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Tuesday, November 18, 2008

Yahoo Reaction: “You Can Kick This Dog, but It Still Barks”

Yesterday, after the news got out that Yahoo CEO Jerry Yang was stepping down from his job and that a search was on for a new CEO, BoomTown got inundated with reaction from everyone from readers of this blog to Internet players to Yahoo employees.

In fact, my single favorite quote came from one Yahoo staffer: “You can kick this dog, but it still barks.”

Grrrrr…this and some Yahoo myths explored within.

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Wednesday, November 12, 2008

Microsoft Officially Facebooks, Oops, Socializes, Windows Live Internet Services

Microsoft officially rolled out its next version of its Windows Live Services tonight, with a heavy emphasis on socializing its online offerings and giving users better tools to share all sorts of information from across the Web within them.

Microsoft said the changes–similar to those made by Yahoo and AOL recently–would “begin rolling out to customers in the U.S. over the coming weeks and will be made available globally in 54 countries and in 48 languages by early 2009.”

You might call this the “Facebooking” of Windows Live, which is the brand name for Microsoft’s communications and other related online services aimed at consumers, especially because the much anticipated changes also include a new profile and a “What’s New” feed.

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Tuesday, October 7, 2008

Yahoo’s Scott Dietzen Speaks About Its New Online Calendar (Which Is About a Decade Late!)

In its ongoing renovation of its offerings–last month it began rolling out a new homepage–Yahoo is unveiling a new online calendar, with a passel of new bells and whistles, to a small group of users worldwide.

Overall, it is a good-looking, simple and clean design–which will eventually be extended to all of Yahoo’s 8.1 million calendar users worldwide.

And, incredibly, although Yahoo’s is the top online calendar in the world, it has been 10 years since the Internet giant updated it.

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Tuesday, September 16, 2008

Yahoo’s New Marketing Push: Purple Rain! (Actually, Purple Pain.)

First off, as Digital Daily’s John Paczkowski pointed out to me today, you have to give Yahoo props for using Gogol Bordello as the soundtrack and–more to the point–actually knowing about Gogol Bordello in the first place.

“Since when does [Yahoo CEO Jerry] Yang listen to gypsy punk?” asked Paczkowski in an email to me today.

Since Bill Gates started eating churros with Jerry Seinfeld and adjusting his skivvies hands-free, that’s when!

Oh dear, Yahoo has succumbed to the hipster, ironic thing–an unfortunate marketing virus that has hit Microsoft of late, too–in an under-the-covers “Start Wearing Purple” online marketing campaign.

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Tuesday, December 18, 2007

What Could Facebook’s Beacon Have Been (and Still Be)?

Just because it is the holiday season and BoomTown is feeling all holly and jolly and merry, it doesn’t mean we’re going to back down on the fiasco that was, is and will always be Facebook’s Beacon.

In fact, we’re hopping mad all over again after a talk we had last week with a very smart [...]

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Saturday, June 30, 2007

Jeff Weiner Speaks

I had a pleasant outdoor lunch with Yahoo Network division chief Jeff Weiner yesterday in Santa Clara.

That he would have lunch with me and allow me to make a little video interview with him in the midst of all the management turmoil at the company is why I like dealing with the ever-sassy Weiner, who [...]

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About Kara

Kara Swisher started covering digital issues for The Wall Street Journal's San Francisco bureau in 1997 and also wrote the BoomTown column about the sector. With Walt Mossberg, she co-produces and co-hosts D: All Things Digital, a major high-tech and media conference. Read more »

Ethics Statement

Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.

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