For the past few months, the Huffington Post has been on a bit of a tear–both in terms of traffic gains and in its hiring of some big talent for key positions.

Now, those execs are focusing on using that consumer momentum to achieve what has eluded the Huffington Post thus far: Making some serious bank from the privately held news and media site.

Here’s a chat I had with new President and Chief Revenue Officer Greg Coleman about how he is aiming to do just that.

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In the ongoing game of Internet exec musical chairs, Greg Coleman, who has been a top exec at both Yahoo and AOL, is poised to become president of the Huffington Post, as well as chief revenue officer, several sources said.

The deal for Coleman to come on board at the privately held online news site–which has grown significantly over the last year and just added well-known online media exec Eric Hippeau as CEO–came together only recently.

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In an unusually robust collaboration using Facebook Connect, the Huffington Post is launching a feature on Monday called “HuffPost Social News,” which lets readers create a personalized social networking-like news page on the Huffington Post itself.

While the Huffington Post had already been using Facebook Connect since January–which allows readers of the site to log in using their Facebook identity to interact, which is mostly used to leave comments–this essentially takes Facebook Connect and puts it on steroids.

While the use of “social news” will be seen by some as simply a clever PR term, it is an interesting development for both the popular online news site and for the social networking giant.

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Huffington Post co-founder and blogging diva Arianna Huffington was in Berkeley this past weekend keynoting at the Craigslist Foundation Boot Camp 2009.

So, BoomTown took the opportunity to motor over the Bay Bridge to catch Huffington on video between sessions about all the big changes at the news Web site of late, including a new CEO and local New York site.

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Apparently, if you want to think about the growth of the Huffington Post as a culinary dish, perhaps today’s replacement of CEO Betsy Morgan with longtime online media powerhouse Eric Hippeau might appear under the Emeril Lagasse cooking cliché: Let’s kick it up a notch!

Both co-founders of the online media site, Arianna Huffington and Kenneth Lerer, said as much in interviews I did with them–as well as Hippeau–this afternoon.

“The deal is that we simply have been growing so fast that we needed more firepower to accelerate in expanding the site and monetizing it,” said Huffington, who is also editor-in-chief of the news site.

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Here’s the official press release from the popular news and blogging site, The Huffington Post, which announced $25 million in funding from Oak Investment Partners this morning.

Sources told BoomTown the investment gives the site, which had 4.5 million unique visitors in September, a quadrupling from a year ago, a valuation of “south of $100 million.”

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There is a mini-tempest brewing over how shares were tallied in the Yahoo annual meeting last Friday, specifically around whether a group of votes withheld by one of Yahoo’s major shareholders was not counted, counted incorrectly or even voted incorrectly by the investor.

According to sources close to the thinking at Capital Research & Management, the proxy committees for its two large funds that hold a significant stake in Yahoo recommended last week that they withhold votes specifically from CEO Jerry Yang and from various board members, such as Chairman Roy Bostock, to register disappointment with their performance.

Thus, sources said, the investment fund has approached outside vote tabulator Broadridge Financial Solutions, a Lake Success, N.Y.-based financial services company that does securities clearing and processing, about whether those votes were correctly counted.

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A source close to Yahoo’s thinking emailed and declared that BoomTown was misinformed and ignorant of the insider mechanics of high-level corporate wrangling when I suggested in a post earlier today that the settlement between Yahoo and Carl Icahn was perhaps not the time to break out the bubbly.

You know, because Yahoo’s stock is still moribund, morale is still low, Microsoft is still looming and the economy is still tanking.

Other than that, Yahoo sources wanted to let me know the Icahn truce was a win.

And that is absolutely true, technically speaking.

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Yesterday, I moderated a panel at AlwaysOn’s Venture Summit East in Boston, called “Is There Still Upside in the Internet?”
Short answer: Always and forever, as long as there are venture capitalists with bags of other people’s money and enough rat holes to shove the cash down!
In all seriousness, it was a great discussion, centering on [...]

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One of the most overlooked parts of Web companies are their board members, so I think it is time to start looking more carefully at those firms where the role of directors is going to be increasingly important in 2008.

First stop, obviously, is Yahoo, which reports its fourth quarter and also full year earnings (and also perhaps some board-approved layoffs) tomorrow after the markets close.

With everything from consistently persistent takeover rumors, a still-lagging stock price and continued scrutiny on its moves to revive itself, the company’s managers and–it must be assumed–its directors obviously face challenges in the year ahead.

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