BoomTown has had some good leaked internal memos from Yahoo, but I have never enjoyed one quite as much as this one from newly installed Yahoo PR head Eric Brown, who started today.

While it is clear that Yahoo (YHOO) has had its troubles in understanding and offering social-networking products to its users, Brown certainly knows how to share.

Yahoo could use some of that DNA!

New Yahoo CMO Elisa Steele named Brown, a colleague from her former job at NetApp (NTAP), as SVP of global communications at the Internet giant in June.

He was the VP of corporate relations at the data storage company, on whose board Yahoo CEO Carol Bartz has also served. Before that, he was at Adaptec (ADPT).

Brown is filling a slot left when former Yahoo PR head Jill Nash left Yahoo in February. She was briefly replaced by her deputy, Brad Williams, who was laid off from Yahoo in a recent round of cuts.

Like Steele, he is yet another executive from the business software arena to be hired under Bartz, who also comes from that background. Bartz also hired Jeff Russakow from Symantec (SYMC), which makes antivirus software and other security, for the post of Customer Advocacy SVP.

Yahoo’s whole marketing organization is undergoing a rejiggering under Steele, including a major brand overhaul. Along with Brown, she also recently hired Penny Baldwin as SVP of global integrated marketing and brand management.

Brown will be taking on Yahoo’s image-making, a task that has been a challenge over the last two years as the Silicon Valley icon has been buffeted by a series of external and internal challenges.

But Bartz has publicly talked about the need to now focus attention on Yahoo’s many assets and strengths.

In fact, in an onstage interview with me at the seventh D: All Things Digital conference in late May, Bartz said: “The best way to change the perception is to do a good job and then talk about it.”

From this memo, Brown seems like he knows how to do that.

And since he likes writers Kate Chopin and David Sedaris at the same time, it is obvious that Brown and I are on the path to become besties.

(Potential deal-breaker: I like piña coladas and getting caught in the rain.)

Here’s the memo–based on a form that sources tell me all Yahoo PR folks fill out in a getting-to-know-you questionnaire, but don’t make public–in which Brown says hello to his new team:

From: Eric Brown (SVP Global Communications)
Sent: Monday, July 06, 2009 6:00 PM
Subject: It’s great to be here!

Global comms team,

Thank you so much for the wonderful intro materials you gave me. I’m going to spend quite a bit of time on the org charts, budgets, plans, and results package you compiled for me. But I’ve been especially thrilled with the personal profiles you sent my way. I’ve seen other people whose phobias are the same as mine: spiders and heights; enjoyed how many of you put Paris as your favorite place on Earth; and am impressed with how many amazing books this group has collectively read.

I must also admit to being slightly intimidated by all of you who put “bad grammar” as a pet peeve and will triple check this email to avoid any grammar infractions…

I know I have a Thursday group meeting with you, but thought the least I could do on day one is return the favor and complete my own handbook profile. So here goes…

Date I joined Yahoo!: today (6 July 2009), though I did spend two days at the senior leaders meeting in mid-June and thank all of you who were there for the warm welcome in Half Moon Bay.

What I do here: lead a team of amazing, intelligent, motivated people who put Yahoo! in the best light possible and tell our story in compelling ways that make users and advertisers around the world want to embrace Yahoo! heartily.

Where I grew up: Warsaw, Virginia–a tiny town about 90 minutes from Richmond, Virginia and 150 minutes from Washington, D.C. For those of you who are American history buffs, Warsaw is about 10 minutes from the birthplace of Robert E. Lee and 15 minutes from the birthplace of George Washington.

Where I live now: Sunnyvale, California. Can’t beat the commute.

College: William and Mary in Williamsburg, Virginia. BA in English. Loved lit crit. Senior honors thesis was on post-WWII masculinity in American society as represented by the works of Norman Mailer.

My first job: an internship for the U.S. Navy (my parents’ employer—they were civilians) analyzing different process flow diagram software packages for a team creating warship defense systems. For the rest of high school and college, I had LOTS more fun as a waiter at dive restaurant called The Stagecoach. The food was ghastly; the people were amazing.

What I did before Yahoo!: I ran comms (PR, social media, internal comms, and exec comms) for NetApp, managing a global team of about 60+ people doing amazing enterprise and B2B work in 30+ companies worldwide. I’m very excited to learn “consumer” from all of you–and equally excited to share experiences from my almost 20 years in the business in return.

What I do when I’m not here: I love travel (had a super 3 days in the Blue Mountains outside Sydney two weekends ago), cooking (yes, seriously—cooking is very therapeutic and relaxing for me), and reading (though I haven’t picked up a Norman Mailer since my undergrad days).

If the Internet didn’t exist, what I’d be doing right now: teaching literature to high school students. I believe that at some point in my life, I have to return to society what it has given me. And I’d be a better teacher than firefighter or doctor!

Favorite place on Earth: Paris. I try to go there 3 or 4 times a year and have a couple of very close friends who are kind enough to let me crash with them. Second favorite is Hong Kong.

Proudest accomplishment: professionally–being part of the “inner counsel circle” for NetApp execs on a variety of comms and marketing issues (which I hope to be here at Yahoo! as well); personally–being a good friend, partner, and family member.

Favorite Yahoo! moment: there have only been 3 days of them so far—and all have been great. I felt very honored and lucky to be part of the Half Moon Bay leadership summit–and meeting people from all over Yahoo! there was inspiring.

Favorite book: someone who majored in literature can’t just name one, so I’ll split them into categories…Favorite works of literature: The Scarlet Letter by Hawthorne, The Awakening by Kate Chopin, and To Kill a Mockingbird by Harper Lee. Favorite work that kindled my imagination: The Hobbit by Tolkien. Favorite works that make me laugh: anything by David Sedaris (the man is wicked funny).

Favorite movie: two–Moulin Rouge and Orlando–both visually stunning.

My first car: a Buick Skyhawk in a horrible shade of brown–the thing was so ratty that I had to add oil to it every other day so it wouldn’t break down–it made its last hurrah on a cross-country trip from Virginia to California and made it over the Rocky Mountains without any issues but then was quite unhappy crossing the Sierra Nevada range.

My next vacation destination: somehow I think I’m going to be very busy for the next few months so I’m not planning any big trips, though I have told a friend I’ll attend his 50th birthday party in Munich and from there I’ll try to drive to Vienna for a few days.

My hidden talent: navigating subway systems when everyone else insists on taking a taxi (the exception: Tokyo–because it is just too darned crowded).

My favorite online video: I like online videos to catch up on things that MTV no longer carries–like videos from Gus Gus (though I only see one of their videos on Yahoo! Music…)

My guiltiest pleasure: ice cream in bed with the Kindle (yes, just as Elisa put in her email)–the ice cream HAS to be Ben & Jerry’s (LOVE being on this floor with the conference room names!) and my favorite is Peach Cobbler.

I have an intense fear of: spiders and heights–I even had a spider vacuum for a while so I didn’t have to come near ‘em or smash ‘em–but then I was scared they’d survive the suction and electric shock and crawl back somewhere–so now they’re routinely smashed.

My biggest pet peeve: beating around the bush–tell me what you want me to know because I’m not telepathic and say it without a lot of metaphor or subtlety–if you really want me to know something, please make it crystal clear.

My best celebrity encounter: dinner with friends in the outdoor section of the Restaurant du Palais Royal in Paris on a gorgeous May evening–next to us was Tom Ford (at the height of his Gucci power)–I have never wanted to NOT eat so much in my life.

Something few people know about me: I abhor cava (sorry to those of you in Spain)–champagne is my favorite drink on Earth, prosecco will do in a pinch, and New World sparklings are hit and miss–but I universally detest cava.

Best for advice for working with me (yes, a little changed from what you all submitted): honesty really IS the best policy–unless I’m having a bad hair day in which case please just don’t say anything about that at all.

Thanks again for having me here–and we’ll speak more on Thursday.

Best regards,
Eric

Allen Olivo, SVP of global brand marketing at Yahoo, is leaving the company, according to sources.

The high-level departure is the latest at Yahoo (YHOO), as major executive changes continue. It was announced today internally.

Yahoo confirmed the departure in a statement to BoomTown: “After more than three years at Yahoo!, Allen Olivo is leaving the company to pursue other interests. Allen has been a dedicated and valued member of the Yahoo! team and we wish him well in his future endeavors. Allen will remain at Yahoo! for a period of time in order to ensure a smooth transition.”

Olivo ran brand marketing for the Silicon Valley-based Internet giant, which is about to undergo a major new push under CEO Carol Bartz.

Olivo was reportedly up for the chief marketing officer job, which went to former NetApp (NTAP) marketing exec Elisa Steele recently.

Olivo joined Yahoo in early 2006 and has been responsible for “overseeing all aspects of its advertising and brand marketing strategy worldwide, including design and editorial.”

He’s worked at a variety of marketing jobs, including at the San Francisco Chronicle, Robertson Stephens, Amazon (AMZN) and Apple (AAPL).

New Yahoo Marketing head Elisa Steele named a colleague from her former job, NetApp (NTAP), as SVP of Global Communications at the Internet giant.

Eric Brown (pictured here) was the VP of corporate relations at the data storage company, on whose board Yahoo CEO Carol Bartz has also served. Before that, he was at Adaptec (ADPT).

Brown will report to Steele and start at the company in July.

Brown is filling a slot left when former Yahoo PR head Jill Nash left at Yahoo in February. She was briefly replaced by her deputy Brad Williams, who was laid off from Yahoo in a recent round of cuts.

He is also yet another executive from the business software arena to be hired under Bartz, who also comes from that background. Bartz also hired Jeff Russakow from Symantec (SYMC), which makes antivirus software and other security for the post of Customer Advocacy SVP.

It’ll be interesting to see how they all operate in a consumer-facing company like Yahoo, with all its many dramatic ups and downs of late, and which BoomTown has often compared to a Mexican telenovela.

Here’s Steele’s memo to the Yahoo (YHOO) staff, which includes a self-described “bad habit of eating ice cream in bed while reading my Kindle and surfing the web.”

(BoomTown can’t make this stuff up!)

Here’s the internal memo:

Marketing & Executive Teams,

I’m very pleased to announce that Eric Brown will be joining Yahoo! as Senior Vice President, Global Communications, reporting directly to me. In this critical role, Eric will oversee our Global Communications function, including public relations, product promotion, executive communications, public affairs, internal communications, corporate reputation management and social media outreach.

Eric is joining Yahoo! at a particularly pivotal time, as we update our corporate position and message, develop and execute a renewed global brand strategy and launch major new products and solutions. Eric will be tasked with more closely integrating the global communications team with broader marketing initiatives and the company’s overall business strategy. A critical objective will be to set the communications agenda and drive Yahoo!’s message to our various constituencies–the media, analysts, consumers, employees, and key industry influencers who create buzz and can have a significant impact on how our brand is perceived.

Eric is a Silicon Valley communications veteran with 18 years of tech experience. Most recently, Eric and I collaborated at NetApp, where he spent the last nine years helping to transform the company into a multibillion dollar global enterprise. As Vice President of Corporate Relations, Eric managed a large global team and strategic communications program. He was the core communications executive responsible for the company’s recent revamp of brand strategy and execution. He also played a significant communications role in helping the company gain recognition by Fortune magazine as the “Best Company to Work for in America” in 2009. Prior to NetApp, Eric was the head of PR for Adaptec responsible for B2B, brand and consumer communications, and held additional leadership positions in both corporate and agency environments.

On a personal note, Eric’s partner’s name is Scot, he has a Pomeranian named Clio, a passion for cooking and travel, and a self-described “bad habit of eating ice cream in bed while reading my Kindle and surfing the web.”

Eric will join us in early July, so please join me in giving him a warm welcome. I look forward to his leadership contributions in this vitally important role at Yahoo!.

Goodness gracious, make it stop!

You must know by now how much BoomTown loves internal Yahoo (YHOO) memos. But this is getting ridiculous.

It’s been like a flash flood after a long drought at Sunnyvale HQ today, as Yahoo CEO Carol Bartz turns on the fire hose of a whole lot of communicating.

A lot. A real lot.

“I know you guys have reorg fatigue,” wrote Bartz, in the latest email to employees about the management reorganization finally announced this morning.

Also memo fatigue at All Things Digital HQ, if you can believe it.

Okay, I give, Carol! Well, for now, until another juicy internal memo you aren’t handing out freely lands in my inbox, for example, such as one about a search deal with Microsoft (MSFT). I’d like one of those to go, please!

But, in a gesture of a leak-free peace (can the drop-kick bounty be suspended for just today?), I am posting this last memo about the management reorganization from Carol “Chatterbox” Bartz.

(Although, I wish she would stop insulting the press, as she does below again. We are just doing our job–and very accurately, as it turned out–yet the jibes continue. Which is odd, frankly, given that Bartz has had mostly glowing coverage in the media her entire career.)

But Bartz did seem to leave a little mystery in the email still, as if even more rearranging were to come.

Writes Bartz (my bolding):

“As soon as decisions were made, I wanted you to know about them–even if that means we don’t have all the details nailed down yet”.

Wait, are the deets all nailed by Bartz’s productive hammer or aren’t they?

At least, thankfully, the note is capitalized properly, unlike the quaint no-caps stylings of former CEO Jerry Yang.

In any case, if you just can’t get enough, here is Bartz’s reorg blog from this morning and her new management structure memo too.

And here is her entire email on the reorg to employees:

From: Carol Bartz
Reply-To: Carol Bartz
Date: Thu, 26 Feb 2009 09:02:49 -0800
To: “all-worldwide@yahoo-inc.com”
Subject: Our New Organization

Yahoos,

As I’ve gotten to know Yahoo! over the past several weeks, I’ve developed a point of view on how our organization should be structured to set us up for success.

Our goal is simple: to consistently deliver awesome consumer and advertiser experiences, everywhere in the world we do business. Delivering great customer experiences is everyone’s job at Yahoo!–and each part of our organization will have a clear role in making that happen every day.

The timing of this announcement is important. As soon as decisions were made, I wanted you to know about them–even if that means we don’t have all the details nailed down yet. Yes, there’s been a lot of speculation in the media over the past few days…that’s been a little frustrating, but I’m not willing to speak publicly about decisions before they’re final. Today, they are–so I’ll lay out our new organizational structure for you now.

I know you guys have reorg fatigue. Hang in there–our intention is to leave this structure in place for two to four years. We’ll continue to make adjustments as needed, but we expect this core structure to stay put.

The structure outlined below will enable us to make big improvements in our product quality and operational efficiency. Part of that is simplicity–I’m frankly amazed at how complicated some things are here! We’ll have much clearer decision making and accountability. Product and regional teams will share responsibility for revenue targets and expense management, but we’ll have one P&L, for which I’m accountable.

We will also be in a better position to really listen to and understand our customers–both consumers and advertisers. I think we’ve gotten into the habit of focusing internally too much and we sometimes forget who we’re here to serve. You’ll notice that our management structure puts a renewed focus on the customer, with stronger feedback loops across the company…and they all come through me.

Also, as you know, no organizational structure is a substitute for collaboration, communication and trust. We’ll all need to evolve our behavior a bit–as teams and as individuals – to make this structure work the way it’s designed.

So here’s the overview, with the roles that will report directly to me. As you’ll see, some of our leaders are still to be determined. I know you’ll
want more detail than what’s below–you can learn more on Backyard: http://backyard.yahoo.com/ourorg .

Products: We’ve combined Tech and Product groups under one roof, led by Ari Balogh as EVP Products & CTO. Ari’s charter is to deliver global products that enable extraordinary consumer and advertiser experiences. Ari’s direct reports now include one leader for each product group–we’ve taken care of the “two in a box” problem.

One important note: The Connected Life team has been integrated into various parts of the new organization. Our mobile strategy remains a key part of Yahoo!’s focus going forward and all of our product groups will own mobile innovations. After leading Connected Life for four years, Marco Boerries has resigned from the company to spend more time with his family in Europe. We thank Marco for his important contributions at Yahoo!.

Regions: There are now two: North America and International. As I’ve said before, international growth is critical for Yahoo!, which has become too reliant on its U.S. business over the years.

The regions deliver Yahoo!’s products, programming and services to consumers, partners and advertisers in local markets. They will partner closely with the newly formed Regional Solutions & Products group in Ari’s organization to help drive a significant shift in how Yahoo! develops products for different geographies. The goal is to have global platforms on which regional product offerings are based.

The North American region–comprised of the U.S. and Canada–is led by Hilary Schneider. The leader of our International region, to be hired soon, will be responsible for a cohesive Yahoo! global strategy and seizing our international growth opportunities. Until we determine who’ll lead the International region, Rose Tsou (Asia), Rich Riley (Europe) and Keith Nilsson (Emerging Markets) will continue to report to me.

Marketing: Elisa Steele will be joining Yahoo! as our Chief Marketing Officer (CMO), effective March 23. Elisa joins us from NetApp where she was SVP, Corporate Marketing. Previous to NetApp, she held executive positions in marketing at Sun Microsystems. Elisa will oversee our global marketing strategy and provide direction for our marketing function. She’ll bring together the various Yahoo! marketing teams that have been spread across the company. Reporting into Elisa will be Brand Marketing, Audience Marketing, Corporate Communications, Insights, Policy & Privacy, Community Affairs and related central teams. I’m delighted to have Elisa joining the team.

Customer Advocacy: As I said, we can do much better in hearing the voice of the customer across Yahoo!, and incorporating what we hear into all of our work day-to-day. We have opened a search for a leader, who will oversee Customer Care and Ad Operations globally with the goal of improving how we support Yahoo!’s users and advertisers. In the interim, these teams will continue to report to Hilary.

Service Engineering & Operations: This new team is responsible for delivering common technology services at scale, including application management and infrastructure. No matter how cool our products are, the customer’s experience won’t be great unless our applications consistently deliver. Note that we’re bringing Service Engineering together as one group because these engineers bring expertise that is best applied horizontally. Leading this organization is David Dibble, who joined Yahoo! in December. David’s team also will be accountable for delivering more effective corporate IT systems.

Corporate Functions: Blake Jorgensen will be leaving Yahoo! and I am searching for a new CFO. Blake will remain through a transition with his successor, and I want to thank Blake for all of his great contributions to Yahoo! over the past two years. Mike Callahan will continue to lead our Legal team, and David Windley leads our Human Resources function. Joel Jones joins the team as my Chief of Staff.

So that’s the high-level view. These changes are effective immediately, but we’ve got more work to do in filling out the structure of each group. In the short term, this transition will be challenging for many of our people. My executive staff will be working with their organizations as quickly as possible to create further clarity. For example, we’ll need to recast budgets and adjust work areas so we have the right people working side-by-side.

I want to thank all of you who’ve shared your ideas and views with me since I arrived. Several leaders across Yahoo! came together to design this new structure–I’ve been very impressed with their dedication to the right outcomes, particularly how they’ve embraced the need to eliminate the silos that have been a drag on this organization for so long.

I think this organizational structure has the potential to solve many of the issues you’ve helped me better understand. Of course, new issues will emerge. But I know we’ll be aligned and nimble in tackling them together.

This is a tremendous, proud company with a powerful brand, great products and a bright future. Now’s the time to get more focused than ever on delighting our users and advertisers. Let’s show them how great Yahoo! can be.

Carol

It looks like Carol Bartz will be taking on the thankless role as new Yahoo CEO.

Sources close to the situation told BoomTown–which had first named the former Autodesk CEO the top pick last week–that Bartz (pictured here) has been approved for the job by the Yahoo board and has accepted it.

The Wall Street Journal is also reporting the move.

The pick is one of the safest Yahoo (YHOO) could have made, which is typical for it, choosing an experienced and strong public company CEO, but one without a lot of experience in advertising or the Web 2.0 Internet.

Sources close to the CEO search said that the Sunnyvale, Calif.-based company’s headhunter, Heidrick & Struggles, has told many that Yahoo would also be looking for a strong No. 2 with more Internet and product experience if a CEO with less online background was selected.

Candidates for that position are numerous.

That job is not likely to fall to its current incumbent, Yahoo President Sue Decker, although Bartz could choose to keep Decker, given her experience and depth of knowledge about Yahoo.

But it could be a little odd, too, if Decker stays, since she was also vying for the CEO job and was one of the top internal candidates.

But sources close to the Yahoo board said that many inside and outside the company would have reacted badly to a Decker appointment as CEO, given that she has been No. 2 to outgoing Yahoo CEO and Co-founder Jerry Yang.

The pair have presided over a decline in Yahoo’s business and an even deeper one of its stock.

Sources who have spoken to Decker said it is more likely she will leave the company, and had stayed this long out of loyalty to Yang.

Most controversially, some are concerned about Bartz’s possible closeness to Decker and Yang–Bartz serves on the Cisco (CSCO) board with Yang and the Intel (INTC) board with Decker–seeing the choice as an attempt by Yang to stay in power at Yahoo.

Yahoo’s board has also gotten a lot more rebuffs from outside execs than expected for the top spot, because of its major challenges. While rich in assets and online traffic, the company has suffered over the last year from a range of internal and external troubles.

In a reaction piece to the possibility of making Bartz the CEO of Yahoo I posted last week, the reaction was mixed, with some lauding it as an important move to steady the long troubled company, while others called it problematic for the Yahoo leader not to have a deep Web background.

One thing is sure: Bartz does know tech, unlike former CEO Terry Semel, who hailed from Hollywood. And she also knows how to run a company like clockwork, unlike Yang, who–while inspirational–has had a rocky tenure and has been considered weak in execution.

With an upcoming fourth-quarter results report on Jan. 27 likely to be a disaster, Bartz will have a lot on her plate, including working out a much expected search partnership with Microsoft (MSFT) and deciding what to do about the constipated deal to buy Time Warner (TWX) online unit AOL.

And, oh yes, fix Yahoo’s troubled graphical ad business and weak morale!

Early investor response to Bartz has been muted, at best, despite her solid credentials.

Bartz, 60, is certainly an experienced and very well-regarded tech exec, with the talent to turn things around. She served as chairman, president and CEO for 14 years at the San Rafael, Calif.-based Autodesk, which makes computer-aided design software for engineers.

While there, Bartz presided over huge growth at Autodesk (ADSK), stepping down in April of 2006 to spend more time with her family, and has since served as its executive chairman.

She also put in stints at other big tech companies, including Sun Microsystems (JAVA), Digital Equipment Corporation and 3M (MMM).

According to her resume on Autodesk’s Web site, Bartz holds an honors degree in computer science from the University of Wisconsin.

Bartz is also on the boards of a blue chip list of tech companies and organizations, including Intel, Cisco Systems, NetApp (NTAP), and the Foundation for the National Medals of Science and Technology.

She is also exactly the kind of serious, seasoned public company CEO with tech experience whom Yahoo’s board has told investors and others it is looking for, with skills to pull off mergers and think strategically.

But Bartz also was in charge of a more old-school kind of tech company and has less experience in the faster-moving Web environment that prevails now.

Although she toughed it out successfully, Bartz underwent difficult times during the Web 1.0 era, in fact, when investors were worried about Autodesk’s prospects in the online era.

Most critically, Bartz also has less advertising experience, which is Yahoo’s principal business.

In addition, Autodesk is half the size of Yahoo.

Nonetheless, she is well-liked in the tech community and has ties to key companies Yahoo must deal with, including Microsoft.

How did BoomTown forget former Autodesk exec Carol Bartz for Yahoo CEO?

Yahoo certainly hasn’t. According to several sources familiar with the Yahoo (YHOO) search for a new leader to replace Co-founder Jerry Yang, the company is looking hard at the longtime and high-profile Silicon Valley executive (pictured here).

Many I have spoken to inside and outside of Yahoo with knowledge of situation said the company is winnowing down its list to a few internal and external candidates and Bartz is a favorite.

While some speculate that Yahoo could announce a candidate sooner than later, it’s long past when Yahoo Chairman Roy Bostock promised some big investors a new and serious leader would be in place.

Some sources close to the board still think Yahoo could still end up opting for one of its own.

If so, the leading choice is most likely board member John Chapple, former Nextel CEO, although sources say he does not want the post now, preferring an outsider for Yahoo CEO. The other board member mentioned is Maggie Wilderotter, a former Microsoft exec.

Whoever gets the job needs to move quickly on a range of actions needed–from deciding the strategy with regard to a search deal with Microsoft (MSFT) to determining whether a long-running merger deal with Time Warner (TWX) online unit AOL should happen.

So far, Yahoo’s board has also gotten a lot more rebuffs from outside execs than expected for the top spot.

This is no surprise, due to the highly difficult task of turning the company around. While rich in assets and online traffic, Yahoo has suffered over the last year from a range of internal and external troubles.

Bartz is certainly an experienced and very well-regarded tech exec, with the talent to turn things around. She served as chairman, president and CEO for 14 years at the San Rafael, Calif.-based company that makes design software.

While there, Bartz presided over huge growth at Autodesk (ADSK), stepping down in April of 2006, and has since served as its executive chairman.

She also put in stints at other big tech companies, including Sun Microsystems (JAVA), Digital Equipment Corporation and 3M (MMM).

More interestingly, Bartz is also on the boards of a blue chip list of companies and organizations, including Intel (INTC), Cisco Systems (CSCO), NetApp (NTAP), and the Foundation for the National Medals of Science and Technology.

Yang is also on the board of Cisco, and Yahoo President Sue Decker is on Intel’s, so Bartz is a well known quantity to Yahoo.

She is also exactly the kind of serious, seasoned public company CEO with tech experience whom Yahoo’s board has told investors and others it is looking for, with skills to pull off mergers and think strategically.

But Bartz also was in charge of a more old-school kind of tech company, and has less experience in the faster-moving Web environment that prevails now.

Although she toughed it out successfully, Bartz underwent difficult times during the Web 1.0 era, in fact, when investors were worried about Autodesk’s prospects in the online era.

Still, Bartz also has less advertising experience, which is Yahoo’s principal business.

Nonetheless, she is well-liked in the tech community and has ties to key companies Yahoo must deal with, including Microsoft.

Whether Bartz herself is interested in taking over a massive overhaul like Yahoo is unclear. I reached out to her for a comment, but have not heard back yet.

According to her resume on Autodesk’s Web site, Bartz holds an honors degree in computer science from the University of Wisconsin.