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Thursday, December 4, 2008

BoomTown Decodes Microsoft CEO Steve Ballmer’s Memo on New Digital Guru, Qi Lu (So You Don’t Have To)

BoomTown strives to bring readers the very best in internal memo decoding, and this one is just too good to pass up.

Microsoft CEO Steve Ballmer sent a short memo to employees this afternoon about finally hiring someone to head the software giant’s lackluster digital efforts.

That someone is former Yahoo tech star Qi Lu. He will become president of the Online Services Group at Microsoft, right after the new year.

Thus, let us try to read between the lines.

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About Kara

Kara Swisher started covering digital issues for The Wall Street Journal's San Francisco bureau in 1997 and also wrote the BoomTown column about the sector. With Walt Mossberg, she co-produces and co-hosts D: All Things Digital, a major high-tech and media conference.

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Ethics Statement

Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.

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