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Thursday, July 16, 2009

Yahoo Search Ad Deal With Microsoft “Down to the Short Strokes”–But Caution Also Advised

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Unless there is some major glitch, there might finally be a search and online advertising deal struck between Yahoo and Microsoft at long last.

Top executives at Microsoft–including SVP of the Online Audience Business Group Yusuf Mehdi, search head Satya Nadella and top digital exec Qi Lu–have all flown down to Silicon Valley from their Redmond, Wash., HQ today to iron out the remaining issues.

If all goes well, the deal could be announced within the next week, sources said.

Said one person close to the situation, “It is down to the short strokes, for sure, it is just a question if we can finally close this.”

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Monday, July 13, 2009

Yahoo and Microsoft: Breaking (And Making) Up Is Hard to Do

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Oh, they’re still talking. Except when they’re not. And, then, they are.

Such has been the course of discussions Yahoo and Microsoft continue to be engaged in about a possible partnership deal around search and online advertising.

“It runs hot, then cold, then hot, then who knows,” said one person close to the situation.

It’s kind of like a digital version of the romantic travails of Lindsay Lohan and Samantha Ronson, minus the paparazzi and screaming matches in trendy clubs.

Here’s an update of the talks.

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Wednesday, July 1, 2009

Microsoft Adds Some Twitter Real-Time Data to Bing (And Stalks BoomTown in the Process)

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Microsoft just announced in a blog post that it was “integrating more real time data into our search results, starting with some of the more prominent and prolific Twitterers from a variety of spheres.”

Microsoft said it is not indexing all of Twitter in its new Bing search service–not yet, that is–nor has it made any kind of exclusive deal with Twitter to add this real-time feed.

The software giant is the first major search service to do this on a regular basis, using public APIs from Twitter–and it is an aggressive move, which seems to be part of its major push by Bing.

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Thursday, June 18, 2009

The Yahoo Annual Meeting Circus Rolls Back Into Town Next Week: Send in the Clowns?

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In exactly one week at 10 am PDT, Yahoo will hold its annual meeting in Silicon Valley, the first time when new CEO Carol Bartz will greet its shareholders in person.

She should prep carefully, as the event has been quite a drama over the last two years.

Here’s a rundown of what is likely to be on the minds of investors, including the status of the isn’t-it-rich-aren’t-they-a-pair relationship between Yahoo and Microsoft.

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Tuesday, June 2, 2009

Yahoo Gets New PR Head From NetApp–The Internal Memo (Natch!)

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New Yahoo Marketing head Elisa Steele named a colleague from her former job, NetApp, as SVP of Global Communications at the Internet giant.

Eric Brown was the VP of corporate relations at the data storage company, on whose board Yahoo CEO Carol Bartz has also served. Before that, he was at Adaptec.

And, according to Yahoo’s internal memo, Brown likes to eat ice cream in bed while reading a Kindle and surfing the Web.

Scooch over and make some room for BoomTown, Eric!

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Tuesday, May 19, 2009

Liveblogging the Yahoo Search “Chalk Talk”: Kill the 10 Blue Links!

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BoomTown liveblogged Yahoo’s “chalk talk” about search earlier today, which was an update of what the Internet giant is up to in the competitive space that includes Google and Microsoft.

Presenting at the event were Prabhakar Raghavan, head of Yahoo Labs and Yahoo Search Strategy; Larry Cornett, VP of Consumer Products; and Marc Davis, chief scientist of Yahoo Mobile.

In summary: Kill the blue links! Intent! Objects! Open! Mobile! And, most of all, WOO!

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Tuesday, May 12, 2009

Facebook’s Privacy Chief (And California Attorney General Candidate) Chris Kelly Speaks!

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BoomTown tried to get Chris Kelly to give up more during an onstage interview I did with the Facebook chief privacy officer last night at the third “Tech Policy Summit” and was only moderately successful in the endeavor.

Oh he is a smoothie all right, as a lawyer and now as a wannabe politician.

Kelly–who is still working at the social-networking site, where his job is to make sure consumer data, privacy, the children and CEO Mark Zuckerberg’s reputation are all safe and sound–is also running for the job of California’s attorney general.

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Monday, September 22, 2008

The Entire D6 Interview With TiVo’s Tom Rogers (1 of 4)

We’re posting all the interviews from the sixth D: All Things Digital conference that took place in late May.

Here’s an interview I did with TiVo President and CEO Tom Rogers about the iconic but often-struggling pioneer and leader in the digital video-recorder market.

This is part one of four parts.

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Thursday, August 21, 2008

The Entire D6 Interview With Facebook’s Mark Zuckerberg and Sheryl Sandberg (4 of 4)

We’re posting all the interviews from the sixth D: All Things Digital conference that took place in late May.

Here’s Part 4 of 4 of an interview I did with Facebook Founder and CEO Mark Zuckerberg and COO Sheryl Sandberg.

The social-networking site has had quite a year as the hottest and most hyped on the Web 2.0 landscape. With fast growth and still-questionable monetization power, where Facebook is going will be a journey plenty will be paying attention to.

In this video, Zuckerberg and Sandberg take questions from the audience about privacy, older users, needed Facebook applications, how open its platform should be, data protection, the dilemma of too many Facebook friends and the importance of search.

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Thursday, March 27, 2008

Welcome to Facebook, Sheryl Sandberg. Free My Data!

On your fourth day at Facebook, my data said to me: Sheryl will surely set us free.

But, let’s be realistic–getting ubiquitous data portability is about as likely as actually finding a partridge in a pear tree.
Still, here’s an issue the new COO can actually sink her teeth into, as the notion of who [...]

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Friday, January 4, 2008

How I Learned to Stop Worrying and Learned to Love the Blog: The Endless Conversation

This is my third and last post about what my move from old to new media has taught me. In the first, I discussed its dynamism, in the second its amazing level of clarity.
And the third? Well, because it never stops. Ever.

Case in point, a somewhat frivolous story, which actually does have important broader implications [...]

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About Kara

Kara Swisher started covering digital issues for The Wall Street Journal's San Francisco bureau in 1997 and also wrote the BoomTown column about the sector. With Walt Mossberg, she co-produces and co-hosts D: All Things Digital, a major high-tech and media conference. Read more »

Ethics Statement

Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.

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