Wednesday, September 24, 2008
Kara Visits Joost HQ in London: Restarting the Start-Up (With a Little Help From Its “Friends”)!
Well, here’s a good reason not to write off Joost quite yet:
When it officially debuts its new Web-based service in mid-October, the London-based company will have some pretty hot content with its half-dozen seasons of the former NBC hit, “Friends.”
Also, there will finally be no more irksome plug-ins.
There will also be cooler social-networking elements.
While all this is not going to make up for the lost time the online video service has wasted with its annoying P2P-based desktop client download, going to a Web-based, all-Flash service with more robust content is certainly the right way to stop rival service Hulu from continuing to clean Joost’s clock.
