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Tuesday, November 3, 2009

MSN’s Bob Visse Talks About Homepage Redesign (Plus Microsoft’s Videos With Designer and Execs)

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Here is a video interview BoomTown did with Bob Visse, GM of MSN Product Management today at Microsoft’s offices in San Francisco.

The new MSN homepage debuts tonight with a redesign cutting clutter, adding the ability to access both Facebook and Twitter, a local focus and with Microsoft’s new Bing search service everywhere.

Also, some Microsoft interviews with MSN staff about the changes.

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Dozen-Year Yahoo Tech Veteran Ash Patel to Take “Time Off”

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Longtime Yahoo tech leader Ash Patel is taking some time off until early 2010.

Yahoo confirmed the break to BoomTown.

In recent days, some inside the company had mistakenly thought the 44-year-old EVP for Product Architecture & Strategy was departing the company for good.

Actually, it’s more of a sabbatical for Patel.

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Tuesday, October 20, 2009

Liveblogging Yahoo’s Third-Quarter Conference Call: Bartz “Came Down With Something,” and CFO Carries On (and On and On and On)

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Uh-oh, Yahoo CEO Carol Bartz was expected to appear on the Internet giant’s third-quarter earnings call, but she apparently “came down with something,” according to CFO Tim Morse.

BoomTown is sending over chicken soup right now, but let’s hope she gets her vaccinations tout de suite!

Thus, no sassy quotes or cursing, but a very earnest Morse, who sounded like he was once a Boy Scout.

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Wednesday, October 7, 2009

MySpace Poised to Hire New Ad Sales Head as It Preps Music- and Entertainment-Centric Strategy and Redesign

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In a week, the entire advertising sales staff of MySpace will gather at a swanky new seaside resort about 20 miles south of Los Angeles to get a first glimpse of the fresh direction the company is preparing to take under its new management.

The beleaguered social networking site has been in the midst of an effort to reinvigorate its image, spur innovation in its product and–most of all–pull itself out of a too-long slump, even as longtime rival Facebook has seen explosive growth.

On the possible agenda: A new strategy aimed at music and entertainment; a new look; and, perhaps, a new boss for the ad sales team.

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Wednesday, September 9, 2009

Teeny-Tiny Pixi Phone From Palm Tries Killing Giant Hype for Apple Event Today

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Oh, BoomTown fears this is not going to end well for the weensy little smart phone Palm is debuting today on–what an amazing coincidence!–the very same day Apple is throwing its big product bash in San Francisco, at which Mac fanboys fervently hope that Supreme Leader Steve Jobs might even appear.

You don’t step on Superman of Silicon Valley’s cape, of course, but the device with the aggressively cute name of Pixi is apparently attempting just that.

Thus, this fairytale might have a not-so-happy ending.

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Thursday, September 3, 2009

Product Management, Engineering and UI Design for Yahoo News Moving to Taiwan

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In a risky but interesting move that has some at the company nervous and others excited, Yahoo is in the process of moving key development responsibility for its juggernaut Yahoo News unit to Taiwan.

Under the new system, product management, engineering and user interface design for one of Yahoo’s flagship properties will become the responsibility of staffers there.

Editorial employees for Yahoo News–which is the No. 1 news site on the Web with 48.4 unique monthly visitors, according to comScore data –will remain in the U.S., largely located at its Santa Monica, Calif., office.

Yahoo confirmed the change to BoomTown yesterday.

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Monday, August 10, 2009

Here Are Some Tasty Reader Submissions for the BoomTown Apple Tablet-Naming Contest

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BoomTown has already gotten some very good submissions from readers for a contest to come up with a good moniker for the tablet device Apple is allegedly working on.

In a post earlier today, some of my ideas included: iTablet, iPad, iAmnotanetbook and iAmakindlekiller.

And here are some of the user-generated ideas, via Twitter mostly, and my Paula Abdul-inspired comments in reaction to them.

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A BoomTown Contest: Let’s Figure Out a Name for the New Apple Tablet! (Not That Steve Jobs Cares What We Think!)

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Despite the spate of recent rants about all that’s wrong with Apple, the pendulum will swing once again, and soon, once the drumbeat gets even louder for the new digital tablet that is slated to be delivered from on high sometime this fall by–in the most likely and juicily dramatic scenario–CEO Steve Jobs.

So, I suggest we move on from the dead-horse issue of the Google Voice app and other sleepy debates to more enjoyable late-August frivolities.

Like trying to guess the name that Jobs will ultimately bestow on the new device. BoomTown will start…

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Thursday, July 16, 2009

Do That Thing You Do: After Cuts, Both Yahoo and MySpace Need a Little Something

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A few weeks ago, when I was having breakfast with legendary Silicon Valley entrepreneur Marc Andreessen about his new venture fund, he talked about what he thought was critical to being successful as an Internet company.

Ticking off names, from Apple CEO Steve Jobs to Facebook CEO Mark Zuckerberg, Andreessen said he always favored technical entrepreneurs for one key reason: “You need someone who lives and breathes product.”

It’s a refrain I have heard a lot recently from a wide range of people in the sector, most especially when talking about two of the more challenging renovations of key Internet brands going on of late.

That would be: Yahoo and MySpace.

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Wednesday, June 17, 2009

MySpace: After the Layoffs, Here’s What’s What and What’s Next

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Now what?

The party-all-night social-networking site that has been MySpace so far got a massive morning-after shock yesterday when 30 percent of its workforce was laid off.

And today, MySpace, which is still 1,000-strong, has to face the cold, harsh light of day in the aftermath of the restructuring and get busy quickly figuring out a way to reinvigorate a brand that has suffered after a stunning rocket of a start many years ago.

So, based on many sources I have spoken to over the last week, here’s a rundown of the next steps MySpace will likely be taking and who’ll be making them.

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Tuesday, April 21, 2009

Liveblogging the Yahoo Earnings Call: It All Depends on Your Definition of What “Wow!” Is

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A major Yahoo investor yesterday told me that he liked what he saw so far from new Yahoo CEO Carol Bartz, but he was wary.

“I like the sizzle,” he said, referring to Bartz’s decisive take-no-prisoners style. “But I am still waiting to see if steak is there too.”

Well, Bartz sizzled at its first-quarter earnings conference call today, tossing off some ribald words as she also handed over some tough news to chew on, announcing Yahoo’s much-expected weak first-quarter results. The company also said it would cut five percent of its staff of 13,600, which is close to 700 employees.

BoomTown liveblogged the call with Bartz, who noted about Yahoo: “The most important takeaway was the importance of having a ‘Wow!’ experience.”

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Thursday, March 12, 2009

New AOL Chairman and CEO–and About-To-Be-Ex-Googler–Tim Armstrong Speaks!

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For a tall man, Tim Armstrong has been on an awful lot of online companies’ short lists.

For a big Web exec job, that is. Indeed, whenever one opens up in the Internet space, the 6-foot 3-inch Google ad sales exec always pops up on it as a possible candidate to lead a variety of digital companies and start-ups.

Finally today–after longtime speculation that Armstrong had long wanted and would eventually leave his post at Google in order to try his hand at being top dog–he took over as chairman and CEO of the once-mighty, but now-not-so-much, AOL.

Armstrong, who will start at AOL on April 7, talked to BoomTown this afternoon about his new job.

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Tuesday, March 3, 2009

Cisco: The Comic Book?

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On the eve of the debut of the much anticipated “Watchmen” movie from Warner Bros., Cisco seems to be getting into the superhero game, with an unusual marketing effort that uses sophisticated comic book characters to highlight its line of security products.

More like Nerdmen! Except with more muscles and cooler outfits!

On a new Web site that is now up, for a series called “The Realm,” Cisco seems to have gotten some cool original work from well-known Marvel Comics illustrator Mike Mayhew.

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Monday, March 2, 2009

A Sneak Peek Look at Microsoft’s New Kumo: A Spidery Cloud? A Cloudy Spider?

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Here are three screenshots of Microsoft’s internal test of a new search product called Kumo.

The long expected upgrade to Live Search from Microsoft is being tested for a public rollout later this year.

Sources at Microsoft said the company has not yet decided whether it will keep the Kumo name, which sounds a little too much like that crazy dog from the Stephen King novel.

Maybe that’s the point, at least related to Google. (Chomp!)

In Japanese, actually, Kumo has two definitions–cloud and spider.

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Thursday, February 26, 2009

One Last Yahoo Reorg Missive: Bartz Tells Employees What She Already Said. Again.

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Goodness gracious, make it stop!

You must know by now how much BoomTown loves internal Yahoo memos. But this is getting ridiculous.

It’s been like a flash flood after a long drought at Sunnyvale HQ today, as Yahoo CEO Carol Bartz turns on the firehose of a whole lot of communicating.

“I know you guys have reorg fatigue,” wrote Bartz in the latest email to employees about the management reorganization finally announced this morning.

Also memo fatigue at All Things Digital HQ, if you can believe it.

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About Kara

Kara Swisher started covering digital issues for The Wall Street Journal's San Francisco bureau in 1997 and also wrote the BoomTown column about the sector. With Walt Mossberg, she co-produces and co-hosts D: All Things Digital, a major high-tech and media conference. Read more »

Ethics Statement

Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.

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