In April, DJ Steve Porter remixed the most excellent infomercial–featuring television pitchman Vince Shlomi for the Slap Chop, an entertaining slasher of all foods–into a rap music video.
It has now garnered 3.8 million views on YouTube, as well as now officially becoming an infomercial itself.
Here’s the viral online video, along with another Porter did a month later for the legendary ShamWow.
Oh, there had to be much, much gnashing of teeth in the corporate offices at the Time Warner Center in New York yesterday with news of the sale of DailyCandy to Comcast for $125 million.
Why?
Maybe because that tasty payment is going right into the hands of Bob Pittman’s Pilot Group Ventures, which bought the fashion and shopping newsletter business for $3 million in 2003.
This is certainly different from the situation almost exactly six years ago when Pittman–nicknamed “Pitchman” for his smooth business stylings–was driven out of then-AOL Time Warner on the proverbial rail.
If you want a taste of those once-grim times for Pittman, here is an excerpt from my book, “There Must Be a Pony in Here Somewhere: The AOL Time Warner Debacle and the Quest for a Digital Future.”
Kara Swisher started covering digital issues for The Wall Street Journal's San Francisco bureau in 1997 and also wrote the BoomTown column about the sector. With Walt Mossberg, she co-produces and co-hosts D: All Things Digital, a major high-tech and media conference. Read more »
Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.
D is unlike any other executive conference. Since its debut in 2003, D has brought to life the energy and excitement of the digital revolution in an unscripted, upfront and unparalleled way. Read more »
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