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BoomTown

Thursday, September 11, 2008

Liveblogging From Yahoo’s “Open House”: Open Ads, Open Mobile, Open Open!

BoomTown is thinking of starting a drinking game wherein the group gathered at Yahoo’s “Open House” media event this morning, takes a shot of Cuervo every time an exec says “open.”

Except, everyone would be drunker than drunk if that was the case by now, as Yahoo lays out its strategies to open its platform and all its products to the whole wide world.

That would be developers, publishers, advertisers, content creators and my mother.

OK, not her, since she cannot turn on a computer. But definitely everyone else.

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About Kara

Kara Swisher started covering digital issues for The Wall Street Journal's San Francisco bureau in 1997 and also wrote the BoomTown column about the sector. With Walt Mossberg, she co-produces and co-hosts D: All Things Digital, a major high-tech and media conference.

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Ethics Statement

Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.

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