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Tuesday, May 19, 2009

Liveblogging the Yahoo Search “Chalk Talk”: Kill the 10 Blue Links!

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BoomTown liveblogged Yahoo’s “chalk talk” about search earlier today, which was an update of what the Internet giant is up to in the competitive space that includes Google and Microsoft.

Presenting at the event were Prabhakar Raghavan, head of Yahoo Labs and Yahoo Search Strategy; Larry Cornett, VP of Consumer Products; and Marc Davis, chief scientist of Yahoo Mobile.

In summary: Kill the blue links! Intent! Objects! Open! Mobile! And, most of all, WOO!

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Friday, September 12, 2008

Yahoo Execs “Open” Up to BoomTown Video in a Blabfest!

Yesterday, Yahoo trotted out a range of top execs who were unusually loquacious at its “open house,” where the company made a valiant effort to explain an aggressive strategy to open up its platform and products.

So here are video interviews I did with a range of Yahoo’s top execs, including Audience Product Division EVP Ash Patel, Yahoo Media Group head Scott Moore, social media guru Marc Davis, Yahoo! Mail kingpin Scott Dietzen,, Connected Life EVP Marco Boerries and PR minion Brad Williams.

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Wednesday, September 10, 2008

Yahoo Opens Itself Up Tomorrow–Literally

Yahoo–because it has decided its living-inside-a-cave press strategy has been, shall we say, a bust–has invited a passel of media tomorrow to its Santa Clara, Calif., HQ and will trot out a range of its top execs to talk specifically about the various facets of its “open” strategy.

In an attempt to redefine and refocus itself, Yahoo has correctly wed itself to the trend toward more open platforms, rather than locking consumers into its once tightly closed portal gates.

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About Kara

Kara Swisher started covering digital issues for The Wall Street Journal's San Francisco bureau in 1997 and also wrote the BoomTown column about the sector. With Walt Mossberg, she co-produces and co-hosts D: All Things Digital, a major high-tech and media conference.

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Ethics Statement

Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.

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