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Thursday, June 4, 2009

How to Lose Online Fans and Influence Nobody: A Jonas Brothers’ Viral Video Falls Flat, But Facebook Live Today!

jonas_brothers_lines_vines_and_trying_times_album_coverjpg

A lot of entertainers have been using the Web increasingly to promote upcoming material, so it comes as no surprise that the Jonas Brothers have turned there aggressively to do a countdown for their latest music release.

The new album, which is inexplicably called “Lines, Vines and Trying Times,” is set to debut next week.

Thus, the pop trio have been doing a lot of online promotions, such a live Facebook Webcast on their fan page today.

Unfortunately, the digital hawking also include a very odd YouTube video, which is due to some fan request that has landed Joe Jonas in spike heels and a leotard, doing a bizarre dance interpretation of Beyoncé’s viral music video, “Single Ladies (Put A Ring On It).”

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Friday, October 3, 2008

3-D: Coming to a Theater Near You (at a Glacial Pace)

A billion dollar investment in digital technologies, struck between a handful of Hollywood studios and a consortium of big theater chains, got little notice earlier this week.

Under terms of the deal, the entertainment companies agreed to help defray the costs of rolling out more advanced digital technologies in 20,000 theaters, which will eventually lead to being able to see more movies in technologies like 3-D.

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About Kara

Kara Swisher started covering digital issues for The Wall Street Journal's San Francisco bureau in 1997 and also wrote the BoomTown column about the sector. With Walt Mossberg, she co-produces and co-hosts D: All Things Digital, a major high-tech and media conference.

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Ethics Statement

Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.

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