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Saturday, September 27, 2008

Sue Decker Makes the Yahoogle Case and (Finally) Gets It Right

This week, it will be Yahoo stepping up the volume in the debate over the controversial Yahoo-Google ad outsourcing deal.

And it could not come a minute too soon.

Yahoo has been unusually quiet about the issue, after weeks of Google’s more aggressive and listen-to-us-big-brains approach.

That’s all resulted in more Justice Department scrutiny, more critics piling on, including the typically dulcet Canadians, who might also be launching an antitrust investigation.

Thank goodness, then, that the first foray by Yahoo President Sue Decker makes the case in a much more sensible and straightforward manner, which has been sorely needed on the Yahoogle side.

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Friday, August 8, 2008

The Yahoo-Google Agreement (Filed–and Mightily Redacted)

After the markets closed today, Yahoo filed its redacted version of the agreement it made with Google for outsourcing some of its search ads.

The agreement has been a controversial sticking point amidst the Yahoo-Microsoft takeover battle, and has even seen action in Congress.

Here’s the top of the agreement with a link below to the rest.

More on what it means, soon.

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Thursday, June 12, 2008

Yahoogle: No Joy in Mudville

strike

Here’s an email I got from a high-ranking Yahoo employee today after the Microsoft deal was declared dead and the ad-outsourcing deal with Google announced hours later:

“Out of the frying pan, into the fire. At least, the frying pan was a slower death.”

And here’s an email from a major Yahoo investor–no, not Carl Icahn!:

“The Board and Jerry are idiots.”

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Monday, May 19, 2008

More MicroHoo News! (Some Actually New, Too)

newsboy

Tonight, The Wall Street Journal and Reuters had nearly identical stories, noting that Microsoft was interested in buying Yahoo’s search business, which–oh, we bloggers are so touchy when we don’t get even a smidgen of credit, aren’t we?–BoomTown speculated was just what the software giant was interested in yesterday.

To be fair, both Reuters’ and The Journal’s reports make such a plan by Microsoft even more definitive and both have interesting new details, which are intriguing.

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About Kara

Kara Swisher started covering digital issues for The Wall Street Journal's San Francisco bureau in 1997 and also wrote the BoomTown column about the sector. With Walt Mossberg, she co-produces and co-hosts D: All Things Digital, a major high-tech and media conference. Read more »

Ethics Statement

Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.

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