first-mover deal by Microsoft, needless to say, is a solid blow to Google, which has also been talking with both companies about a similar arrangement, because--for the first time--data will be available on Bing that are not available on the search giant.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/10/24one-two-punch-lg.gif"><img src="http://kara.allthingsd.com/files/2009/10/24one-two-punch-lg-250x290.gif" alt="24one-two-punch-lg" title="24one-two-punch-lg" width="250" height="290" class="alignright size-medium wp-image-19756" /></a></p>
<p>In a stunning one-two punch, Microsoft will announce separate nonexclusive deals today with both Facebook and Twitter to integrate their real-time feeds of status updates into the Bing search service. </p>
<p>According to sources, Microsoft (MSFT) digital head Qi Lu will announce the deal onstage in a few hours at the Web 2.0 Summit.</p>
<p>BoomTown <a href="http://kara.allthingsd.com/20091021/update-is-microsoft-poised-to-integrate-twitter-into-bing/">reported earlier today that the Microsoft data-mining deal with Twitter was poised</a> to be announced.</p>
<p>But the addition of Facebook raises the stakes considerably because it has the largest pool of status updates, despite all the hype around Twitter. Facebook has previously stated that it has 40 million updates a day, on average, from its 300 million-plus audience.</p>
<p>Twitter has been talking to Google (GOOG) about a similar arrangement, and, according to sources, so has Facebook.</p>
<p>But the deal is a definite blow to the dominant search engine, since&#8211;for the first time&#8211;data will be available on Bing that are not available on Google.</p>
<p>Neither of the services is expected to be up and running for weeks, if not months. But there is the possibility of a demo today by Qi Lu of what it will look like.</p>
<p>What&#8217;s interesting about the deals, which have been in the works for several weeks, is that they will be very different.</p>
<p>Much of what is posted on Twitter is public by design, while Facebook users prefer the closed nature of the service to disperse a wide variety of personal information only to their friends, and they want to control it.</p>
<p>Thus, sources said, not all Facebook updates will be included in the real-time feed to be searched by Bing, but only those its users choose to make available to the wider public. Facebook will apparently provide users with a number of new tools to do so.</p>
<p>BoomTown <a href="http://kara.allthingsd.com/20091008/twitter-talking-separately-to-microsoft-and-also-google-about-big-data-mining-deals/">first reported several weeks ago that Twitter was in advanced talks</a> with both the search rivals about such a real-time search arrangement.</p>
<p>When asked about the talks onstage at Web 2.0 yesterday, Twitter CEO Evan Williams turned coy, according to numerous reports, joking &#8220;Whose deals?”</p>
<p>But, in fact, the San Francisco-based microblogging service was very much engaged in dealmaking aimed at gaining more visibility for the billions of tweets from its 54 million monthly users. </p>
<p>And so was Facebook, and it is probably a little irksome to Twitter that the rival social networking site will steal some of the thunder over the deal, which is sure to break out in the blogosphere today.</p>
<p><a href="http://kara.allthingsd.com/files/2009/10/bing-logo-white.jpg"><img src="http://kara.allthingsd.com/files/2009/10/bing-logo-white-249x193.jpg" alt="bing-logo-white" title="bing-logo-white" width="249" height="193" class="alignleft size-medium wp-image-19766" /></a></p>
<p>The two services represent the hugest trove of real-time and content-sharing information, generated from their massive data streams.</p>
<p>The deals with Microsoft might include a payment of several million dollars to both Facebook and Twitter, along with various revenue-sharing proposals that would give them a piece of the advertising revenue made from search results.</p>
<p>Doing these kinds of data deals with big search players does make a lot of sense, since it would be hard for both companies to turbocharge their own search engines without running into the big cash-laden guns at both Google and Microsoft, which recently launched the Bing search service.</p>
<p>Being deeply integrated into big search services would give both companies an even huger footprint.</p>
<p>Microsoft did a small experiment this past summer by integrating Twitter data into search results, starting with tweets of bloggers like me.</p>
<p>And the company provides search services to the Silicon Valley-based Facebook, part of a major investment deal it made several years ago.</p>
<p>Both Microsoft and Google had separately contemplated buying Twitter and Facebook in deals that never materialized.</p>
<p>But, if they both strike data deals with Twitter and Facebook, they will get the next best thing&#8211;an ability to offer all that real-time information to the masses from its most innovative sources.</p>
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		<title>VMware Forks Over $420 Million for SpringSource (Plus the Press Release, Etc.)</title>
		<link>http://kara.allthingsd.com/20090810/vmware-forks-over-420-million-for-springsource/</link>
		<comments>http://kara.allthingsd.com/20090810/vmware-forks-over-420-million-for-springsource/#comments</comments>
		<pubDate>Mon, 10 Aug 2009 20:22:54 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[BoomTown]]></category>
		<category><![CDATA[Facebook]]></category>
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		<category><![CDATA[Kara Swisher]]></category>
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		<category><![CDATA[California]]></category>
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		<category><![CDATA[cloud computing]]></category>
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		<category><![CDATA[FriendFeed]]></category>
		<category><![CDATA[open source]]></category>
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		<category><![CDATA[press release]]></category>
		<category><![CDATA[Rod Johnson]]></category>
		<category><![CDATA[San Mateo]]></category>
		<category><![CDATA[sharing]]></category>
		<category><![CDATA[SpringSource]]></category>
		<category><![CDATA[start-up]]></category>
		<category><![CDATA[stock]]></category>
		<category><![CDATA[virtualization]]></category>
		<category><![CDATA[VMWare]]></category>

		<guid isPermaLink="false">http://kara.allthingsd.com/?p=17271</guid>
		<description><![CDATA[It's certainly acquisition fever in Silicon Valley today. After it was announced that Facebook had bought FriendFeed, now comes the news that VMware has purchased SpringSource, a privately held enterprise and Web application development and management cloud computing start-up.

The price? That would be $420 million in cash and stock.

With the purchase of Spring Source, Palo Alto-based VMware--which is a top player in the virtualization space--is adding to its cloud-computing application-management strength and also its ties to the open-source community.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/08/springsource.png"><img src="http://kara.allthingsd.com/files/2009/08/springsource.png" alt="springsource" title="springsource" width="224" height="92" class="alignright size-full wp-image-17348" /></a></p>
<p>It&#8217;s certainly acquisition fever in Silicon Valley today.</p>
<p>After it was announced that that social networking giant Facebook had bought online content sharing start-up FriendFeed, now comes the news that VMware has purchased SpringSource, a privately held enterprise and Web application development and management cloud computing start-up.</p>
<p>The price? That would be $420 million in cash and stock.</p>
<p>While the blogosphere&#8211;including BoomTown&#8211;will inevitably find the FaceFeed deal more riveting, this one is obviously more important.</p>
<p>With the purchase of San Mateo, Ca.-based SpringSource, Palo Alto, Calif.-based,  VMware&#8211;which is a top player in the virtualization space&#8211;is adding to its cloud-computing application-management strength and its ties to the open-source community.</p>
<p>Said VMware in a press release about the five-year-old SpringSource buy:</p>
<p>&#8220;VMware will acquire SpringSource for approximately $362 million in cash and equity plus the assumption of approximately $58 million of unvested stock and options. The acquisition has been approved by SpringSource&#8217;s stockholders and is expected to close in the third quarter of 2009, subject to customary closing conditions.&#8221;</p>
<p><a href="http://kara.allthingsd.com/files/2009/08/podtech_vmware_vdi_virtualization_2.jpg"><img src="http://kara.allthingsd.com/files/2009/08/podtech_vmware_vdi_virtualization_2-250x140.jpg" alt="podtech_vmware_vdi_virtualization_2" title="podtech_vmware_vdi_virtualization_2" width="250" height="140" class="alignleft size-medium wp-image-17361" /></a></p>
<p>Here&#8217;s the full press release from VMware (plus, here is a <a href="http://blog.springsource.com/2009/08/10/springsource-chapter-two/">link to a blog post by SpringSource CEO Rod Johnson</a>:</p>
<blockquote class="memo"><p><strong>VMware to Acquire SpringSource</p>
<p>Company Adds Modern Application Platform to Cloud Infrastructure Strategy</strong></p>
<p>PALO ALTO, Calif., August 10, 2009&#8211;VMware, Inc., (NYSE: VMW), the global leader in virtualization solutions from the desktop through the datacenter and to the cloud, today announced a major step forward in its journey to help simplify IT by entering into a definitive agreement to acquire privately held SpringSource, a leader in enterprise and web application development and management. VMware and SpringSource plan to deliver compelling new solutions that enable companies to more efficiently build, run and manage applications within both internal and external cloud architectures.</p>
<p>&#8220;Today&#8217;s modern computing environments are moving to an application and data-centric world powered by state of the art virtualized and cloud computing platforms,&#8221; said Paul Maritz, president and chief executive officer, VMware. &#8220;The combination of SpringSource and VMware capitalizes on this shift and places us right at the intersection of the most important forces in the software market today&#8211;virtualization, modern application frameworks and cloud computing.&#8221;</p>
<p>VMware will acquire SpringSource for approximately $362 million in cash and equity plus the assumption of approximately $58 million of unvested stock and options. The acquisition has been approved by SpringSource&#8217;s stockholders and is expected to close in the third quarter of 2009, subject to customary closing conditions. </p>
<p>SpringSource is the innovator and driving force behind some of the most popular and fastest growing open source developer communities, application frameworks, runtimes, and management tools. In just five years, SpringSource has established a presence in a majority of the Global 2000 companies, and is rapidly delivering a new generation of commercial products and services. VMware plans to continue to support the principles that have made SpringSource solutions popular: the interoperability of SpringSource software with a wide variety of middleware software, and the open source model that is important to the developer community.</p>
<p>Together, VMware and SpringSource plan to further innovate and develop integrated Platform as a Service (PaaS) solutions that can be hosted at customer datacenters or at cloud service providers. These solutions will allow customers to rapidly build new enterprise and web applications and run and manage these applications in the same dynamic, scalable and cost-efficient vSphere-based internal or external clouds that can also host and manage their existing applications, providing an evolutionary path to the future. Forrester Research expects the emerging and rapidly growing PaaS market to expand to $15B by 2016. (Platform-As-A-Service Market Sizing, July 13, 2009)</p>
<p> &#8220;VMware has led the modernization of datacenter infrastructures through innovative virtualization and cloud architectures, providing customers with cost savings, agility and choice,&#8221; said Rod Johnson, chief executive officer, SpringSource. &#8220;The SpringSource team and community are committed to revolutionizing the way companies build, run and manage applications. By combining forces, I&#8217;m confident that we’ll be able to deliver a set of truly remarkable solutions that dramatically simplify enterprise IT.&#8221;</p>
<p><strong>Background on SpringSource</strong></p>
<p>SpringSource is at the forefront of &#8220;lean software,&#8221; a concept that is being rapidly adopted by enterprises focused on dramatically cutting cost and complexity, increasing productivity, and accelerating the delivery of high-quality, business-critical applications. SpringSource’s offerings and their underlying open-source technologies are uniquely able to address a wide range of corporate, web and commercial applications through a dynamic, yet consistent architecture. SpringSource counts a majority of the Global 2000 as current customers, and has a rapidly growing business delivering support, training and commercial software based on the well-known open source technologies and communities led by SpringSource: </p>
<p>The Spring Framework is the leading enterprise Java programming model; currently supporting half of all enterprise Java projects and used by approximately two million developers worldwide. The Spring Framework provides a high productivity, lightweight programming environment that makes applications portable across open source and commercial application server environments from IBM, Oracle and others.</p>
<p>Apache Tomcat is the world&#8217;s most widely used Java application server, deployed at more than 60% of all organizations running Java server applications. SpringSource is the key contributor to and maintainer of Tomcat and is responsible for more than 95% of the bug fixes over the past two years.</p>
<p>SpringSource leads Groovy and Grails, a rapidly growing dynamic language and Web application framework, each with more than 70,000 downloads per month. Together, Groovy and Grails deliver the rapid application productivity of Ruby on Rails for web applications, while maintaining skill-set and infrastructure compatibility with Java Virtual Machine (JVM) environments. </p>
<p>With more than 3,500 deployments worldwide, SpringSource&#8217;s Hyperic application monitoring and management tools are recognized as among the leading open source offerings in the space. In March, SpringSource/Hyperic was named one of Gartner’s &#8220;Cool Vendors in Cloud Computing Management and Professional Services.&#8221;</p></blockquote>
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		<title>A Sneak Peek Look at Microsoft's New Kumo: A Spidery Cloud? A Cloudy Spider?</title>
		<link>http://kara.allthingsd.com/20090302/a-sneak-peek-look-at-microsofts-new-kumo/</link>
		<comments>http://kara.allthingsd.com/20090302/a-sneak-peek-look-at-microsofts-new-kumo/#comments</comments>
		<pubDate>Tue, 03 Mar 2009 01:07:50 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[BoomTown]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Kara Swisher]]></category>
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		<category><![CDATA[search]]></category>
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		<category><![CDATA[cloud]]></category>
		<category><![CDATA[dog]]></category>
		<category><![CDATA[Japanese]]></category>
		<category><![CDATA[Kumo]]></category>
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		<category><![CDATA[Satya Nadella]]></category>
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		<category><![CDATA[spider]]></category>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=10555</guid>
		<description><![CDATA[Here are three screenshots of Microsoft's internal test of a new search product called Kumo.

The long expected upgrade to Live Search from Microsoft is being tested for a public rollout later this year.

Sources at Microsoft said the company has not yet decided whether it will keep the Kumo name, which sounds a little too much like that crazy dog from the Stephen King novel.

Maybe that's the point, at least related to Google. (Chomp!)

In Japanese, actually, Kumo has two definitions--cloud and spider.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/03/kumo.jpg"><img src="http://kara.allthingsd.com/files/2009/03/kumo-300x168.jpg" alt="kumo" title="kumo" width="300" height="168" class="alignright size-medium wp-image-10580" /></a></p>
<p>Here below are three screenshots of Microsoft&#8217;s internal test of a new search product called Kumo.</p>
<p>The long expected upgrade to the Live Search product from Microsoft (MSFT) is being tested for a public rollout later this year.</p>
<p>The blogosphere was a-twitter, literally, after a Twitter post by Powerset co-founder Barney Pell this past weekend, about a rebranding and updating of the search offering. (Microsoft acquired Powerset last year and Pell works on search strategy.)</p>
<p>Sources at Microsoft said the company has not yet decided whether it will keep the Kumo name, which sounds a little too much like that crazy dog from the Stephen King novel.</p>
<p>Maybe that&#8217;s the point, at least related to Google. (<em>Chomp!</em>)</p>
<p>In Japanese, actually, <a href="http://www.jp41.com/kanji/kumo.html">Kumo has two definitions</a>&#8211;cloud and spider.</p>
<p>Microsoft has been trying to catch up in the search game by spending big-time after it failed to acquire Yahoo (YHOO) last year. </p>
<p>And it still wants to do a search deal with Yahoo, in order to make a dent in the market dominance of Google (GOOG).</p>
<p>Until then, of course, Microsoft must innovate. And, so far, Kumo seems to be an interesting effort with a clean and spare look.</p>
<p>But what do you think? Let me know in the comments.</p>
<p>Also, here is the memo from Microsoft search head Satya Nadella about it, urging all company employees to try it out and send feedback:</p>
<blockquote class="memo"><p>From: Satya Nadella<br />
Sent: Monday, March 02, 2009 4:18 PM<br />
To: Microsoft&#8211;All Employees (QBDG)<br />
Subject: Announcement: Internal Search Test Experience</p>
<p>The Search team needs you. We’ve been working hard to improve our search service and want to share the progress we are making with you. We are launching a new test program called kumo.com for employees to try and provide feedback. Kumo.com exists only inside the corporate network, and in order to get enough feedback we will be redirecting internal live.com traffic over to the test site in the coming days. Kumo is the codename we have chosen for the internal test.</p>
<p>In spite of the progress made by search engines, 40% of queries go unanswered; half of queries are about searchers returning to previous tasks; and 46% of search sessions are longer than 20 minutes. These and many other learnings suggest that customers often don’t find what they need from search today.</p>
<p>We believe we can provide a better and more useful search experience that helps you not just search but accomplish tasks. During the test, features will vary by country, but you’ll see results organized in a way that saves you more time. An explorer pane on the left side of results pages will give you access to tools that help you with your tasks. Other features like single session history and hover preview help accomplish more in search sessions.</p>
<p>Your Next Search&#8230;</p>
<p>To get started, visit kumo.com or click one of the samples below to see how it’s possible to find the right results more easily:</p>
<p>· Audi S8<br />
· Taylor Swift<br />
. Bose Lifestyle 48</p>
<p>You can also set your search defaults to test site using the instructions here.</p>
<p>Your Feedback is Critical</p>
<p>As employees, you are some of our most informed users and our toughest critics, and we highly value your input and feedback to help us build a better service. You have been an important voice in our efforts, and the feedback you’ve sent us since the company meeting has been amazing.</p>
<p>When you visit kumo.com, at the bottom right corner of the each page you’ll see a feedback badge. We ask that each time you use the test site, click the feedback badge and take a moment to answer four quick and simple questions. Feel free to reach out to give us extra feedback directly on our blog and by mailing sfeed. For answers to common questions make sure to see our FAQ.</p>
<p>We are committed to rapid innovation and improvement. Please give the test site a try, rate the results and let us know what you think.</p>
<p>Satya</p></blockquote>
<p>Here are the three screenshots too (click on the images twice to make them larger):</p>
<p><strong>Taylor Swift</strong></p>
<p><a href="http://kara.allthingsd.com/files/2009/03/downloadedfile.gif"><img src="http://kara.allthingsd.com/files/2009/03/downloadedfile-128x300.gif" alt="downloadedfile" title="downloadedfile" width="128" height="300" class="aligncenter size-medium photo wp-image-10556" /></a></p>
<p><strong>Audi S8</strong></p>
<p><a href="http://kara.allthingsd.com/files/2009/03/downloadedfile-1.gif"><img src="http://kara.allthingsd.com/files/2009/03/downloadedfile-1-108x300.gif" alt="downloadedfile-1" title="downloadedfile-1" width="108" height="300" class="aligncenter photo size-medium wp-image-10557" /></a></p>
<p><strong>Bose Lifestyle 48</strong></p>
<p><a href="http://kara.allthingsd.com/files/2009/03/downloadedfile-2.gif"><img src="http://kara.allthingsd.com/files/2009/03/downloadedfile-2-119x300.gif" alt="downloadedfile-2" title="downloadedfile-2" width="119" height="300" class="aligncenter photo size-medium wp-image-10558" /></a></p>
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		<title>Twitter: Where Nobody Knows Your Name&#8211;The Sequel</title>
		<link>http://kara.allthingsd.com/20081229/twitter-where-nobody-knows-your-name-the-sequel/</link>
		<comments>http://kara.allthingsd.com/20081229/twitter-where-nobody-knows-your-name-the-sequel/#comments</comments>
		<pubDate>Mon, 29 Dec 2008 14:00:08 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[BoomTown]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Kara Swisher]]></category>
		<category><![CDATA[Silicon Valley]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[app]]></category>
		<category><![CDATA[blogosphere]]></category>
		<category><![CDATA[FriendFeed]]></category>
		<category><![CDATA[iPod]]></category>
		<category><![CDATA[iTouch]]></category>
		<category><![CDATA[Loïc Le Meur]]></category>
		<category><![CDATA[Michael Arrington]]></category>
		<category><![CDATA[start-up]]></category>
		<category><![CDATA[tweet]]></category>
		<category><![CDATA[widget]]></category>

		<guid isPermaLink="false">http://kara.allthingsd.com/?p=7956</guid>
		<description><![CDATA[BoomTown's been just one week gone and yet another goofy, traffic-generating debate "erupts" in the blogosphere involving the usual suspects and the favored hyped Silicon Valley company of the moment, Twitter. The new bone being gnawed on is something I can hardly grasp the point of--some drivel argument about what constitutes the authority of a tweet. While tweet status would seem only important to, say, a Warner Bros. cartoon character like Sylvester, all I can think is: Who cares? That's because the fact remains that Twitter is simply an unknown to most average people in a way other tech trends have not been.]]></description>
			<content:encoded><![CDATA[<p>BoomTown&#8217;s been just one week gone and yet another goofy, traffic-generating debate &#8220;erupts&#8221; in the blogosphere, involving the usual suspects.</p>
<p>(Hey, it&#8217;s Loïc Le Meur and Michael Arrington <em>again</em>, fresh from their equally meaningful Are-French-folks-lazy-or-what? debate!)</p>
<p><a href="http://kara.allthingsd.com/files/2008/12/tweety.jpg"><img src="http://kara.allthingsd.com/files/2008/12/tweety-197x300.jpg" alt="" title="tweety" width="197" height="300" class="alignright size-medium wp-image-7958" /></a></p>
<p>This time, while the Mideast burns and the economy continues its meltdown, they and many others are going at it about the favored hyped Silicon Valley company of the moment, Twitter.</p>
<p>The new bone being gnawed on is something I can hardly grasp the point of&#8211;some drivel argument about what constitutes the authority of a tweet.</p>
<p>While tweet status would seem only important to, say, a Warner Bros. cartoon character like Sylvester, all I can think is: Who cares? </p>
<p>While I know I seem to say this a lot these days, I guess I am not really clear why people can&#8217;t use these various Web tools in any way they like, without a bunch of tech pundits pushing their self-aggrandizing agendas. </p>
<p>You want to rank tweets? Fine&#8211;knock yourself out! You want to use tweets to tell your family about your trip to Buffalo? Maybe not so much, but what the heck!</p>
<p>I think, though, the real story is the endless echo chamber of Silicon Valley that seems to persist in overestimating the meaning of Twitter, especially compared to so much more that is going on in the tech industry. </p>
<p>With only about six million registered users (with a much lower number of active ones), Twitter gets written about as if it were a mover and shaker extraordinaire, instead of just being what it is: An interesting status-alert start-up that makes zero revenues and <a href="http://kara.allthingsd.com/20081124/when-twitter-met-facebook-the-acquisition-deal-that-fail-whaled/">turned down a very large buyout offer</a> from another once-too-overhyped start-up (Facebook).</p>
<p>Well, after yet another week in the real world, I am here to tell you, precious few people still have any clue what Twitter is or how it works.</p>
<p>This is not to say Twitter is not useful or cool or that its growth is not impressive. All that is true about the service.</p>
<p>But the fact remains that Twitter is simply an unknown to most average people in a way other tech trends have not been.</p>
<p>The last time I did a <a href="http://kara.allthingsd.com/20080428/twitter-where-nobody-know-your-name/">What-the-Heck-Is-Twitter? experiment was in April</a> and it went as follows:</p>
<blockquote><p>So I was in Washington, D.C., this past weekend for a lovely wedding, traveling back to a city where I started my career and worked for 15 years after college.</p>
<p>And I conducted a little experiment among the more than 100 folks gathered for the wedding, all of whom were quite intelligent, armed with all kinds of the latest devices (many, many people had iPhones, for example) and not sluggish about technology.</p>
<p>They were also made up of a wide range of ages and genders, from kids to seniors.</p>
<p>And so I asked a large group of people–about 30–and here is the grand total who knew what Twitter was: 0</p>
<p>FriendFeed: 0</p>
<p>Widget: 1 (but she thought it was one of the units used in a business class study).</p>
<p>Facebook: Everyone I asked knew about it and about half had an account, although different people used it differently.&#8221;</p></blockquote>
<p>This time, I asked yet another group of about 40 folks, in New York, Scranton and Buffalo, many of whom were young people and all of whom used the Internet regularly.</p>
<p><a href="http://kara.allthingsd.com/files/2008/11/twitterlogo.png"><img src="http://kara.allthingsd.com/files/2008/11/twitterlogo.png" alt="" title="twitterlogo" width="210" height="49" class="alignleft size-medium wp-image-6902" /></a></p>
<p>Those who knew what Twitter was: 3 (two only because they&#8217;d read about it being used in the Mumbai terror attacks).</p>
<p>Those who could actually explain how it worked and had used it: 1 (a journalist, natch!).</p>
<p>Friendfeed: 0 (even my family had not bothered to look at my <a href="http://kara.allthingsd.com/20081208/kara-visits-friendfeed-now-in-six-new-languages/">recent post on the cool start-up</a>).</p>
<p>Widget: 25, except most people now call them apps and are talking about using them in an Apple (AAPL) iPhone or an iPod Touch. Everyone was surprisingly knowledgeable, especially younger people, about apps for smartphones.</p>
<p>Facebook: 40&#8211;a perfect score, and almost everyone I talked to had a Facebook profile, which accounts for its huge growth to more than 140 million users worldwide.</p>
<p>You get the idea&#8211;while the digerati have moved away from Facebook as an important trendsetter, I am thinking that perhaps its time has just started. </p>
<p>Not that I have the <em>tweet</em> authority to say so or anything.</p>
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		<title>The Entire D6 Interview With Dell Computer's Michael Dell (3 of 3)</title>
		<link>http://kara.allthingsd.com/20081001/the-entire-d6-interview-with-dell-computers-michael-dell-3-of-3/</link>
		<comments>http://kara.allthingsd.com/20081001/the-entire-d6-interview-with-dell-computers-michael-dell-3-of-3/#comments</comments>
		<pubDate>Wed, 01 Oct 2008 22:53:22 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[BoomTown]]></category>
		<category><![CDATA[D6]]></category>
		<category><![CDATA[D: All Things Digital]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Kara Swisher]]></category>
		<category><![CDATA[Walt Mossberg]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[interview]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[blogosphere]]></category>
		<category><![CDATA[cloud computing]]></category>
		<category><![CDATA[computer]]></category>
		<category><![CDATA[conference]]></category>
		<category><![CDATA[Dell Computer]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[Hewlett-Packard]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Michael Dell]]></category>
		<category><![CDATA[mobile phone]]></category>
		<category><![CDATA[personal computer]]></category>
		<category><![CDATA[Sony]]></category>
		<category><![CDATA[Steve Jobs]]></category>

		<guid isPermaLink="false">http://kara.allthingsd.com/?p=4724</guid>
		<description><![CDATA[We're posting all the interviews from the sixth D: All Things Digital conference that took place in late May.

Here's an interview that Walt Mossberg did with Michael Dell, the founder of the once-high-flying computer company who has returned as its CEO. Dell was forced to resume the role in 2007 after changing market conditions caused the company to falter and competition from Apple, Hewlett-Packard and Sony increased.

This is part three of three parts.]]></description>
			<content:encoded><![CDATA[<p><em>We&#8217;re posting all the interviews from the sixth <a href="http://d6.allthingsd.com"><strong>D: All Things Digital</strong></a> conference that took place in late May.</p>
<p>Unfortunately, due to issues too complicated to go into, we have to post all the <strong>D6</strong> interviews in several 15-minute parts (I know, I know).</p>
<p>But&#8211;as many readers have requested&#8211;they will all be available in their entirety in this column.</em></p>
<p><a href="http://kara.allthingsd.com/files/2008/10/303072938_mrgxh-th.jpg"><img src="http://kara.allthingsd.com/files/2008/10/303072938_mrgxh-th.jpg" alt="" title="303072938_mrgxh-th" width="150" height="150" class="alignright size-medium wp-image-4725" /></a></p>
<p>Here&#8217;s an interview that Walt Mossberg did with <a href="http://d6.allthingsd.com/20080528/dell/">Michael Dell</a>, the founder of the once-high-flying computer company who has returned as its CEO. Dell was forced to resume the role in 2007 after changing market conditions caused the company to falter and competition from Apple (AAPL), Hewlett-Packard (HPQ) and Sony (SNE) increased.</p>
<p>The video of the interview is in three parts, all of which I have posted this week.</p>
<p>In this third part, Dell talks about longtime efforts at Dell (DELL) to push green initiatives in the personal computer industry and smaller-sized computing devices versus mobile phones.</p>
<p>Dell then takes questions from the audience about the blogosphere, Dell marketing efforts versus Apple, fist-fighting chances versus Steve Jobs (Dell can take him, he claims!) and cloud computing.</p>
<div class="video-wsj"><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={1790936388}&playerid=4001&plyMediaEnabled=1&configURL=http://wsj.vo.llnwd.net/o28/players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="320" height="240" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div>
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