All Things Digital

Skip to main content.

BoomTown

Monday, January 26, 2009

Coach Carol: Are They Crying? There’s No Crying! There’s No Crying at Yahoo!

One of the first things Carol Bartz said when she made her public debut as new Yahoo CEO was that everyone should give the company “some friggin’ breathing room.”

Some heard “frickin’,” while others heard “frackin’.”

Whatever the exact invective Bartz used, the tough talk was presumably designed for maximum impact to impose a definitive I’m-in-charge-here leadership style that had been sorely lacking at Yahoo for a long time.

But she is certainly going to need a lot more than that to convince Wall Street that she can cure what has been ailing Yahoo as it announces what will likely be a dismal fourth-quarter earnings report tomorrow.

Read More »

Latest BoomTown Videos

More Videos »

About Kara

Kara Swisher started covering digital issues for The Wall Street Journal's San Francisco bureau in 1997 and also wrote the BoomTown column about the sector. With Walt Mossberg, she co-produces and co-hosts D: All Things Digital, a major high-tech and media conference. Read more »

Ethics Statement

Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.

Read more »