Oh, it’s the middle of August, so why not report this little tidbit: Former Google exec Sukhinder Singh Cassidy has been appointed to the board of the J. Crew Group, the well-known New York-based specialty retailer.

She is now a CEO-in-Residence at Accel Partners in Palo Alto, Calif., after leaving her longtime job at Google (GOOG), where she was president of its Asia-Pacific and Latin American operations.

Previous to her stint at the search giant, Singh Cassidy was at Yodlee, an online banking start-up, which was backed by Accel–along with stints at Amazon (AMZN) and OpenTV (OPTV).

She was also one of Google’s more visible execs and highest-ranking women leaders.

So, of course, BoomTown is more interested in where the 39-year-old Singh Cassidy will land next as a top exec at a Silicon Valley Web operation.

But, until then, here’s the official press release about her new director job at J. Crew (JCG):

NEW YORK, Aug. 12 /PRNewswire-FirstCall/–J. Crew Group, Inc. (the “Company”) (NYSE: JCG) today announced that Sukhinder Singh Cassidy had been appointed to its Board of Directors, effective August 14, 2009. In addition, Jonathan Coslet, has advised the Company of his intention to resign from the Board of Directors, effective August 14, 2009 in order to focus on his responsibilities at TPG Capital L.P.

Ms. Singh Cassidy, 39, is CEO-in-residence at Accel Partners, a global venture and growth equity firm, since April 2009. Prior to that, Ms. Singh Cassidy was a global Vice-President of Sales and Operations for Google, Inc., and from 2005 to 2009 she was Google’s President for Asia-Pacific & Latin America Operations. From 2003 to 2005, she was Google’s General Manager of Local Search, Video and Print Partnerships.

Millard Drexler, J.Crew’s Chairman and CEO said, “We are pleased to welcome Sukhinder to our Board. Her experience with new media and internet strategy make her a great fit for our Board of Directors and for J.Crew. We also want to thank Jonathan for his many contributions and support over the years.”

Please see this disclosure related to me and Google.

It’s certainly acquisition fever in Silicon Valley today.

After it was announced that that social networking giant Facebook had bought online content sharing start-up FriendFeed, now comes the news that VMware has purchased SpringSource, a privately held enterprise and Web application development and management cloud computing start-up.

The price? That would be $420 million in cash and stock.

While the blogosphere–including BoomTown–will inevitably find the FaceFeed deal more riveting, this one is obviously more important.

With the purchase of San Mateo, Ca.-based SpringSource, Palo Alto, Calif.-based, VMware–which is a top player in the virtualization space–is adding to its cloud-computing application-management strength and its ties to the open-source community.

Said VMware in a press release about the five-year-old SpringSource buy:

“VMware will acquire SpringSource for approximately $362 million in cash and equity plus the assumption of approximately $58 million of unvested stock and options. The acquisition has been approved by SpringSource’s stockholders and is expected to close in the third quarter of 2009, subject to customary closing conditions.”

Here’s the full press release from VMware (plus, here is a link to a blog post by SpringSource CEO Rod Johnson:

VMware to Acquire SpringSource

Company Adds Modern Application Platform to Cloud Infrastructure Strategy

PALO ALTO, Calif., August 10, 2009–VMware, Inc., (NYSE: VMW), the global leader in virtualization solutions from the desktop through the datacenter and to the cloud, today announced a major step forward in its journey to help simplify IT by entering into a definitive agreement to acquire privately held SpringSource, a leader in enterprise and web application development and management. VMware and SpringSource plan to deliver compelling new solutions that enable companies to more efficiently build, run and manage applications within both internal and external cloud architectures.

“Today’s modern computing environments are moving to an application and data-centric world powered by state of the art virtualized and cloud computing platforms,” said Paul Maritz, president and chief executive officer, VMware. “The combination of SpringSource and VMware capitalizes on this shift and places us right at the intersection of the most important forces in the software market today–virtualization, modern application frameworks and cloud computing.”

VMware will acquire SpringSource for approximately $362 million in cash and equity plus the assumption of approximately $58 million of unvested stock and options. The acquisition has been approved by SpringSource’s stockholders and is expected to close in the third quarter of 2009, subject to customary closing conditions.

SpringSource is the innovator and driving force behind some of the most popular and fastest growing open source developer communities, application frameworks, runtimes, and management tools. In just five years, SpringSource has established a presence in a majority of the Global 2000 companies, and is rapidly delivering a new generation of commercial products and services. VMware plans to continue to support the principles that have made SpringSource solutions popular: the interoperability of SpringSource software with a wide variety of middleware software, and the open source model that is important to the developer community.

Together, VMware and SpringSource plan to further innovate and develop integrated Platform as a Service (PaaS) solutions that can be hosted at customer datacenters or at cloud service providers. These solutions will allow customers to rapidly build new enterprise and web applications and run and manage these applications in the same dynamic, scalable and cost-efficient vSphere-based internal or external clouds that can also host and manage their existing applications, providing an evolutionary path to the future. Forrester Research expects the emerging and rapidly growing PaaS market to expand to $15B by 2016. (Platform-As-A-Service Market Sizing, July 13, 2009)

“VMware has led the modernization of datacenter infrastructures through innovative virtualization and cloud architectures, providing customers with cost savings, agility and choice,” said Rod Johnson, chief executive officer, SpringSource. “The SpringSource team and community are committed to revolutionizing the way companies build, run and manage applications. By combining forces, I’m confident that we’ll be able to deliver a set of truly remarkable solutions that dramatically simplify enterprise IT.”

Background on SpringSource

SpringSource is at the forefront of “lean software,” a concept that is being rapidly adopted by enterprises focused on dramatically cutting cost and complexity, increasing productivity, and accelerating the delivery of high-quality, business-critical applications. SpringSource’s offerings and their underlying open-source technologies are uniquely able to address a wide range of corporate, web and commercial applications through a dynamic, yet consistent architecture. SpringSource counts a majority of the Global 2000 as current customers, and has a rapidly growing business delivering support, training and commercial software based on the well-known open source technologies and communities led by SpringSource:

The Spring Framework is the leading enterprise Java programming model; currently supporting half of all enterprise Java projects and used by approximately two million developers worldwide. The Spring Framework provides a high productivity, lightweight programming environment that makes applications portable across open source and commercial application server environments from IBM, Oracle and others.

Apache Tomcat is the world’s most widely used Java application server, deployed at more than 60% of all organizations running Java server applications. SpringSource is the key contributor to and maintainer of Tomcat and is responsible for more than 95% of the bug fixes over the past two years.

SpringSource leads Groovy and Grails, a rapidly growing dynamic language and Web application framework, each with more than 70,000 downloads per month. Together, Groovy and Grails deliver the rapid application productivity of Ruby on Rails for web applications, while maintaining skill-set and infrastructure compatibility with Java Virtual Machine (JVM) environments.

With more than 3,500 deployments worldwide, SpringSource’s Hyperic application monitoring and management tools are recognized as among the leading open source offerings in the space. In March, SpringSource/Hyperic was named one of Gartner’s “Cool Vendors in Cloud Computing Management and Professional Services.”

Facebook said today it is acquiring FriendFeed, the online content-sharing site.

It is a logical fit for the huge social networking site, which has lagged behind microblogging kingpin Twitter in the real-time news, search and status game of perception in Silicon Valley.

Mountain View, Calif.-based FriendFeed has also trailed well behind Twitter, despite its top-notch pedigree of ex-Google (GOOG) staffers, such as Paul Buchheit and Bret Taylor. The other ex-Google co-founders of FriendFeed are Jim Norris and Sanjeev Singh.

Benchmark Capital and angel investors had put about $5 million into the start-up, which had been a darling among the digerati.

Despite that, the start-up only broke one million unique visitors recently, according to several reports, while San Francisco-based Twitter was reported to have upward of 44 million in June.

But FriendFeed will surely get a turbocharge from its Facebook ownership, especially as its technology is fed to its 250 million users.

While Facebook–which is based in Palo Alto, Calif.–has added some of the same functionality that FriendFeed has innovated into its famous News Feed, it will surely get its own boost from adding FriendFeed’s dozen employees, 11 of whom are engineers.

Terms were not disclosed, but the purchase price is likely well under the $500 million Facebook offered Twitter last fall.

In fact, sources estimate to me that the price was about $50 million in cash and stock for the company, which was founded in 2007.

It is also unclear what will happen to the standalone FriendFeed service in the long run, although Taylor said in an uber-cute blog post (see below) that it would remain intact for now.

This move, although prominently unmentioned by Facebook in its full press release below, is most certainly a shot across Twitter’s bow.

Here’s the official word from Facebook, as well as that blog post by FriendFeed’s Taylor about the acquisition:

Facebook Agrees to Acquire Sharing Service FriendFeed

PALO ALTO, CALIF.–August 10, 2009–Facebook today announced that it has agreed to acquire FriendFeed, the innovative service for sharing online. As part of the agreement, all FriendFeed employees will join Facebook and FriendFeed’s four founders will hold senior roles on Facebook’s engineering and product teams.

“Facebook and FriendFeed share a common vision of giving people tools to share and connect with their friends,” said Bret Taylor, a FriendFeed co-founder and, previously, the group product manager who launched Google Maps. “We can’t wait to join the team and bring many of the innovations we’ve developed at FriendFeed to Facebook’s 250 million users around the world.”

“As we spent time with Mark and his leadership team, we were impressed by the open, creative culture they’ve built and their desire to have us contribute to it,” said Paul Buchheit, another FriendFeed co-founder. Buchheit, the Google engineer behind Gmail and the originator of Google’s “Don’t be evil” motto, added, “It was immediately obvious to us how passionate Facebook’s engineers are about creating simple, ground-breaking ways for people to share, and we are extremely excited to join such a like-minded group.”

Taylor and Buchheit founded FriendFeed along with Jim Norris and Sanjeev Singh in October 2007 after all four played key roles at Google for products like Gmail and Google Maps. At FriendFeed, they’ve brought together a world-class team of engineers and designers.

“Since I first tried FriendFeed, I’ve admired their team for creating such a simple and elegant service for people to share information,” said Mark Zuckerberg, Facebook founder and CEO. “As this shows, our culture continues to make Facebook a place where the best engineers come to build things quickly that lots of people will use.”

FriendFeed is based in Mountain View, Calif. and has 12 employees. FriendFeed.com will continue to operate normally for the time being as the teams determine the longer term plans for the product.

Financial terms of the acquisition were not released.”

FriendFeed accepts Facebook friend request

We are happy to announce that Facebook has acquired FriendFeed. As my mom explained to me, when two companies love each other very much, they form a structured investment vehicle…

The FriendFeed team is extremely excited to become a part of the talented Facebook team. We’ve always been great admirers of Facebook, and our companies share a common vision. Now we have the opportunity to bring many of the innovations we’ve developed at FriendFeed to Facebook’s 250 million users around the world and to work alongside Facebook’s passionate engineers to create even more ways for you to easily share with your friends online.

What does this mean for my FriendFeed account?

FriendFeed.com will continue to operate normally for the time being. We’re still figuring out our longer-term plans for the product with the Facebook team. As usual, we will communicate openly about our plans as they develop–keep an eye on the FriendFeed News group for updates.

What about the FriendFeed API?

The FriendFeed API will also continue to operate normally. As above, we will let you know as we settle on our plan to more fully integrate with Facebook.

Check out the official press release for more information.

In a quiet fund-raising effort, Ning has raised $15 million more, a round that is valuing the social networking start-up at an eye-popping $750 million valuation.

In its last fundraising $60 million round a little more than a year ago, Ning was valued at $500 million.

The money for this fifth Series E round comes from a Silicon Valley venture firm, Lightspeed Venture Partners.

The Palo Alto, Calif.-based Ning, founded by well-known entrepreneur and Ning Chairman Marc Andreessen and CEO Gina Bianchini, confirmed the funding when contacted by BoomTown. It was not actively searching for funding.

Other investors in Ning include LinkedIn Chairman Reid Hoffman, Legg Mason, and Allen & Co.

The additional funds raised bring the total garnered by Ning to $119 million.

Ning is a platform aimed at offering customizable tools that let users create their social networks about their interests, such as for fans of the movie “Twilight.”

Ning puts online ads on the sites, using Google (GOOG), and is also working on its own advertising platform. It also offers an array of other services and is planning more soon, such as a virtual-gift offering.

Founded in early 2007, it currently has 29.3 million registered users, who are using 1.3 million social networks, and it is adding one million registered users every 15 days, said the company.

But not all its social networks are active, and Ning’s monthly unique visitors are lower, according to various surveys, at about six million in the U.S.

Ning is one of Andreessen’s angel investments, although he recently raised $300 million for a new venture fund he is running with longtime investing partner Ben Horowitz.

In an interview, Bianchini said the goal was to become an even bigger platform for building social networks and the money would be used for possible acquisitions and other strategic options, attracting more talent and also to offer its social networks more tools to be discovered.

“It’s clear to me when you look the market…there needs to be a place for people to express their interests and passions,” said Bianchini, who noted Facebook and Ning do not necessarily overlap. “We want to be the social network for interests and passions online.”

Lightspeed’s Ravi Mhatre, who led the investment for the venture firm, said it was due to a lot of reasons, although he noted that the effort was not a traditional fund-raising effort, but more of an interest by Ning in adding a top VC to its investor pool and by Lightspeed in Ning’s hyper-growth.

“The growth at Ning has been massive in the last year and, combined with the quality of the team and seeing that kind of momentum, it worked out well for us both,” said Mhatre.

Facebook picked a new CFO quietly, after its cloddish public parting with longtime top financial exec Gideon Yu earlier this year.

Facebook said in late March it was looking for a CFO with “public company experience,” and it seems to have gotten one in former Genentech CFO David Ebersman.

(He is pictured here–is it just me or does he look a lot like an older version of the man he will be reporting to, Facebook CEO and founder Mark Zuckerberg?)

It’s an interesting choice of a high-profile exec for the job at the headed-for-an-IPO-someday social-networking company, and one from outside the Web sector.

And, indeed, with the addition of Ebersman, Facebook inches ever closer to a public offering.

It is also a good move for Ebersman, who has been at the biotech firm for almost 15 years. But the South San Francisco-based Genentech was acquired in March by Hoffman-La Roche, which already has a CFO.

Ebersman, who will formally start in September, will oversee Facebook’s finance, accounting, investor relations and real estate functions and will also be part of the Palo Alto, Calif., company’s executive management team.

Former Netscape exec and VC Peter Currie has served as a stand-in for Yu since he left, although has not been an active financial exec.

Here is the full press release from Facebook:

PALO ALTO, Calif.–June 29, 2009–Facebook today announced that David Ebersman, the former executive vice president and chief financial officer (CFO) of Genentech, the pioneering biotechnology firm recently acquired by Roche, will become the company’s chief financial officer.

Ebersman will report to Chief Executive Officer (CEO) and Founder Mark Zuckerberg. He will oversee Facebook’s finance, accounting, investor relations, and real estate functions. He also becomes a part of the company’s executive management team, which directs all aspects of company strategy, planning and operations. Ebersman will formally start in September 2009.

“We received a lot of interest in the CFO position and had the opportunity to meet with many impressive candidates,” said Mark Zuckerberg. “We quickly recognized that David was the right person for Facebook. He was Genentech’s CFO while revenue tripled, and his success in scaling the finance organization of a fast growing company will be important to Facebook.”

“After meeting with Mark and the rest of the team, I was thoroughly impressed with everyone’s drive and sense of purpose to help people connect and share,“ noted Ebersman. “Mark is constantly pushing the company forward and he’s assembled a world-class team that is achieving remarkable results both for its users and as a business. I’m excited to join this effort and this new industry.”

Ebersman worked at Genentech for nearly 15 years. He served as the firm’s executive vice president and CFO from 2006 through April 2009, when Roche Group acquired the company. Prior to joining the company’s finance organization, he was senior vice president of Product Operations. He joined Genentech as a business development analyst. Previously, he was a research analyst at Oppenheimer & Company Inc.

How much is BoomTown and everyone else in Silicon Valley trying to nab a copy of Ben Mezrich’s likely-to-be-entirely-made-up-but-who-cares tale of dirty doings at Facebook?

Muchety-much! So much so that I called all my book industry contacts–hey, I am a published author, ya know!–even though I have not actually completed reading a book since the Internet started and gave me permanent attention deficit disorder.

But, so far I have come up peanuts in grabbing an early copy of Mezrich’s tome, “The Accidental Billionaires,” which is set to come out July 14.

Facebook is not pleased, of course, and will likely be challenging Mezrich’s work as specious dreck. But the drama around the book should be interesting, to say the least.

More so, since this week also came news that actors Michael Cera and Shia LaBeouf are being considered to play founder and CEO Mark Zuckerberg and that David Fincher, the director of the lugubrious Brad Pitt snoozer, “The Curious Case of Benjamin Button,” is “attached” to the movie version.

Even better: “West Wing” creator Aaron Sorkin will pen it and actor Kevin Spacey will produce the Columbia Pictures film, which will be called “The Social Network.”

Well, Hollywood sure came up with an original title!

It certainly does not signal the juiciness of the proposal for the book–which did manage to leak out last year–with a lot of tale tales in it that seem to have pretty much tracked on its oddly purple subtitle of “The Founding of Facebook: A Tale of Sex, Money, Genius and Betrayal.”

The cover–which you can see on the book’s Facebook page (the delicious gall of Mezrich!)–features a spilled martini glass and a red bra flung nearby.

Martinis? Red bras? Sex? Facebook? Really?

Obviously, Mezrich has not actually met Zuckerberg, who is a very nice geekish young man, but who has approximately the sex appeal of a rack of Facebook servers.

Powerful yes! Spockish? Yes! Sexy? Um, no, no, no.

I will not even begin to parse the red bra thing, although I am attributing the martinis to stylish former COO (and now MySpace CEO) Owen Van Natta.

But, apparently, the sex part seems to have to do with Zuckerberg starting the company with others while an undergrad at Harvard University, as a scheme to meet some ladies.

I would say there are easier ways to attract the womenfolk–not that I could give tips or anything–but whatever!

Thus, since I cannot get my mitts on the book (yet!), here’s my list of 10 completely made-up, utterly fabricated, just-call-me-Jayson-Blair things that should be in the book.

10.) Facebook was actually going to be called OnlyPrettyLadyFacebook, but cooler heads prevailed.

9.) The Wall? A clever plot by Zuckerberg to build his online service on a fascist construct, touting his hegemony over all he surveyed.

Wait, that actually happened, and now some Russians are even investors.

Long live the Zuckrepublic of Palo Alto!

8.) Reason for stealing, oops, borrowing, oops again, completely separately developing an exact replica of ConnectU social network at Harvard:

The Olympically muscle-headed Winklevoss twins used to beat up the brainy Zuckerberg on his way back to the dorm, prompting a “Revenge of the Nerds” plot line.

7.) Facebook’s Beacon advertising? All Randi Zuckerberg’s idea, so she could find out what she was getting for her birthday from her billionaire-on-paper brother.

6.) Zuckerberg’s famous flip-flops were made in China under dubious working conditions. Wait, that’s true too.

5.) The 20-something Zuckerberg is actually 93 years old, a real-life version of Benjamin Button, which would explain the social awkwardness and staring-into-space-sometimes thing.

4.) The no-breast-feeding-pictures controversy pretty much proves no one is interested in bras or, more precisely, what goes in them at Facebook.

3.) COO Sheryl Sandberg is a cyborg sent to Facebook from Google for purposes of infiltration. She and her crafty sidekick, Elliott Schrage, will become self-aware in 2012 and hunt down Zuckerberg in a thrilling chase that will also become a movie.

2.) The sex, drugs and rock-and-roll stuff actually all took place at MySpace, which really pisses off certifiably dashing co-Founders Chris DeWolfe and Tom Anderson because, once again, Zuckerberg stole their mojo!

1.) This work of fiction, oops, “fact”-ion, oops again, nonfiction, is probably not going to sell many copies because it will mysteriously be uploaded in its entirety by a widget that will distribute it free to Facebook’s 200 million plus users while simultaneously SuperDuperPoking Mezrich, by throwing real sheep at him.

Don’t say I didn’t warn you, Ben.

(By the way, here is an extra for you: The $15 billion valuation for Facebook, along with all the other Web 2.0 ones? Totally true. Just ask any VC.)

And, in case anyone was wondering what the real Facebook looks like, here is a recent video tour I did of its new HQ in Palo Alto, Calif.:

]]> http://kara.allthingsd.com/20090624/boomtowns-top-10-list-of-fact-challenged-revelations-that-should-be-in-the-facebook-tell-all-book/feed/ 6 http://kara.allthingsd.com/20090611/let-the-navel-gazing-and-grumping-about-vanity-urls-begin-can-facebook-soothe-the-savage-media/ http://kara.allthingsd.com/20090611/let-the-navel-gazing-and-grumping-about-vanity-urls-begin-can-facebook-soothe-the-savage-media/#comments Thu, 11 Jun 2009 09:34:01 +0000 Kara Swisher http://kara.allthingsd.com/?p=14375

Exactly how is the introduction of vanity URLs on Facebook going to go?

At 9:01 p.m. PDT on Friday, the giant Silicon Valley-based social-networking site will allow its 200 million members to log in and claim a friendlier username for part of their URLs instead of the long string of gibberish that is now there.

That a lot of sites like Twitter, LinkedIn and others already allow you to do this is not really the point.

But, because it is about people’s names and because it is certain to be chaotic in its execution, I think we can pretty much slap the moniker “URLgate” on this one and just call it a night.

Nonetheless, in an email tonight inviting media to an open house to see its new HQ building in Palo Alto, Calif., the PR team at Facebook–which often gets into hot water over various public snafus that arise at the young company with regularity–is mightily trying to make nice with journalists to perhaps head off any bloggish bellyaching.

They wrote: “We wanted to let you know that we decided to reserve usernames for the key journalists and outlets we work with. Look out for an email from someone on the communications team with more details.”

Firestorm of disgruntlement from those who did not make the list sure to follow? Of course!

In any case, my top preferences?

Http://facebook.com/internalfacebookmemostoboomtownstat

Http://facebook.com/dontmesswiththeswishsherylandelliot

Http://facebook.com/findmeontwitter@karaswisher

And, if you want to read a very funny take on the gathering Facebook username–yes, FU!–storm, read Anil Dash’s great spoof post on the issue.

My favorite fake prediction Dash makes is one that you just know is going to come true:

“In response to the growing buzz on Techmeme about ‘The Facebook Debacle,’ [Facebook CEO and founder] Mark Zuckerberg posts on Facebook’s blog with the news that the company has created the Facebook Username Dispute Resolution Community.”

[Photo of the vanity license plate above, courtesy of COOLPL8Z.com.]

]]> http://kara.allthingsd.com/20090611/let-the-navel-gazing-and-grumping-about-vanity-urls-begin-can-facebook-soothe-the-savage-media/feed/ 2 http://kara.allthingsd.com/20090424/van-natta-confirmed-as-ceo-of-myspace-the-full-press-release/ http://kara.allthingsd.com/20090424/van-natta-confirmed-as-ceo-of-myspace-the-full-press-release/#comments Fri, 24 Apr 2009 15:54:17 +0000 Kara Swisher http://kara.allthingsd.com/?p=12840

Former Facebook COO Owen Van Natta has finally been officially named as CEO of MySpace, as BoomTown reported yesterday, according to a press release from News Corp.

He will replace CEO and co-founder Chris DeWolfe, who stepped down from the job earlier this week. DeWolfe will remain a strategic adviser at MySpace.

Van Natta, 39, will take over immediately and be based in Los Angeles, where MySpace has its HQ. But, with strong ties to Silicon Valley, he is likely to give the site more of a high-tech infusion.

Van Natta has most recently been running Project Playlist, a controversial music-sharing start-up based in Palo Alto, Calif. Previous to that, he worked at Amazon (AMZN).

He will be replaced there, in turn, by well-known former MTV Networks exec and co-founder John Sykes.

No other new top execs at the huge social-networking site have been named yet, as some had reported.

Instead, it will be up to Van Natta, who will work closely with and report to new News Corp. digital head Jon Miller, to energize the current staff and recruit new talent to MySpace.

The social-networking giant has seen its buzz and momentum wane in the face of the juggernaut growth of Facebook.

Van Natta played a key role in Facebook’s formation, striking key investment and advertising deals with Microsoft (MSFT), for example. He left after it was clear he was not going to become CEO, a job held by founder Mark Zuckerberg.

Nonetheless, MySpace is still the largest social network in the U.S., although Facebook is close to surpassing its size.

All Things Digital broke the news earlier this week that Van Natta was the top choice of News Corp. (NWS), which owns MySpace.

(News Corp. also owns Dow Jones, which owns this Web site.)

In his new job, Van Natta has a lot of challenges, including: reinvigorating the MySpace brand, upgrading its technology, adding more innovation to its feature set, continuing to grow its nascent advertising business and dealing with the expected end to its lucrative search-advertising deal with Google (GOOG).

He also must play deft diplomat at MySpace, where many remain loyal to DeWolfe and to co-founder Tom Anderson. Anderson is in talks to step down as president for an unspecified new role in the company. He currently remains president.

Here’s the full press release on Van Natta:

News Corporation Names Owen Van Natta Chief Executive Officer of MySpace
______________________

Los Angeles, CA, April 24, 2009–News Corporation today announced the appointment of Owen Van Natta to the role of MySpace Chief Executive Officer effective immediately. Mr. Van Natta will be based in Los Angeles and report directly to Jonathan Miller, News Corporation’s CEO of Digital Media and Chief Digital Officer.

A highly-regarded digital executive, Mr. Van Natta, 39, previously served as Chief Revenue Officer and Vice President of Operations for Facebook, where he helped negotiate Facebook’s $240 million investment from Microsoft. Earlier, he served as Vice President of Worldwide Business and Corporate Development for Amazon.com. Most recently, he was the CEO of Playlist, Inc., an online music company.

“Owen combines a deep understanding of social networking, a keen business sense and the operational experience to guide MySpace through its next phase of growth. I’m confident his leadership will be an invaluable asset,” said Mr. Miller. “I plan to work closely with Owen to shape our long-term vision around this vibrant community that already attracts more than 130 million users worldwide.”

“I’m thrilled to have the privilege to pilot MySpace in what is sure to be an incredibly exciting and rewarding next chapter for the business,” said Mr. Van Natta. “I feel honored to build upon the immeasurable achievements of the MySpace founders and look forward to working with Jon and the MySpace team to meet the challenges and make the most of the opportunities before us.”

While serving as Vice President of Operations and Chief Revenue Officer for Facebook, Van Natta focused on revenue operations, business development, strategic partnerships and technical operations. As Vice President of Worldwide Business and Corporate Development at Amazon.com, he managed global marketing programs and strategic partnerships. He was also part of the founding team of A9.com, the Amazon.com search company, and was responsible for site operations and sponsored-link advertising. Owen earned a B.A. from the University of California at Santa Cruz.

]]> http://kara.allthingsd.com/20090424/van-natta-confirmed-as-ceo-of-myspace-the-full-press-release/feed/ 0 http://kara.allthingsd.com/20090412/cooliris-nabs-155-million-in-funding-as-it-upgrades-its-3d-wall/ http://kara.allthingsd.com/20090412/cooliris-nabs-155-million-in-funding-as-it-upgrades-its-3d-wall/#comments Mon, 13 Apr 2009 04:01:58 +0000 Kara Swisher http://kara.allthingsd.com/?p=11876

Internet navigation browser plug-in maker Cooliris, which lets users “see” media on the Web in a more visual manner, has gotten $15.5 million in additional funding from its investors.

The new round includes Kleiner Perkins, Cooliris’s initial investor, as well as DAG Ventures, the Westly Group and T-Mobile’s T-Ventures.

Cooliris had already received $3 million two years ago from Kleiner.

The Palo Alto, Calif.-based start-up is also releasing the latest upgrade to its 3-D “wall” software out of beta, which adds more online content from around the Web, including from social-networking sites like Facebook and from a user’s own hard drive.

The trend toward making the Web browser look like a television screen and navigating information more visually is increasing all over the Internet, from video services like Boxee to visually-oriented search services like Searchme.

“We’re trying to allow users to discover, navigate and consume more of the Web in the same amount of time, using visual means, than people do now through text links,” said Austin Shoemaker, Cooliris co-founder and CTO in an interview last week with BoomTown.

Launched last year with a plug-in called PicLens, Cooliris said that its software had been downloaded 10 million times and that it has three million active daily users. It also has a popular iPhone version of its software.

Here are two more Cooliris screenshots like the one above (click on any of them to make them larger):

]]> http://kara.allthingsd.com/20090412/cooliris-nabs-155-million-in-funding-as-it-upgrades-its-3d-wall/feed/ 0 http://kara.allthingsd.com/20090331/facebook-cfo-gideon-yu-out-fast-growing-social-network-says-its-doing-fine-financially/ http://kara.allthingsd.com/20090331/facebook-cfo-gideon-yu-out-fast-growing-social-network-says-its-doing-fine-financially/#comments Tue, 31 Mar 2009 19:09:39 +0000 Kara Swisher http://kara.allthingsd.com/?p=11467

Facebook CFO Gideon Yu (pictured here) is leaving Facebook, as the company announced internally today that it was replacing him and searching for a new CFO on the path to an eventual IPO.

The Wall Street Journal also reported the news, noting that the huge social-networking start-up was looking for a CFO with “public company experience.”

But several sources within the company said the departure was more due to an increasingly strained relationship between Yu and Facebook founder and CEO Mark Zuckerberg over strategic disagreements about a wide range of issues, from increasing advertising revenue to fund-raising discussions with investors.

“At Facebook, you’re either with Mark or you’re not,” said one source at the 800-person company, located in Palo Alto, Calif., and founded five years ago. “And, if you’re not, you leave.”

As a sign of that, Yu was out of the company HQ immediately today after a meeting, said several sources.

Facebook confirmed the move in a statement, focusing instead on its hope for an IPO sometime in the future:

“Facebook confirms that CFO Gideon Yu will be leaving the company. Gideon has played an important role in helping us achieve our financial success, building a strong finance team and establishing the core financial operations of our company. We are grateful to Gideon for his contributions to Facebook and what we are trying to accomplish. Despite the poor economic climate, we are pleased that our financial performance is strong and we are well positioned for the next stage of our growth. We have retained Spencer Stuart to lead our search for a new CFO and will be looking for someone with public company experience.”

In addition, trying to stanch the rumors of its financial weakness and need to raise more funds, Facebook said in its internal memo to staff that it was on the path toward a public offering soon, with revenue growth up 70 percent in 2009 and EBITDA profitability this year, and that it would be cash-flow positive in 2010.

The memo also painted Yu’s departure as another step toward its much anticipated IPO, although it is clearly an ouster of much more complex internal reasons about how Facebook is run.

Facebook has had a lot of those in its short history.

From come-and-then-gone Google tech exec Ben Ling to former COO Owen Van Natta to the pair who started Facebook with Zuckerberg, the fast-growing start-up has seen more executive turnover and turmoil than most big companies.

In fact, Yu–who was an exec at both Yahoo (YHOO) and YouTube and integral to its sale to Google–replaced former CFO Mike Sheridan in 2007, in another case of a key exec being replaced.

Some inside and outside the company were quick to blame COO Sheryl Sandberg for Yu’s departure–probably due to the fact that the pair’s relationship was initially tense when the well-known Google exec arrived a year ago. That has been much less so of late, sources said.

And while Facebook can be a highly political place, with an unusual level of passive-aggressive infighting among execs, it is also a place where Zuckerberg and his wishes firmly hold sway.

And those wishes included the fact that Zuckerberg has long and publicly maintained that Facebook’s growth was paramount over a focus on monetization of the service.

Yu is known internally to be more conservative fiscally, pushing on Zuckerberg to ramp ad revenue more quickly and to consider a range of options outside of IPO, including selling the company.

Many current and former execs had hoped the company would IPO, a process that has been dragged out due to the weaker economy. But–barring that–many had also hoped it would sell to a larger company like Google (GOOG) or Microsoft (MSFT).

In fact, Microsoft has expressed interest in buying Facebook many times, and it was Yu and Van Natta who were key to getting the software giant to outbid Google to invest in the company at an astounding $15 billion valuation.

After raising more than $500 million previously, Yu has more recently been busy working with top execs on the best way to raise more funds for Facebook, in order to allow it grow faster and give it a deeper financial cushion.

High user growth has blown past Facebook’s internal projections, which is both an audience blessing and a cost curse.

But that fund raising has been at a much lower valuation and in a very weak economic climate, adding to stress internally at Facebook, many said.

Yu has held a number of meetings with investors, many of whom have told me they have asked him consistently about the monetization issues at Facebook and exactly when Zuckerberg would turn on the ad spigot at the service.

Yu has also has been involved in some recent debt financing of equipment, which is not as unusual for a fast-growing company as some recent reports have portrayed it, although that might also have been a source of tensions.

How to answer prospective new investors has probably been at the heart of his problems with Zuckerberg, who has been known to run hot and cold on top managers, especially with those who disagree with him too much.

That was clearly the case with Yu.

But, said many execs at the company, Zuckerberg’s conviction that growth is key over all other concerns–about which the company today is taking the edge off by noting sunnier financial results in the internal document–has been the correct one.

Currently, Facebook is veering in on 200 million users, which represents an astounding accomplishment.

But how it is going to take those numbers and make Facebook into a revenue-rich company on par with its increasing power on the Web is the question it will face until, of course, it does.

Besides the current drama over Yu today, Facebook has also recently been embroiled in unhappiness about its recent redesign and separately, about onerous changes to its Terms of Service.

Facebook has since backtracked on both issues, likely adding to the level of pressure on Zuckerberg and top execs.

And that is not even mentioning the curse of the Winklevii–it seems the fun never stops at Facebook HQ!

On an actually more amusing note, I once nicknamed Yu “Death Cat.”

As I wrote in mid-2007:

“Like that cat named Oscar who can detect death, Yu seems to have an amazing ability to get a sweet job at the hot Web company of the moment at just the right time. Case in point: He left Yahoo as its treasurer and went to YouTube as its CFO just a month before it sold to Google for $1.6 billion, a deal in which Yu apparently played a key role. Then, on his way to a spot as a junior partner at also-hot VC firm Sequoia Capital, he grabbed the Facebook CFO job in July. I say we watch where Yu goes and follow stealthily behind so as not to be detected.”

It’s more than likely Yu will pop up again soon in Silicon Valley in another prominent CFO job or as a venture investor. Although, after today’s events, this digital cat has definitely lost one life.

]]> http://kara.allthingsd.com/20090331/facebook-cfo-gideon-yu-out-fast-growing-social-network-says-its-doing-fine-financially/feed/ 3 http://kara.allthingsd.com/20090305/timeline-stream-for-facebook-imitation-is-the-sincerest-form-of-flattery/ http://kara.allthingsd.com/20090305/timeline-stream-for-facebook-imitation-is-the-sincerest-form-of-flattery/#comments Thu, 05 Mar 2009 11:06:05 +0000 Kara Swisher http://kara.allthingsd.com/?p=10688 “One way to think about this is as a timeline–or a stream.” –Facebook co-founder and CEO Mark Zuckerberg on the new look for profiles and home pages on the hot social-networking service, March 3, 2009

As part of its ongoing rejiggering of its social-networking offerings, AOL is formally rolling out its expected Lifestream platform today, with a new “timeline” depicting a user’s online life in a streaming horizontal calendar called a Lifestory. –A BoomTown post about new changes to the AOL social network, Bebo, Feb. 23, 2009

Yesterday, Facebook introduced another new look yesterday at an open house at its Palo Alto, Calif., HQ.

It’s yet another iteration of the social-networking giant–this time to make Facebook seem more active for its massively growing cadre of users, the count of which is heading quickly toward the 200 million mark.

Much of the analysis centered around how Facebook was trying desperately to mimic Twitter, especially since Zuckerberg said in a blog post that it was (without naming Twitter, which it had tried to buy):

“This creates a continuous stream of information that delivers a deeper understanding for everyone participating in it. As this happens, people will no longer come to Facebook to consume a particular piece or type of content, but to consume and participate in the stream itself.”

Frankly, it’s no big deal if Facebook copies Twitter or whatever is popular out there. After all, with the big numbers it’s putting up on the board in terms of audience, it’s hard to stay as innovative, as much as be a fast follower to those who are nimbler or need to be bold.

As the old business bromide goes: The plains are covered with the bodies of pioneers.

Actually, to my mind, the new look of Facebook also resembles in look and in name even the more recent launch of Time Warner (TWX) online unit’s AOL Bebo service.

Ah, poor AOL! Even when it is actually innovating–make no mistake, its new version of Bebo is really quite interesting–it’s likely to be an upward battle to gain any traction.

But, at least, Zuckerberg is an admirer.

]]> http://kara.allthingsd.com/20090305/timeline-stream-for-facebook-imitation-is-the-sincerest-form-of-flattery/feed/ 1 http://kara.allthingsd.com/20090304/kara-visits-tapulous-to-try-out-tap-tap-revenge-2/ http://kara.allthingsd.com/20090304/kara-visits-tapulous-to-try-out-tap-tap-revenge-2/#comments Wed, 04 Mar 2009 09:02:59 +0000 Kara Swisher http://kara.allthingsd.com/?p=10671

Last night, Tapulous launched the second version of its hugely popular iPhone game app, Tap Tap Revenge.

With Tap Tap Revenge 2, the Silicon Valley start-up is hoping to keep up the momentum of its first success on the Apple (AAPL) service.

Tap Tap has been downloaded six million times, growing strongly with only a small amount of angel funding. The game has had other versions, but this is the first major upgrade.

In it, the TTR sequel got an updated look, new features, more and special songs and, most importantly, an intense focus on social gaming. In challenges, users can try to beat the scores of others.

Tapulous also makes other apps, like Twinkle, and it is hoping to knit them into an interconnected offering.

I visited the Tapulous offices in a former storefront in downtown Palo Alto, Calif., to interview co-founders Andrew Lacy and Bart Decrem to talk about the iPhone ecosystem and where it is all going.

Here’s the video:

[ See post to watch video ]

And here are some screenshots of TTR2:

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