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Tuesday, September 22, 2009

The Yahoo Ad Campaign Creative We’d Like to See

fyoukara

Yahoo introduced its new $100 million marketing and branding campaign in New York today with “It’s Y!ou” as the new motto, making use of the Internet giant’s famous exclamation point and aimed at its customers.

Sure, it’s clever and all, but All Things Digital has come up with a much better advertising idea focused on Yahoo CEO Carol Bartz, a sassy and ofttimes salty exec whose pugnacious utterances have become legend quickly.

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Monday, September 21, 2009

Adobe’s CTO Kevin Lynch Talks–But Not Omniture!

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BoomTown went to visit the HQ of Adobe in San Francisco several weeks ago to have a chit-chat with its CTO, Kevin Lynch, for a lovely discussion about the future of its Flash online video technology and more.

But he somehow did not mention the then-pending purchase of Omniture by Adobe for $1.8 billion. Go figure.

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Friday, April 24, 2009

Yahoo Hires Adobe Vet Lamkin to Run Communications and Communities Unit as Dietzen Moves to Strategy Post

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More musical chairs at Yahoo, which BoomTown predicted recently, as top execs at the company move in and out of jobs, and new ones from the outside move in.

Perhaps the most important change to occur is the replacement this week of SVP Scott Dietzen–who had been in charge of all communications and communities products at Yahoo–by former Adobe Systems exec Bryan Lamkin, several sources said.

And there’s even more…

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Monday, March 17, 2008

More MicroHoo Photoshopping!

We imagined–via Photoshop–what a post-merger photo of Yahoo (YHOO) CEO and Co-Founder Jerry Yang and Microsoft (MSFT) CEO Steve Ballmer would look like, if the pair of companies ever came to terms on the software giant’s unsolicited bid for the Internet portal.
Here is BoomTown’s effort:

But so did others. Here is the union, as imagined by [...]

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Friday, March 14, 2008

Imagine There’s a MicroHoo (It’s Easy if You Try)

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OK, we Photoshopped it, but only because we could not get our head around what the official Yahoo/Microsoft post-merger picture might look like.

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Monday, February 11, 2008

Yahoo-Microsoft Photoshop Funnies

It’s hard to resist one of the winners from a content sponsored by Valleywag and Fark for the best Photoshopped depictions of what a Yahoo-Microsoft coupling would look like.
Pretty funny, actually, and here is my favorite:

And here is a new cartoon from the Joy of Tech duo, Nitrozac and Snaggy, which is also featured in [...]

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About Kara

Kara Swisher started covering digital issues for The Wall Street Journal's San Francisco bureau in 1997 and also wrote the BoomTown column about the sector. With Walt Mossberg, she co-produces and co-hosts D: All Things Digital, a major high-tech and media conference.

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Ethics Statement

Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.

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