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Tuesday, March 3, 2009

Cisco: The Comic Book?

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On the eve of the debut of the much anticipated “Watchmen” movie from Warner Bros., Cisco seems to be getting into the superhero game, with an unusual marketing effort that uses sophisticated comic book characters to highlight its line of security products.

More like Nerdmen! Except with more muscles and cooler outfits!

On a new Web site that is now up, for a series called “The Realm,” Cisco seems to have gotten some cool original work from well-known Marvel Comics illustrator Mike Mayhew.

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Tuesday, September 2, 2008

Liveblogging From the Google Chrome Launch: Hello, Sundar!

Okay, BoomTown is grudgingly going to liveblog this event at the Googleplex, as it might be mercifully short, given that Google is supposed to release its new Chrome browser at high noon, Pacific time.

Then again, this is Google, so you know they love to talk, because they are super-duper smart, I am told.

I will be posting video later, but thus far: A roomful of press in Building 43 at Google’s HQ in Mountain View. Tasty snacks as expected, but unusually caloric (many tiny pastries, heavy cream, very small amounts of fruit).

First up: Sundar Pichal, Chrome honcho!

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Welcome Back to School, Techies: Now Get Back to Work!

BoomTown is back from a seasick cruise vacation in the wilds of Alaska–official sightings: lots of icebergs, 16 glaciers, a passel of jellyfish and starfish, four lumberjacks, three orcas, two seals, one otter, no moose or bears and, yep, one Republican Vice Presidential candidate’s lovely house in Juneau–just in time for school.

Or, more precisely, a little schooling for some of the tech companies that I cover in a mildly obsessive-compulsive manner.

All of them, I predict, are in for a news-filled fall.

Thus, here is a rundown of what to expect and also what some of those companies need to focus on over the next several months.

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Today in Mountain View: The Google Chrome Browser Is Released Into the Wild (and to the Wilding Media)

Later this morning, the media circus has been summoned to the Googleplex in Mountain View for a look-see at Google’s new Chrome browser and a chitchat with Google about the meaning of it all.

(Also, a 100 percent chance of both free comics and tasty organic snacks too!)

And Chrome, the shiny code name of the project, which stuck as the brand name, will also be going out to the world at large right after that.

BoomTown will be doing a video report, of course. But, until then, I have decided to forgo writing the expected long, long, long, long what-the-new-Google-browser-represents-for-geekkind thumbsucker for a much shorter version.

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Monday, September 1, 2008

The Entire Google Chrome Browser Blog Announcement

As was reported earlier today by BoomTown, Google confirmed on its blog that it will launch its new Chrome browser tomorrow.

Google said it would be launching Chrome in 100 countries, but but will only be available in beta in Windows (Google said Mac and Linux versions were coming soon).

The move by the search giant, although the blog does not say so, is clearly a direct shot over the bow of Microsoft, which dominates the browser market with 74 percent share.

Here is the full blog post by Sundar Pichai, VP Product Management at Google, and Linus Upson, Engineering Director.

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Here’s the Google Chrome Browser Comic Book: Hey Microsoft, Kaa-POW!!!

Here is Google’s entire comic book–BoomTown’s not going to say the search giant is juvenile, but a comic book?–that it is using to explain the technical details of its new browser called Chrome.

Sources told me definitively Google will launch the browser–which is its most blatant attack on Microsoft yet–as early as tomorrow for download by consumers.

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Google Ignites a New Browser War With Microsoft by Unveiling One of Its Own This Week

In its most frontal and aggressive attack on Microsoft yet, sources with knowledge of the project said Google is preparing to unveil a new browser–ready for download to users as early as tomorrow–to try to loosen Microsoft’s iron grip on the most important piece of software to navigate the Internet.

In addition, Google Blogoscoped has published a comic book that Google is apparently using to explain the technical aspects of its open-source browser, which is called Chrome.

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About Kara

Kara Swisher started covering digital issues for The Wall Street Journal's San Francisco bureau in 1997 and also wrote the BoomTown column about the sector. With Walt Mossberg, she co-produces and co-hosts D: All Things Digital, a major high-tech and media conference.

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Ethics Statement

Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.

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