BoomTown » crowdsourcing

NPR's Honchos Talk Digital at "Think In" in San Francisco (Also, Scoble!)

Kara Swisher — Tue, 13 Oct 2009 01:14:24 +0000

Last Friday, National Public Radio CEO Vivian Schiller and Digital Media SVP and GM Kinsey WiIson came to San Francisco for a “Digital Think In” to pick the brains of some Silicon Valley types about where the public radio icon should go, digitally speaking.

While NPR actually has been pretty fast-forward with podcasts and a robust Web site, it still has to think about what social networking means to it and whether a day is coming when broadcasting online will be bigger than offline.

Also, what’s up with Twitter?

These and other questions were discussed at frog design Friday with a passel of Web types like investor Roger McNamee of Elevation Partners, Toni Schneider of Automattic, craigslist founder Craig Newmark and LinkedIn founder and Chairman Reid Hoffman.

Also, ubiquitous blogger Robert Scoble, who wants NPR to open itself up like a can of beans.

The Think In participants were charged with making suggestions related to five main topics: Social media and connection to the audience, NPR’s national network of more than 800 stations, the potential of its open API, expansion of platforms and how to diversify its revenue model.

BoomTown always likes crowdsourcing innovation, even among the digital elite.

While at the event in the morning, I talked to Schiller, who came to NPR last year after a stint as general manager of the New York Times online unit, and also to Wilson, who previously worked as executive editor for USA Today and ran its digital efforts before that.

Along with my video interview with them, below, you can check out some more detailed information from the event here.

Here’s my video:

[ See post to watch video ]

Fossett Update: Plane Wreckage Found

Kara Swisher — Thu, 02 Oct 2008 18:33:46 +0000

It seems the discovery of IDs and some money and clothing in California’s Sierra Nevada mountains thought to have been related to missing aviator Steve Fossett has led a search crew to a crash site of a small plane belonging to him.

A search for his remains continues at the wreckage, reports say. Fossett’s plane apparently flew into a part of a mountain.

Fossett, a well-known adventurer, disappeared a year ago–after taking off in a Bellanca Super Decathlon aerobatic single-engine plane from a private airstrip in Nevada.

After search efforts proved fruitless, he was declared dead.

The search for Fossett was one of the biggest undertaken, and also included a substantial Internet effort called “crowdsourcing.”

That referred to tens of thousands of people poring over satellite photographs uploaded to the Web by Amazon (AMZN) in an attempt to find a crash site in the images.

New Clues About Missing Aviator Fossett–Whom the Internet Has Tried to Find–Discovered by Analog Hiker

Kara Swisher — Thu, 02 Oct 2008 00:32:29 +0000

A man hiking in a remote part of Mammoth Lakes in California’s Sierra Nevada found a pilot’s license and an FAA card, both bearing the name of aviator Steve Fossett.

Authorities are now trying to verify the IDs and other items for authenticity. No human remains or plane pieces were found nearby so far, although a fleece pullover and some money were also retrieved in the same area.

The discovery is about 50 miles away from Nevada desert locations where teams had been searching for the well-known adventurer, who vanished while on a solo flight in a single-engine Bellanca Super Decathlon a year ago.

It has been assumed that Fossett, who has since been declared legally dead, crashed, and the search for him was suspended a month ago.

After Fossett’s disappearance, tens of thousands of Web users mounted an unusual online search mission, studying satellite photographs of a huge swath of ground.

The images were uploaded by Amazon (AMZN) to its Mechanical Turk, in an attempt to find a possible crash site.

Google Earth (GOOG) was also used in the effort, which is called “crowdsourcing.”

The Turk was also used in another unsuccessful search for Microsoft (MSFT) techie Jim Gray, who went missing on a boat off the coast of California.

Computer-aided image-scanning technology has also been used in the search for Fossett, to no avail, until this very old-school break was made.