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	<title>BoomTown &#187; start-up</title>
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		  <title>All Things Digital</title>
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		<title>Accel Partners Feels Like a Billion Dollars Today&#8230;No, Really!</title>
		<link>http://kara.allthingsd.com/20091109/accel-partners-feels-like-a-billion-dollars-today-no-really/</link>
		<comments>http://kara.allthingsd.com/20091109/accel-partners-feels-like-a-billion-dollars-today-no-really/#comments</comments>
		<pubDate>Mon, 09 Nov 2009 20:24:08 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[BoomTown]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Google]]></category>
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		<category><![CDATA[Kara Swisher]]></category>
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		<category><![CDATA[search]]></category>
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		<category><![CDATA[Accel Partners]]></category>
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		<category><![CDATA[Electronic Arts]]></category>
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		<category><![CDATA[Playfish]]></category>
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		<category><![CDATA[Sequoia Capital]]></category>
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		<category><![CDATA[venture capital]]></category>

		<guid isPermaLink="false">http://kara.allthingsd.com/?p=20399</guid>
		<description><![CDATA[Who said the venture capital industry is sucking wind lately?

Well, it is--but not today and, especially, not Accel Partners, which sold two of its portfolio start-ups to large public companies for a total of $1.5 billion.

That would be the sale of AdMob to search behemoth Google for $750 million in stock, and the acquisition of Playfish by gaming giant Electronic Arts for about $300 million.

While Accel is not getting all that dough, it's not a bad haul for the day.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/11/179.jpg"><img src="http://kara.allthingsd.com/files/2009/11/179-248x300.jpg" alt="179" title="179" width="248" height="300" class="alignright size-medium wp-image-20425" /></a></p>
<p>Who said the venture capital industry is sucking wind lately?</p>
<p>Well, it is&#8211;but not today, and especially, not Accel Partners, which sold two of its portfolio start-ups to large public companies for a total of $1.5 billion.</p>
<p>That would be the sale of <a href="http://kara.allthingsd.com/20091109/google-acquires-admob-for-750-million-in-stock-the-press-release/">AdMob to search behemoth Google</a> (GOOG) for $750 million in stock and the <a href="http://digitaldaily.allthingsd.com/20091109/ea-buys-playfish/">acquisition of Playfish by gaming giant Electronic Arts</a> (ERTS) for about $300 million (plus an earn-out of up to $100 million for Playfish staff).</p>
<p>While Accel shared the AdMob largess with Sequoia Capital and others with a stake in AdMob, which focuses on mobile advertising, and shared its social-gaming winnings from Playfish with Index Ventures, the Palo Alto, Calif.-based VC firm can surely afford to choose the pricier bottle of wine this week.</p>
<p>(Also, apropos of nothing, Accel Partner and Facebook board member Jim Breyer is now officially paying for the lunch he <em>still</em> owes me!)</p>
<p>Playfish had raised a total of $21 million in funding, while AdMob had pulled in about $47 million.</p>
<p>&#8220;I think you can imagine we are very pleased,&#8221; said Rich Wong, the Accel partner involved with AdMob, in an interview this morning. But he would not give any specifics about what Accel hauled in for its portion of the two companies.</p>
<p>Still, Wong said the venture market in Silicon Valley and elsewhere was definitely &#8220;stabilizing,&#8221; noting that there has been an increasing number of exits for investors via big companies scooping up strong start-ups. </p>
<p>&#8220;AdMob and Playfish are strong players in their respective spaces and in leading categories,&#8221; said Wong. &#8220;Their sale is a sign that this kind of innovation is important to major companies.&#8221;</p>
<p>And, apparently, to Accel.</p>
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		<title>Google Primer on AdMob Acquisition: We Can Believe We Ate the Whole Thing!</title>
		<link>http://kara.allthingsd.com/20091109/google-primer-on-admob-acquisition-we-cant-believe-we-ate-the-whole-thing/</link>
		<comments>http://kara.allthingsd.com/20091109/google-primer-on-admob-acquisition-we-cant-believe-we-ate-the-whole-thing/#comments</comments>
		<pubDate>Mon, 09 Nov 2009 18:47:18 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[BoomTown]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Kara Swisher]]></category>
		<category><![CDATA[Silicon Valley]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[financial]]></category>
		<category><![CDATA[hardware]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[telecom]]></category>
		<category><![CDATA[acquisition]]></category>
		<category><![CDATA[AdMob]]></category>
		<category><![CDATA[display]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[link]]></category>
		<category><![CDATA[purchase]]></category>
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		<category><![CDATA[translation]]></category>

		<guid isPermaLink="false">http://kara.allthingsd.com/?p=20406</guid>
		<description><![CDATA[Google has a Web page up about today's acquisition of AdMob for $750 million in stock, which includes this lovely image of the differences between what the Silicon Valley companies do in the mobile advertising space.

Here's the quick translation: The Web search behemoth has been slower than molasses in the space, sticking with boring blue links of death, especially compared to the innovative and nimbler start-up, which is rocking the pretty ads.

So, we ate it.]]></description>
			<content:encoded><![CDATA[<p>Google has a <a href="http://www.google.com/press/admob/">Web page up about today&#8217;s acquisition of AdMob</a> for $750 million in stock, which includes the lovely image below of the differences between what the Silicon Valley companies do in the mobile advertising space.</p>
<p>Said Google (GOOG) on its site <a href="http://kara.allthingsd.com/20091109/google-acquires-admob-for-750-million-in-stock-the-press-release/">about the purchase</a>:</p>
<p>&#8220;Mobile advertising is a rapidly growing and competitive space, and Google and AdMob are currently specializing in different areas. Though Google offers many forms of mobile advertising, its focus to date has been on mobile search ads, while AdMob&#8217;s focus has been mobile display ads and in-application ads.&#8221;</p>
<p>Translation: The Web search behemoth has been slower than molasses in the mobile and smart-phone ad space, sticking with boring blue text links of death, especially compared to the innovative and nimbler start-up, which is rocking the pretty ads.</p>
<p>So, we ate it.</p>
<p>Here&#8217;s the differences (click on the image to make it larger), according to Google:</p>
<p><a href="http://kara.allthingsd.com/files/2009/11/mobileads.gif"><img src="http://kara.allthingsd.com/files/2009/11/mobileads.gif" alt="mobileads" title="mobileads" width="289" height="213" class="aligncenter size-full wp-image-20407" /></a></p>
<p><em>Please see <a href="http://allthingsd.com/about/kara-swisher/ethics/">this disclosure</a> related to me and Google.</em></p>
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		<title>Google Acquires AdMob for $750 Million in Stock (Plus the Press Release and Video With CEO)</title>
		<link>http://kara.allthingsd.com/20091109/google-acquires-admob-for-750-million-in-stock-the-press-release/</link>
		<comments>http://kara.allthingsd.com/20091109/google-acquires-admob-for-750-million-in-stock-the-press-release/#comments</comments>
		<pubDate>Mon, 09 Nov 2009 17:33:49 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<category><![CDATA[Accel Partners]]></category>
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		<category><![CDATA[Omar Hamoui]]></category>
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		<category><![CDATA[press release]]></category>
		<category><![CDATA[RIM]]></category>
		<category><![CDATA[San Mateo]]></category>
		<category><![CDATA[Sequoia Capital]]></category>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=20388</guid>
		<description><![CDATA[Google has acquired AdMob for $750 million, a huge price for an innovative start-up that hass pioneered online ads on mobile and now smart phones.

BoomTown visited AdMob last fall and posted about how it was likely to eventually be acquired by...Google!

The move is a major one for the search giant, which has been pushing hard into the mobile advertising space as it seeks to grow its already considerable Web business. AdMob is arguably the fastest out of the gate in the nascent arena.

Plus, here's AdMob CEO Omar Hamoui in a video interview with me last November, as well as the official press release on the sale.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2008/11/ad_mob_logo_header.gif"><img src="http://kara.allthingsd.com/files/2008/11/ad_mob_logo_header.gif" alt="" title="ad_mob_logo_header" width="100" height="31" class="alignright size-medium wp-image-6484" /></a></p>
<p>Google has acquired AdMob for $750 million, a huge price for an innovative start-up that has pioneered online ads on mobile and now smart phones.</p>
<p>BoomTown <a href="http://kara.allthingsd.com/20081114/kara-visits-admob-and-talks-about-how-iphone-turbocharged-the-mobile-advertising-business">visited AdMob last fall</a> and posted about how it was likely to eventually be acquired by&#8230;<em>Google</em> (GOOG)!</p>
<p>(Google has provided a <a href="http://kara.allthingsd.com/20091109/google-primer-on-admob-acquisition-we-cant-believe-we-ate-the-whole-thing/">primer on the sale</a>, which you can read about here.)</p>
<p>The move is a major one for Google, which has been pushing hard into the mobile advertising space as it seeks to grow its already considerable Web search business. AdMob is arguably the most innovative and fastest out of the gate in the nascent arena.</p>
<p>As I wrote previously about the company&#8217;s prospects: </p>
<blockquote class="memo"><p>While there are very few bright spots to look at in the start-up space in Silicon Valley these days, especially those relying on online advertising, the San Mateo, Calif.-based AdMob is at least slightly shiny.</p>
<p>The mobile advertising marketplace, backed by Sequoia Capital and Accel Partners, just got a big slug of funding&#8211;almost $16 million&#8211;to keep pushing to get ads on mobile phones, which has gotten a huge boost from the popularity of the iPhone. </p>
<p>The massive data usage by users of the popular mobile device by Apple (AAPL) has clearly turbocharged AdMob&#8217;s prospects, which were already on the rise. Compared to a year ago, the company said, the number of ads it served more than tripled the number of ads served on a monthly basis to 4.5 billion. </p>
<p>Obviously, the better quality and more actionable nature of ads on improved screens is the reason for the shift, which should accelerate as more smartphones like Google&#8217;s G1 and the newest Blackberry Storm from RIM (RIMM) become more popular too.</p>
<p>Most importantly, even now, AdMob is cash flow-positive, which is not a bad thing to be in the current econalypse. It also has a cushion of cash&#8211;AdMob had previously garnered $15 million in funding from Sequoia and Accel.</p>
<p>It&#8217;s not all sunshine and daisies, of course, since the ad market in general is headed for a deep slump, and new markets are not going to grow as quickly, as marketers pull back from spending.</p>
<p>But, when the economy turns, the mobile advertising market is clearly going to be a fast-growing arena, with big players like Google, Yahoo (YHOO), Nokia (NOK) and Microsoft (MSFT) as AdMob competitors (or potential acquirers, especially Google).</p>
<p>With the money it just raised, AdMob said it would be getting ready for that race, and also use it to expand internationally.</p></blockquote>
<p>Here&#8217;s a video interview with Omar Hamoui, founder and CEO of AdMob, on all this and more, as well as a tour of company&#8217;s offices:</p>
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<p>And, here&#8217;s the press release:</p>
<blockquote class="memo"><p><strong>Google to Acquire AdMob</strong></p>
<p>MOUNTAIN VIEW, Calif.&#8211;(BUSINESS WIRE)&#8211;Google Inc. (NASDAQ:GOOG) today announced that it has signed a definitive agreement to acquire AdMob, a mobile display ad technology provider, for $750 million in stock. This acquisition will enhance Google&#8217;s existing expertise and technology in mobile advertising, while also giving advertisers and publishers more choice in this growing new area.</p>
<p>&#8220;Mobile advertising has enormous potential as a marketing medium and while this industry is still in the early stages of development, AdMob has already made exceptional progress in a very short time,&#8221; said Susan Wojcicki, Vice President of Product Management at Google. &#8220;AdMob is the quintessential Silicon Valley startup&#8211;generating impressive year on year revenue growth&#8211;and we&#8217;re excited to welcome this talented team to Google.&#8221;</p>
<p>&#8220;I think people underestimate how important ads have been to funding the development of innovative content on the Internet. Our goal all along at AdMob has been to make it possible for developers and publishers to bring their products and ideas to mobile with the same business model,&#8221; said Omar Hamoui, Founder and CEO of AdMob. &#8220;We&#8217;re proud of the progress we&#8217;ve made towards accomplishing this goal, and joining Google will only accelerate this process, ultimately leading to very real benefits for end users around the world. As publishers and developers generate more revenue from their mobile products, they will invest more, and their mobile offerings will become richer, more creative and more robust.&#8221;</p>
<p>The deal will help Google in its efforts to develop more effective tools for creating, serving and analyzing emerging mobile ads formats. As this ecosystem continues to grow, the company expects these new marketing media to offer significant benefits:</p>
<p>Advertisers will be better able to engage mobile users with AdMob&#8217;s ad formats</p>
<p>Publishers and developers will be able to monetize their content more effectively, which has benefits for the wider mobile ecosystem</p>
<p>Users will see more relevant ads and ultimately get access to more ad-supported content and applications &#8211; improving their mobile experience</p>
<p>&#8220;Attracting the world&#8217;s top engineering talent and people with entrepreneurial vision to Google has always been crucial to our success. AdMob&#8217;s proven track record in innovating at speed will help maintain that culture&#8211;which is why we are so excited to be working with them,&#8221; added Vic Gundotra, Vice President of Engineering at Google.</p>
<p>Both companies have approved the transaction, which is subject to customary closing conditions.</p></blockquote>
<p><em>Please see <a href="http://allthingsd.com/about/kara-swisher/ethics/">this disclosure</a> related to me and Google.</em></p>
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		<title>Meet Drake Meeting Brizzly: A Spanking New ATD Feature</title>
		<link>http://kara.allthingsd.com/20091106/meet-drake-meeting-brizzly-a-spanking-new-atd-feature/</link>
		<comments>http://kara.allthingsd.com/20091106/meet-drake-meeting-brizzly-a-spanking-new-atd-feature/#comments</comments>
		<pubDate>Fri, 06 Nov 2009 08:03:48 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[All Things Digital]]></category>
		<category><![CDATA[BoomTown]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Kara Swisher]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Voices]]></category>
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		<category><![CDATA[interview]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[software]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[Almost Famous]]></category>
		<category><![CDATA[ATD]]></category>
		<category><![CDATA[Brizzly]]></category>
		<category><![CDATA[California]]></category>
		<category><![CDATA[Chris Wetherell]]></category>
		<category><![CDATA[Drake Martinet]]></category>
		<category><![CDATA[feature]]></category>
		<category><![CDATA[funding]]></category>
		<category><![CDATA[geek]]></category>
		<category><![CDATA[Jason Shellen]]></category>
		<category><![CDATA[Kate Hudson]]></category>
		<category><![CDATA[list]]></category>
		<category><![CDATA[Polaris Venture Partners]]></category>
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		<category><![CDATA[reader]]></category>
		<category><![CDATA[rock star]]></category>
		<category><![CDATA[Ron Conway]]></category>
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		<category><![CDATA[social]]></category>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=20339</guid>
		<description><![CDATA[Today, All Things Digital debuts a new feature called "Almost Famous" in our Voices section.

No, it is not about Kate Hudson and nascent rock stars.

Well, you might meet geek rock stars to be.

Focused on innovative, interesting or just plain odd start-ups, we thought it was a good way for our readers to get a gander at some up-and-coming ideas and trends. It will be penned by Drake Martinet every Friday.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/11/almost_famous.jpg"><img src="http://kara.allthingsd.com/files/2009/11/almost_famous-201x300.jpg" alt="almost_famous" title="almost_famous" width="201" height="300" class="alignright size-medium wp-image-20340" /></a></p>
<p>Today, <strong>All Things Digital</strong> debuts a new feature called <a href="http://voices.allthingsd.com/20091106/almost-famous-brizzlys-chris-wetherell/">&#8220;Almost Famous&#8221;</a> in our Voices section.</p>
<p>No, it is not about Kate Hudson and nascent rock stars.</p>
<p>Well, you might meet geek rock stars to be.</p>
<p>Focused on innovative, interesting or just plain odd start-ups, we thought it was a good way for <strong>ATD</strong> readers to get a gander at some up-and-coming ideas and trends.</p>
<p>We cover start-ups, of course, on the site, but&#8211;given that we have a small staff that breaks a lot of big-company news&#8211;not on a regular time frame.</p>
<p>So, while we are no good at predicting what will work and what will not and who will make it and who will fail, every Friday, Drake Martinet will be paying a video interview visit with, asking some questions of and gleaning a few pertinent stats about a wide range of companies.</p>
<p>Here&#8217;s our first effort: Chris Wetherell, creator of Brizzly, a Web-based social media reader.</p>
<p>The San Francisco start-up, which just rolled out support for Twitter lists last night, is also just wrapping up a new $600,000 round of funding, according to Jason Shellen, CEO of Thing Labs, from which Brizzly sprang.</p>
<p>Brizzly had already raised $1.5 million from Polaris Venture Partners last year. Now it is getting more cash from investors such as Ron Conway to further its software and other efforts.</p>
<p>But don&#8217;t rely on BoomTown for info about Brizzly&#8211;<a href="http://voices.allthingsd.com/20091106/almost-famous-brizzlys-chris-wetherell/">check out Drake&#8217;s take</a>.</p>
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		<title>Silicon Valley Entrepreneur (and Google Exec) Joe Kraus Moves to Google Ventures</title>
		<link>http://kara.allthingsd.com/20091103/silicon-valley-entrepreneur-and-google-exec-joe-kraus-moves-to-google-ventures/</link>
		<comments>http://kara.allthingsd.com/20091103/silicon-valley-entrepreneur-and-google-exec-joe-kraus-moves-to-google-ventures/#comments</comments>
		<pubDate>Tue, 03 Nov 2009 13:14:31 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=20148</guid>
		<description><![CDATA[Joe Kraus--the longtime Silicon Valley entrepreneur who sold his most recent start-up, JotSpot, to Google in 2006 and has been a director of product management since--has moved to its Google Ventures unit as a partner, said several sources.

Sources added that Kraus is likely to be the first of several well-known appointments at the relatively new venture arm of the search giant.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/11/joe_kraus.jpg"><img src="http://kara.allthingsd.com/files/2009/11/joe_kraus-250x192.jpg" alt="joe_kraus" title="joe_kraus" width="250" height="192" class="alignright size-medium wp-image-20165" /></a></p>
<p>Joe Kraus&#8211;the longtime Silicon Valley entrepreneur who sold his most recent start-up, JotSpot, to Google in 2006 and has been a director of product management since&#8211;has moved to its <a href="http://www.google.com/ventures/">Google Ventures</a> unit as a partner, said several sources.</p>
<p>Sources added that Kraus (pictured above) is likely to be the first of several well-known appointments at the relatively new venture arm of the search giant.</p>
<p>Google (GOOG) <a href="http://digitaldaily.allthingsd.com/20090331/googles-mission-to-organize-the-worlds-start-ups-and-make-them-universally-acquirable/">announced its VC play in March</a> and said the fund will invest $100 million in &#8220;exceptional&#8221; start-ups over the next year. </p>
<p>&#8220;We’ll be focusing on early stage investments across a diverse range of industries, including consumer Internet, software, clean-tech, bio-tech, health care and, no doubt, other areas we haven&#8217;t thought of yet,&#8221; Managing Partners Rich Miner and Bill Maris explained in a blog post when Google Ventures debuted. &#8220;Central to our effort will be our fellow Googlers, whom we view as a critically important resource to help educate us about potential investments areas and evaluate specific companies.&#8221;</p>
<p>Well, that now apparently means Kraus, a serial entrepreneur who co-founded the Web 1.0-era Excite portal and, in Web 2.0, JotSpot, which made wiki-style software for online collaboration.</p>
<p>Currently, only Miner and Maris are listed on the <a href="http://www.google.com/ventures/bios.html">bios page</a> of Google Venture&#8217;s online site.</p>
<p>Since the acquisition, Kraus has been leading Google&#8217;s OpenSocial efforts to develop standards for social networking platforms.</p>
<p><em>Please see <a href="http://allthingsd.com/about/kara-swisher/ethics/">this disclosure</a> related to me and Google.</em></p>
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		<title>Update: Is Microsoft Poised to Integrate Twitter Into Bing?</title>
		<link>http://kara.allthingsd.com/20091021/update-is-microsoft-poised-to-integrate-twitter-into-bing/</link>
		<comments>http://kara.allthingsd.com/20091021/update-is-microsoft-poised-to-integrate-twitter-into-bing/#comments</comments>
		<pubDate>Wed, 21 Oct 2009 09:38:03 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[BoomTown]]></category>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=19703</guid>
		<description><![CDATA[According to sources, Microsoft is close to striking a nonexclusive data-mining deal with Twitter to integrate the microblogging service's full feed into the results of its Bing search service.

News of the deal, which was still being worked on by engineers and execs at both the software giant and the start-up as late as yesterday, could even come as early as today at the Web 2.0 Summit conference in San Francisco.

But sources close to the situation caution that the deal could still run into a snag and was not yet complete, although it seems more likely than not that a deal will soon be struck with Microsoft first and then Google, which is the other company Twitter has also been talking to.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/10/DealornoDeal.jpg"><img src="http://kara.allthingsd.com/files/2009/10/DealornoDeal-250x187.jpg" alt="DealornoDeal" title="DealornoDeal" width="250" height="187" class="alignright size-medium wp-image-19705" /></a></p>
<p>According to sources, Microsoft is close to striking a nonexclusive data-mining deal with Twitter to integrate the microblogging service&#8217;s full feed into the results of its Bing search service.</p>
<p>News of the deal, which was still being worked on by engineers and execs at both the software giant and the start-up as late as yesterday, could even come as early as today at the Web 2.0 Summit conference in San Francisco.</p>
<p>Qi Lu, the head of Microsoft&#8217;s online services division, is <a href="http://www.web2summit.com/web2009/public/schedule/detail/9179">being interviewed at the event</a> at 11:30 am PDT.</p>
<p>Note: Lu is scheduled to appear onstage after Yahoo (YHOO) CEO Carol Bartz, who is now too sick to attend, the company said. She also missed Yahoo&#8217;s third-quarter conference call due to an unspecified illness.</p>
<p>Thus, Lu is the main event of Web 2.0 tomorrow morning and it would be a good place to make a big announcement, if the talks are successful.</p>
<p>But sources close to the situation caution that the deal could still run into a snag and was not yet complete, although it seems more likely than not that a deal will soon be struck with Microsoft (MSFT) first and then Google (GOOG), which is the other company Twitter has been negotiating with.</p>
<p>BoomTown had <a href="http://kara.allthingsd.com/20091008/twitter-talking-separately-to-microsoft-and-also-google-about-big-data-mining-deals/">previously reported that Twitter was in advanced talks</a> with both the search rivals about just such a real-time search arrangement.</p>
<p>There could be other possibilities on the table, said sources, such as one of the big companies advertising on Twitter or any number of other Twitter partnerships with either one.</p>
<p>When asked about the talks onstage at Web 2.0 yesterday, Twitter CEO Evan Williams turned coy, according to numerous reports, joking &#8220;Whose deals?”</p>
<p>But, in fact, Twitter, which is based in San Francisco, is very much engaged in dealmaking in this regard. </p>
<p>Here is what I wrote previously, as to what and why:</p>
<blockquote class="memo"><p>Sources said a number of scenarios are being discussed to compensate Twitter for its huge and potentially valuable trove of real-time and content-sharing information, generated from the data stream of billions of tweets from its 54 million monthly users.</p>
<p>These include a number of structures, including a payment of several million dollars to Twitter, along with various revenue-sharing proposals that would give Twitter a piece of the revenue made from search results.</p>
<p>The deals, stressed sources close to the situation, are nonexclusive, especially because Twitter’s management is keen to remain independent and also nonpartisan in the growing search battle between Google and Microsoft.</p>
<p>This means Yahoo&#8211;which recently struck a search-technology and online-advertising partnership with Microsoft&#8211;could also license Twitter’s feed to make its search results even more robust, although Boomtown could not determine if the company is in talks with the San Francisco start-up.</p>
<p>Sources said it is also possible that no agreement would be reached with either company.</p>
<p>And execs at Twitter, Microsoft and Google had no comment when asked about talks.</p>
<p>But doing these kinds of data deals with big search players does make a lot of sense, since it would be hard for Twitter to turbocharge its own search engine without running into the big cash-laden guns at both Google and Microsoft, which recently launched its new Bing search service.</p>
<p>Twitter is, instead, seeking to create a large open platform, which many could plug into, from search engines to marketers to publishers to developers.</p>
<p>Twitter has also been considering offering premium services to these groups and is contemplating some form of advertising offering.</p>
<p>But, most of all, Silicon Valley’s hot start-up is focusing now on spurring growth and engagement, along with fine-tuning its product offering.</p>
<p>Being deeply integrated into big search services would give Twitter a huge footprint.</p>
<p>Microsoft had already done a small experiment this past summer integrating Twitter data into search results, starting with tweets of bloggers like me.</p>
<p>How much indexing of its data Twitter will allow is unclear, but the company has certainly bought itself time to think carefully about all its options, given that it now has a lot of money in the bank.</p>
<p>Late last month, Twitter raised another $100 million in new funding, after already having raised $55 million.</p>
<p>This has given it a $1 billion valuation, despite negligible revenue.</p>
<p>The valuation also effectively stated that the innovative company was pretty much putting itself out of play to be acquired and is very interested in forging its own destiny.</p>
<p>Both Google and Microsoft execs have contemplated the idea of buying Twitter in the past, although no serious talks ever moved forward.</p>
<p>If they both strike data deals with Twitter, they will get the next best thing&#8211;an ability to offer all the information disseminated on Twitter in search results.</p></blockquote>
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		<title>It's Another Tequila Start-Up: Bob Pittman's New Venture</title>
		<link>http://kara.allthingsd.com/20091016/its-another-tequila-start-up-bob-pittmans-new-venture/</link>
		<comments>http://kara.allthingsd.com/20091016/its-another-tequila-start-up-bob-pittmans-new-venture/#comments</comments>
		<pubDate>Fri, 16 Oct 2009 09:14:45 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[All Things Digital]]></category>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=19478</guid>
		<description><![CDATA[Earlier this week, while in New York, BoomTown paid a visit to well-known media and Web exec Bob Pittman to hear about his newest venture.

And, as it turned out, it tasted pretty good.

That's because the former MTV wunderkind, AOL top exec and currently, investor in a wide range of media and Web companies, is making tequila instead of Internet sites.

Thank God it's Friday!]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/10/Casa-Dragones-lg.jpg"><img src="http://kara.allthingsd.com/files/2009/10/Casa-Dragones-lg.jpg" alt="Casa-Dragones-lg" title="Casa-Dragones-lg" width="170" height="235" class="alignright size-full wp-image-19484" /></a></p>
<p>Earlier this week, while in New York, BoomTown paid a visit to well-known media and Web exec Bob Pittman to hear about his newest venture.</p>
<p>And, as it turned out, it tasted pretty good.</p>
<p>That&#8217;s because the former MTV wunderkind, AOL top exec and currently, investor in a wide range of media and Web companies, is making tequila instead of Internet sites.</p>
<p>Thank God it&#8217;s Friday!</p>
<p>That might be the liquor talking, since accurate reporting is a requirement at <strong>All Things Digital</strong>&#8211;but this was one of the more enjoyable interviews I have had with Pittman over many, many years.</p>
<p>After leaving the job of COO at then-troubled AOL Time Warner (TWX) in 2002, Pittman has been investing via the Pilot Group in Web start-ups like Thrillist, iLike, Zynga, Next New Networks, as well as radio and television properties.</p>
<p>Pilot sold DailyCandy to Comcast (CMCSA) in 2008 for a reported $125 million.</p>
<p>Tequila-making is yet another unusual tack for Pittman, who is now busy trying to turn &#8220;Casa Dragones&#8221;&#8211;which is made from the blue agave plant in Mexico&#8211;into the next big thing in the high-end liquor business.</p>
<p>Aiming directly at the top-shelf brands like Gran Patrón, Pittman is trying for a &#8220;sipping&#8221; tequila, in contrast to most versions, which typically deliver a sharp kick.</p>
<p>Using a series of tasting parties and marketing efforts to make the $275-a-bottle tequila a must-have at key bars and clubs, it will be interesting to see if Pittman can turn spirits into profits. </p>
<p>Here&#8217;s Pittman talking about his tequila adventure in a video interview (and, below it, Joe Nichols singing one of my favorite country songs, &#8220;Tequila Makes Her Clothes Fall Off&#8221;):</p>
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<div><object width="320" height="245"><param name="movie" value="http://www.dailymotion.com/swf/x7rnvk&#038;related=0"></param><param name="allowFullScreen" value="true"></param><param name="allowScriptAccess" value="always"></param><embed src="http://www.dailymotion.com/swf/x7rnvk&#038;related=0" type="application/x-shockwave-flash" width="320" height="245" allowfullscreen="true" allowscriptaccess="always"></object><br /><b><a href="http://www.dailymotion.com/video/x7rnvk_joe-nichols-tequila-makes-her-cloth_music">Joe Nichols &#8211; Tequila Makes Her Clothes Fall Off</a></b></div>
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		<title>Volpi and Index Smack Back at Skype Founders With Motion to Dismiss (Plus Filings!)</title>
		<link>http://kara.allthingsd.com/20091015/volpi-and-index-smack-back-at-skype-founders-with-motion-to-dismiss/</link>
		<comments>http://kara.allthingsd.com/20091015/volpi-and-index-smack-back-at-skype-founders-with-motion-to-dismiss/#comments</comments>
		<pubDate>Thu, 15 Oct 2009 22:49:30 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=19462</guid>
		<description><![CDATA[The legal high jinks in the contentious battle over the fate of Skype got worse this afternoon, as former Joost CEO Michelangelo Volpi and Index Ventures filed a motion to dismiss a lawsuit brought by the founders of Skype--Niklas Zennström and Janus Friis, via Joost and Joltid--against them.

It's yet another chess move among a group of well-known tech players, who used to work together closely and are now at odds.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/10/funny-pictures-fighting-cats-constructive-feedback.jpg"><img src="http://kara.allthingsd.com/files/2009/10/funny-pictures-fighting-cats-constructive-feedback-250x187.jpg" alt="funny-pictures-fighting-cats-constructive-feedback" title="funny-pictures-fighting-cats-constructive-feedback" width="250" height="187" class="alignright size-medium wp-image-19471" /></a></p>
<p>The legal high jinks in the contentious battle over the fate of Skype got worse this afternoon, as former Joost CEO Michelangelo Volpi and Index Ventures filed a motion to dismiss a lawsuit brought by the founders of Skype&#8211;Niklas Zennström and Janus Friis, via Joost and Joltid&#8211;against them.</p>
<p>It&#8217;s yet another chess move among a group of well-known tech players, who used to work together closely and are now at odds.</p>
<p>In a filing in the U.S. District Court in Delaware, Volpi and the London-based Index&#8211;where Volpi now works&#8211;noted, referring to a bid Zennström and Friis made to regain control of Skype, which they sold to eBay (EBAY) years ago:</p>
<p>&#8220;Instead of accepting the fact that their bid failed in the marketplace, Friis and Zennström are now using inflammatory and highly-charged litigation&#8211;through companies that have no relationship to the Skype purchase&#8211;to try to achieve their personal business goals.&#8221;</p>
<p>A spokesman for Joost and Joltid did not agree with Volpi&#8217;s assessment:</p>
<p>&#8220;Mr. Volpi’s latest motion appears to have been prepared prior to Defendants receiving Plaintiffs&#8217; Motion for Preliminary Injunction, which is filled with evidence supporting Plaintiffs&#8217; claims. In light of this strong showing of substantive evidence, much of it from Mr. Volpi&#8217;s own correspondence, there is no basis for Mr. Volpi&#8217;s assertion that Plaintiffs have somehow failed to state a claim upon which relief can be granted.&#8221;</p>
<p>Index was a small player within a group that won Skype, putting in $75 million, in a $2 billion deal that is set to close in the next few weeks.</p>
<p>The <a href="http://kara.allthingsd.com/20091015/dueling-skype-sides-hire-big-communications-guns/">motion to dismiss the filing is not surprising</a> given that Joost and Joltid filed a motion for preliminary injunction against Volpi and Index yesterday.</p>
<p>They are asking that he not use knowledge or confidential information he got at the video start-up in current dealings with Skype.</p>
<p>To complicate things further, the innovative and entrepreneurial pair also own a company called Joltid, which has licensed key technology for Skype to eBay.</p>
<p>Joltid and eBay have already been fighting in court over that agreement, bickering back and forth about whether eBay violated the terms of that deal or not.</p>
<p>Via Joltid, Zennström and Friis also filed suit again against Skype and its owner, eBay, for copyright violations in the U.S.</p>
<p>For good measure, they added the winning buyout group, including Index, Silver Lake Partners, Andreessen Horowitz and the Canada Pension Plan Investment Board.</p>
<p>And both Joltid and Joost have also sued Volpi personally, as well as Index, making serious allegations about his behavior as Joost CEO.</p>
<p>Here are several key legal filings to peruse, for all you &#8220;Law &#038; Order&#8221; types:</p>
<p><object id="_ds_13263046" name="_ds_13263046" width="335" height="225" type="application/x-shockwave-flash" data="http://viewer.docstoc.com/"><param name="FlashVars" value="doc_id=13263046&#038;mem_id=1512683&#038;doc_type=pdf&#038;fullscreen=0&#038;showrelated=0&#038;showotherdocs=0&#038;showstats=0 "/><param name="movie" value="http://viewer.docstoc.com/" /><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /></object> <br /> <font size="1"><a href="http://www.docstoc.com/docs/13263046/Motion to Dismiss _00302105_"> Motion to Dismiss _00302105_</a> &#8211; </font> </p>
<p><object id="_ds_13263065" name="_ds_13263065" width="335" height="225" type="application/x-shockwave-flash" data="http://viewer.docstoc.com/"><param name="FlashVars" value="doc_id=13263065&#038;mem_id=1512683&#038;doc_type=pdf&#038;fullscreen=0&#038;showrelated=0&#038;showotherdocs=0&#038;showstats=0 "/><param name="movie" value="http://viewer.docstoc.com/" /><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /></object> <br /> <font size="1"><a href="http://www.docstoc.com/docs/13263065/Opposition to Motion For Expedition _00302104_"> Opposition to Motion For Expedition _00302104_</a> &#8211; </font> </p>
<p><object id="_ds_13263216" name="_ds_13263216" width="330" height="225" type="application/x-shockwave-flash" data="http://viewer.docstoc.com/"><param name="FlashVars" value="doc_id=13263216&#038;mem_id=1512683&#038;doc_type=pdf&#038;fullscreen=0&#038;showrelated=0&#038;showotherdocs=0&#038;showstats=0 "/><param name="movie" value="http://viewer.docstoc.com/" /><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /></object> <br /> <font size="1"><a href="http://www.docstoc.com/docs/13263216/Volpi Opening Brief 10.15.09 _00302101_"> Volpi Opening Brief 10.15.09 _00302101_</a> &#8211; </font> </p>
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		<title>Exclusive: Skype Founders Keep on Punching&#8211;File Injunction Against Volpi and Index</title>
		<link>http://kara.allthingsd.com/20091014/exclusive-skype-founders-keep-on-punching-file-injunction-against-volpi-and-index/</link>
		<comments>http://kara.allthingsd.com/20091014/exclusive-skype-founders-keep-on-punching-file-injunction-against-volpi-and-index/#comments</comments>
		<pubDate>Wed, 14 Oct 2009 14:04:52 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[BoomTown]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Kara Swisher]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[software]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[allegations]]></category>
		<category><![CDATA[Andreessen Horowitz]]></category>
		<category><![CDATA[Canada Pension Plan Investment Board]]></category>
		<category><![CDATA[confidential information]]></category>
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		<category><![CDATA[defendant]]></category>
		<category><![CDATA[eBay]]></category>
		<category><![CDATA[fiduciary]]></category>
		<category><![CDATA[founders]]></category>
		<category><![CDATA[Index Ventures]]></category>
		<category><![CDATA[investors]]></category>
		<category><![CDATA[Janus Friis]]></category>
		<category><![CDATA[Joltid]]></category>
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		<category><![CDATA[London]]></category>
		<category><![CDATA[memorandum]]></category>
		<category><![CDATA[Michelangelo Volpi]]></category>
		<category><![CDATA[Niklas Zennström]]></category>
		<category><![CDATA[partner]]></category>
		<category><![CDATA[plaintiff]]></category>
		<category><![CDATA[preliminary injunction]]></category>
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		<category><![CDATA[Skype]]></category>
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		<category><![CDATA[U.S. copyright violations]]></category>
		<category><![CDATA[venture firm]]></category>

		<guid isPermaLink="false">http://kara.allthingsd.com/?p=19409</guid>
		<description><![CDATA[Joost and Joltid filed a motion for preliminary injunction against former Joost CEO Michelangelo Volpi and Index Ventures, where Volpi now works as a partner, asking that he not use knowledge or confidential information he got at the video start-up in current dealings with Skype.

The move is yet another legal attack from the founders of Skype, who were on the losing side of the $2 billion deal to buy the Internet telephony giant from eBay.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/10/funny-pictures-litigant-cat-sues-you.jpg"><img src="http://kara.allthingsd.com/files/2009/10/funny-pictures-litigant-cat-sues-you-250x187.jpg" alt="funny-pictures-litigant-cat-sues-you" title="funny-pictures-litigant-cat-sues-you" width="250" height="187" class="alignright size-medium wp-image-19414" /></a></p>
<p>Joost and Joltid filed a motion for preliminary injunction against former Joost CEO Michelangelo Volpi and Index Ventures, where Volpi now works as a partner, asking that he not use knowledge or confidential information he got at the video start-up in current dealings with Skype.</p>
<p>The move is <a href="http://kara.allthingsd.com/20090914/joost-a-little-misunderstanding-between-friends-not-really-but-please-enjoy-the-video-from-better-days/">yet another legal attack</a> from the founders of Skype, who were on the losing side of the $2 billion deal to buy the Internet telephony giant from eBay (EBAY).</p>
<p>Opening the &#8220;Memorandum of Points and Authorities in Support of Plaintiff&#8217;s Motion for Preliminary Injunction,&#8221; which is shown below and is full of tough allegations about Volpi&#8217;s misbehavior:</p>
<p>&#8220;This action arises out of the acts of a faithless fiduciary, defendant Michelangelo Volpi, who, despite being the chief executive and Chairman of Joost, embarked on a systematic scheme to breach his fiduciary duties and promote his own self-aggrandizing campaign to become the next chairman of internet telephony leader Skype Inc.&#8221;</p>
<p>Volpi, who declined comment for now, was CEO of Joost, arriving at the much-hyped online video start-up to great fanfare in mid-2007.</p>
<p>But the London-based Joost never quite caught fire and began layoffs and contraction this summer.</p>
<p>As part of that development, Volpi then went to Index Ventures, a venture firm also based in London.</p>
<p>And, in one of Volpi’s first deals, Index was one of the smaller players on the winning side of the bid to buy Skype, putting up $75 million.</p>
<p>But also vying for the prize were the Internet telephony service’s founders, Niklas Zennström and Janus Friis, who had hooked up with a group of private equity investors.</p>
<p>To complicate things further, the innovative and entrepreneurial pair also own a company called Joltid, which has licensed key technology for Skype to eBay.</p>
<p>Joltid and eBay have been fighting in court over that agreement, bickering back and forth about whether eBay violated the terms of that deal or not.</p>
<p>Via Joltid, Zennström and Friis also filed suit again against Skype and its owner, eBay, for copyright violations in the U.S.</p>
<p>For good measure, they also added the winning buyout group, including Index, Silver Lake Partners, Andreessen Horowitz and the Canada Pension Plan Investment Board.</p>
<p>And both Joltid and Joost&#8211;aka Zennström and Friis&#8211;<a href="http://kara.allthingsd.com/20090918/parsing-the-legal-tantrums-of-zennstrom-and-friis/">also sued Volpi personally, as well as Index again</a>.</p>
<p>They allege tech skullduggery on Volpi’s part, in which he used confidential information he learned at Joost to thwart Joltid.</p>
<p>UPDATE: Here is the press release, with the official filing below:</p>
<blockquote class="memo"><p><strong>Joost and Joltid File Motion for Preliminary Injunction Against Michelangelo Volpi</p>
<p>And Index Ventures Management, Seeking to Prevent Their Use of Confidential Information In Connection With the Acquisition or Management of Skype</strong></p>
<p>Wilmington, DE (Oct. 14, 2009)&#8211;Joost US, Inc., its indirect parent company Joost N.V., and Joltid Limited today filed a Motion for Preliminary Injunction against Michelangelo Volpi and Index Ventures Management in the United States District Court for the District of Delaware. In support of the Motion, the plaintiffs also filed a Memorandum of Points and Authorities containing facts and legal arguments, witness declarations and other evidence.</p>
<p>The Motion for Preliminary Injunction asks the Court to enjoin Index and Volpi from using any of Joost’s and Joltid’s confidential information regarding (among other things) the Global Index Software, the technology developed and owned by Joltid that provides the peer-to-peer capability embedded in the Skype program. The Motion also asks the Court to enjoin the defendants from: (i) using the confidential information in connection with the operation or strategic planning of Skype; (ii) communicating such information to other parties in the “Buyout Group” that has made a bid to acquire Skype from eBay Inc.; (iii) soliciting employees of Joost and Joltid with offers to join Skype; (iv) having communications with current or former employees of Joost or Joltid regarding the companies’ confidential information; and (v) further participating in the Skype acquisition or assuming any position with Skype until a final adjudication of the merits of the case.</p>
<p>The Motion for Preliminary Injunction, Memorandum of Points and Authorities, and supporting declarations are available on the internet at https://www.lexisnexis.com/fileandserve. The case name is Joost US Inc. et al v. Volpi et al and the Case Number is 1:09-cv-708.</p>
<p>The plaintiffs filed a lawsuit against the defendants on September 18, 2009, alleging breach of fiduciary duty against Volpi, aiding and abetting breach of fiduciary duty against Index, interference with prospective business advantage, misappropriation of trade secrets, breach of contract against Index, breach of confidence, and civil conspiracy.  The Motion for Preliminary Injunction seeks interim relief until the lawsuit can be completed.</p></blockquote>
<p>And here is the key filing, one of 10 in the case:</p>
<p><object id="_ds_13209413" name="_ds_13209413" width="335" height="225" type="application/x-shockwave-flash" data="http://viewer.docstoc.com/"><param name="FlashVars" value="doc_id=13209413&#038;mem_id=1512683&#038;doc_type=pdf&#038;fullscreen=0" /><param name="movie" value="http://viewer.docstoc.com/"/><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /></object><br /><font size="1"><a href="http://www.docstoc.com/docs/13209413/PI-Brief---PUBLIC">PI Brief &#8211; PUBLIC</a> &#8211; </font></p>
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		<title>Twitter Talking Separately to Microsoft and Google About Big Data-Mining Deals</title>
		<link>http://kara.allthingsd.com/20091008/twitter-talking-separately-to-microsoft-and-also-google-about-big-data-mining-deals/</link>
		<comments>http://kara.allthingsd.com/20091008/twitter-talking-separately-to-microsoft-and-also-google-about-big-data-mining-deals/#comments</comments>
		<pubDate>Thu, 08 Oct 2009 07:48:06 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[BoomTown]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Kara Swisher]]></category>
		<category><![CDATA[Microsoft]]></category>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=19229</guid>
		<description><![CDATA[Is there gold in them thar tweets?

Maybe so, because--according to sources familiar with the situation--Twitter is in advanced talks with Microsoft and Google separately about striking data-mining deals, in which the companies would license a full feed from the microblogging service that could then be integrated into the results of their competing search engines.

Sources said a number of scenarios are being discussed to compensate Twitter for its huge and potentially valuable trove of real-time and content-sharing information, generated from the data stream of billions of tweets from its 54 million monthly users.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/10/GoldMiner.jpg"><img src="http://kara.allthingsd.com/files/2009/10/GoldMiner-250x256.jpg" alt="GoldMiner" title="GoldMiner" width="250" height="256" class="alignright size-medium wp-image-19235" /></a></p>
<p>Is there gold in them thar tweets?</p>
<p>Maybe so, because&#8211;according to sources familiar with the situation&#8211;Twitter is in advanced talks with Microsoft and Google separately about striking data-mining deals, in which the companies would license a full feed from the microblogging service that could then be integrated into the results of their competing search engines.</p>
<p>Sources said a number of scenarios are being discussed to compensate Twitter for its huge and potentially valuable trove of real-time and content-sharing information, generated from the data stream of billions of tweets from its 54 million monthly users.</p>
<p>These include a number of structures, including a payment of several million dollars to Twitter, along with various revenue-sharing proposals that would give Twitter a piece of the revenue made from search results.</p>
<p>The deals, stressed sources close to the situation, are nonexclusive, especially because Twitter&#8217;s management is keen to remain independent and also nonpartisan in the growing search battle between Google (GOOG) and Microsoft (MSFT). </p>
<p>This means Yahoo (YHOO)&#8211;which recently struck a search-technology and online-advertising partnership with Microsoft&#8211;could also license Twitter&#8217;s feed to make its search results even more robust, although Boomtown could not determine if the company is in talks with the San Francisco start-up.</p>
<p>Sources said it is also possible that no agreement would be reached with either company.</p>
<p>And execs at Twitter, Microsoft and Google had no comment when asked about talks.</p>
<p>But doing these kinds of data deals with big search players does make a lot of sense, since it would be hard for Twitter to turbocharge its own search engine without running into the big cash-laden guns at both Google and Microsoft, which recently launched its new Bing search service. </p>
<p>Twitter is, instead, seeking to create a large open platform, which many could plug into, from search engines to marketers to publishers to developers.</p>
<p>Twitter has also been considering offering premium services to these groups and is contemplating some form of advertising offering.</p>
<p>But, most of all, Silicon Valley&#8217;s hot start-up is focusing now on spurring growth and engagement, along with fine-tuning its product offering.</p>
<p>Being deeply integrated into big search services would give Twitter a huge footprint.</p>
<p>Microsoft had already done a <a href="http://kara.allthingsd.com/20090701/microsoft-adds-some-twitter-real-time-data-to-bing-and-stalks-boomtown-in-the-process/">small experiment this past summer integrating Twitter data</a> into search results, starting with tweets of bloggers like me.</p>
<p>How much indexing of its data Twitter will allow is unclear, but the company has certainly bought itself time to think carefully about all its options, given that it now has a lot of money in the bank.</p>
<p>Late last month, Twitter raised another $100 million in new funding, after already having raised $55 million.</p>
<p>This has <a href="http://mediamemo.allthingsd.com/20090916/twitter-goes-for-broke-if-broke-means-a-lot-of-money-new-funding-round-at-1-billion-valuation">given it a $1 billion valuation</a>, despite negligible revenue.  </p>
<p>The valuation also effectively stated that the innovative company was pretty much putting itself out of play to be acquired and is very interested in forging its own destiny.</p>
<p>Both Google and Microsoft execs have contemplated the idea of buying Twitter in the past, although no serious talks ever moved forward.</p>
<p>If they both strike data deals with Twitter, they will get the next best thing&#8211;an ability to offer all the information disseminated on Twitter in search results.</p>
<p><em>Please see <a href="http://allthingsd.com/about/kara-swisher/ethics/">this disclosure</a> related to me and Google.</em></p>
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		<title>MySpace Poised to Hire New Ad Sales Head as It Preps Music- and Entertainment-Centric Strategy and Redesign</title>
		<link>http://kara.allthingsd.com/20091007/myspace-poised-to-hire-new-ad-sales-head-as-it-preps-music-and-entertainment-centric-strategy-and-redesign/</link>
		<comments>http://kara.allthingsd.com/20091007/myspace-poised-to-hire-new-ad-sales-head-as-it-preps-music-and-entertainment-centric-strategy-and-redesign/#comments</comments>
		<pubDate>Wed, 07 Oct 2009 08:57:04 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[BoomTown]]></category>
		<category><![CDATA[Facebook]]></category>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=19170</guid>
		<description><![CDATA[In a week, the entire advertising sales staff of MySpace will gather at a swanky new seaside resort about 20 miles south of Los Angeles to get a first glimpse of the fresh direction the company is preparing to take under its new management.

The beleaguered social networking site has been in the midst of an effort to reinvigorate its image, spur innovation in its product and--most of all--pull itself out of a too-long slump, even as longtime rival Facebook has seen explosive growth.

On the possible agenda: A new strategy aimed at music and entertainment; a new look; and, perhaps, a new boss for the ad sales team.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/10/9780446580243_388X586.jpg"><img src="http://kara.allthingsd.com/files/2009/10/9780446580243_388X586-198x300.jpg" alt="9780446580243_388X586" title="9780446580243_388X586" width="198" height="300" class="alignright size-medium wp-image-19172" /></a></p>
<p>In a week, the entire advertising sales staff of MySpace will gather at a swanky new seaside resort about 20 miles south of Los Angeles to get a first glimpse of the fresh direction the company is preparing to take under its new management.</p>
<p>The beleaguered social networking site has been in the midst of an effort to reinvigorate its image, spur innovation in its product and&#8211;most of all&#8211;pull itself out of a too-long slump, even as longtime rival Facebook has seen explosive growth.</p>
<p>Now, with a new team of execs, the News Corp. (NWS) property is putting the finishing touches on a master plan, which will include a new redesign of its hopelessly messy interface and doubling down on a product strategy that will center on, said one source, &#8220;what we own&#8221;&#8211;namely, music and entertainment.</p>
<p>On the agenda, aptly enough, for the 150 ad sales employees, who will gather at Terranea in Palos Verdes, is Ben Sherwood, author of &#8220;The Survivors Club: The Secrets and Science That Could Save Your Life,&#8221; and founder of a <a href="http://www.thesurvivorsclub.org">Web site of the same name</a> that describes itself as &#8220;the place for surviving and thriving.&#8221;</p>
<p>Also coming to the meeting will be several bands that have successfully leveraged MySpace as a platform, to talk about their experiences and to play for the crowd.</p>
<p>And, perhaps most importantly, the group might also get to meet its new boss by then, as several sources close to the situation said that MySpace has settled on an exec to fill the key job of running its ad business. </p>
<p>While it is unclear if the deal is completely done, sources said MySpace management will announce the pick this week.</p>
<p>Sources added that MySpace has been particularly interested in one exec from Viacom (VIA) and another from Microsoft (MSFT).</p>
<p>While the sources would not name the Viacom exec, several pointed to Keith Lorizio, Microsoft VP of U.S. sales, as someone MySpace has been targeting.</p>
<p>In late August, MySpace sales and marketing head Jeff Berman left the company as <a href="http://kara.allthingsd.com/20090820/myspace-to-hire-millard-and-also-media-link-to-take-over-ad-sales-whither-berman/">MySpace hired MediaLink</a>, a New York- and Los Angeles-based media consultancy, to help get its ad sales business back on track. </p>
<p>That effort has been led by <a href="http://mediamemo.allthingsd.com/20090421/wenda-millard-out-at-martha-stewart/">MediaLink President Wenda Millard</a>, who is well known in the ad industry and was longtime leader of the ad sales force at Yahoo (YHOO).</p>
<p>Getting an experienced top ad exec in place will round out a recent spate of new hiring by MySpace, including a new CTO, Alex Maghen, who moved over from its MySpace Music joint venture, and a new CFO, Mark Rosenbaum.</p>
<p>This has been part of a wholesale flushing out of most of the top execs who worked under co-founder and former CEO Chris DeWolfe by new CEO Owen Van Natta.</p>
<p><a href="http://kara.allthingsd.com/files/2009/10/myspace-primary_logo-blue_clean.jpg"><img src="http://kara.allthingsd.com/files/2009/10/myspace-primary_logo-blue_clean-250x47.jpg" alt="myspace-primary_logo-blue_clean" title="myspace-primary_logo-blue_clean" width="250" height="47" class="alignleft size-medium wp-image-19176" /></a></p>
<p>Van Natta, along with COO Michael Jones and Chief Product Officer Jason Hirschhorn, have been squirreled away since late April, working at cleaning up the company by replacing management, restructuring its various units and cutting costs, including <a href="http://kara.allthingsd.com/20090617/myspace-after-the-layoffs-heres-whats-what-and-whats-next">massive layoffs</a>.</p>
<p>They have also been trying to come up with a plan to differentiate MySpace from Facebook, a good strategy since it is now well-nigh impossible for the Beverly Hills-based MySpace to catch up with the Palo Alto, Calif.-based Facebook&#8217;s galloping growth.</p>
<p>While the whole new offering will not be rolled out prominently until at least the first quarter of next year, said several sources, some changes will begin sooner, including a gradual redesign of the site.</p>
<p>Under the new plan, said several sources, the main idea will be to shift the focus to engagement over sheer audience numbers. While MySpace is still huge, with about 70 million monthly U.S. visitors, increasing how much time they spend on the site is the goal.</p>
<p>&#8220;It&#8217;s not like numbers are not important, but the better metric for MySpace will be how involved users are,&#8221; said one person close to the situation. &#8220;MySpace needs to win on minutes.&#8221;</p>
<p>And, rather than the wider and more scattershot approach of past years, the new direction being stressed is more scalable and focused.</p>
<p>&#8220;It is not about getting everyone and their mothers on MySpace,&#8221; said a source, &#8220;but about being a better site to those here.&#8221;</p>
<p>That will include  stressing &#8220;ownership&#8221; of online categories, which for MySpace are music and entertainment, with the hope that advertisers will be attracted to more engaged users.</p>
<p>Unlike Facebook, which is often described as a utility platform for communications between friends, sources said MySpace will be aimed more at being a platform for communities of interest.</p>
<p>That includes using tools from other companies, such as MySpace&#8217;s recent two-way synch with Twitter, the hot microblogging service, to link those communities. </p>
<p>Presumably, the company&#8217;s <a href="http://kara.allthingsd.com/20090817/sale-of-ilike-to-myspace-135-million-in-cash-6-million-for-talent-retention-delayed-over-tax-issues-reallyplus-the-list-of-other-suitors">August purchase of iLike</a>, the social music start-up, is also part of that plan.</p>
<p>&#8220;Instead of the ability to just connect friend to friend in a single social graph, this will be about connecting a person to their communities of passion and interest and to others like them anywhere,&#8221; said one source. </p>
<p>Music is the obvious key leverage point, the still-bright spot of MySpace, followed by adding big entertainment categories like movies, television, gaming, video and other pop culture arenas.</p>
<p><a href="http://kara.allthingsd.com/files/2009/10/gossip_girl.JPG.jpeg"><img src="http://kara.allthingsd.com/files/2009/10/gossip_girl.JPG-250x298.jpg" alt="gossip_girl.JPG" title="gossip_girl.JPG" width="250" height="298" class="alignright size-medium wp-image-19181" /></a></p>
<p>(BoomTown request: Become the HQ for &#8220;Gossip Girl&#8221; addicts, um, fans, and I am <em>so</em> there.)</p>
<p>&#8220;MySpace should represent pop culture online to customers and advertisers,&#8221; said one source. &#8220;The core strength has always been music and that is where the site will really excel, because it binds customers to the service.&#8221;</p>
<p>The even heavier music focus on the main juggernaut site, noted several sources, does create an odd situation with MySpace Music, the separate joint venture the site has with music labels to create a massive music community. </p>
<p>While sources do not think News Corp. will attempt to suck MySpace Music back into the main site, due to the complex partnership issues, the idea is to make them even more deeply integrated and to sell them to advertisers as one powerful marketing message.</p>
<p>In any case, several sources noted that one of the most successful parts of the new plan has been to convince News Corp. leaders that MySpace does not have to beat Facebook to be successful.</p>
<p>Sooner than later, of course, MySpace has to do just that.</p>
<p>Will it work? Who knows, but said one source close to the situation quite correctly:</p>
<p>&#8220;There is no silver bullet for MySpace&#8211;it just has to climb back step by step.&#8221;</p>
<p>(Full disclosure: News Corp. also owns Dow Jones, which owns this site.)</p>
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		<title>New Yorker: Bezos' Initial Google Investment Was $250K in 1998 Because "I Just Fell in Love With Larry and Sergey"</title>
		<link>http://kara.allthingsd.com/20091005/new-yorker-bezos-initial-google-investment-was-250000-in-1998-because-i-just-fell-in-love-with-larry-and-sergey/</link>
		<comments>http://kara.allthingsd.com/20091005/new-yorker-bezos-initial-google-investment-was-250000-in-1998-because-i-just-fell-in-love-with-larry-and-sergey/#comments</comments>
		<pubDate>Tue, 06 Oct 2009 04:30:36 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=19130</guid>
		<description><![CDATA[Considering the ongoing skirmishes going on right now between Amazon and Google over digital book publishing, it's more than ironic that Amazon CEO and founder Jeff Bezos was one of only a few initial investors in the search giant.

But--in one of the many interesting details in New Yorker author Ken Auletta's new book, "Googled: The End Of The World As We Know It"--it was indeed Bezos who invested $250,000 in the start-up in 1998 at four cents a share.

Not that there's anything wrong with that!

There's a great excerpt in the New Yorker this week.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/10/images.jpeg"><img src="http://kara.allthingsd.com/files/2009/10/images.jpeg" alt="images" title="images" width="84" height="128" class="alignright size-full wp-image-19132" /></a></p>
<p>Considering the ongoing skirmishes going on right now between Amazon and Google over digital book publishing, it&#8217;s more than ironic that Amazon CEO and founder Jeff Bezos was one of only a few initial investors in the search giant.</p>
<p>But&#8211;in one of the many interesting details in New Yorker author Ken Auletta&#8217;s new book, &#8220;Googled: The End Of The World As We Know It&#8221;&#8211;it was indeed Bezos who invested $250,000 in the start-up in 1998 at four cents a share.</p>
<p>(Some previous reports have had it at six cents a share and at a $100,000 level.)</p>
<p>Three of the others, according to Auletta, all of whom ponied up the same amount, were Stanford University computer science professor David Cheriton, entrepreneur Ram Shriram and Sun Microsystems (JAVA) co-founder Andy Bechtolsheim.</p>
<p>Later, more angels invested in Google (GOOG), followed by the big $25 million venture round by Kleiner Perkins and Sequoia Capital in mid-1999.</p>
<p>While it was known back when Google went public  in 2004 that Bezos held about three million shares in the IPO (Auletta said it was precisely 3.3 million shares), the book has a lot of the details about the meeting between him and Google co-founders Larry Page and Sergey Brin in the Menlo Park, Calif., garage of current Google exec Susan Wojcicki. </p>
<p>He had been brought there, according to the book, by Shriram, who had sold his company, Junglee, to Amazon (AMZN) in 1998.</p>
<p>&#8220;I just fell in love with Larry and Sergey,&#8221; Bezos told Auletta in an interview&#8211;not that there&#8217;s anything wrong with that considering the flip-flop relationships of Silicon Valley.</p>
<p>He&#8217;d presumably be more in love&#8211;and less inclined to be fighting Google, first in search with A9 and now in online publishing&#8211;if he had held onto those shares.</p>
<p>That stock would be worth $1.6 billion today.</p>
<p>But a spokesman for Amazon declined to comment on what Bezos did with his Google stake, noting it was a personal investment.</p>
<p>Interestingly, Bezos is also an early investor in the current hotsy-totsy microblogging start-up, Twitter.</p>
<p><a href="http://kara.allthingsd.com/files/2009/10/41B7NrA03OL._SL500_AA240_.jpg"><img src="http://kara.allthingsd.com/files/2009/10/41B7NrA03OL._SL500_AA240_.jpg" alt="41B7NrA03OL._SL500_AA240_" title="41B7NrA03OL._SL500_AA240_" width="240" height="240" class="alignleft size-full wp-image-19131" /></a></p>
<p>A part of Auletta&#8217;s book, which is slated to come out Nov. 3, is in this week&#8217;s New Yorker in an excerpt called &#8220;Searching for Trouble.&#8221; It is, oddly, not available online.</p>
<p>In any case, the piece is mostly about the various ways Brin and Page dissed big media moguls, figuratively (destroying old media advertising business models) and literally (showing up at meetings sweaty and wearing skates and gym shorts).</p>
<p>Good thing they never did that to Bezos.</p>
<p><em>Please see <a href="http://allthingsd.com/about/kara-swisher/ethics/">this disclosure</a> related to me and Google.</em></p>
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		<title>MSN Debuts Online Health Service</title>
		<link>http://kara.allthingsd.com/20091001/msn-debuts-health/</link>
		<comments>http://kara.allthingsd.com/20091001/msn-debuts-health/#comments</comments>
		<pubDate>Thu, 01 Oct 2009 07:20:35 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=19024</guid>
		<description><![CDATA[MSN, Microsoft's online portal, released a beta version of a service to let users manage their health information on the Web.

Called My Health Info, the Microsoft offering, which includes a range of widgets and other Web tools, wades into an area that many are attempting to crack, including Google.]]></description>
			<content:encoded><![CDATA[<p>MSN, Microsoft&#8217;s online portal, released a beta version of a service to let users manage their health information on the Web.</p>
<p>Called My Health Info, the Microsoft (MSFT) offering, which includes a range of widgets and other Web tools, wades into an area that many are attempting to crack, including Google (GOOG).</p>
<p>The service, which will be <a href="http://health.msn.com/">located on MSN&#8217;s health site</a>, will use Microsoft&#8217;s HealthVault platform and Silverlight technology, taking the company&#8217;s effort to create a platform for storage of health information into the mainstream.</p>
<p>Due to issues of privacy and security, consumers have been slow to warm to loading up their personal health information on the Web.</p>
<p>Microsoft said users can also &#8220;research medical concerns, read the latest health news, gain guidance from medical experts, learn about nutrition, and monitor conditions such as high blood pressure or diabetes.&#8221;</p>
<p>Google has a similar beta product called Google Health, and there are others. In fact, the former head of Google Health, Adam Bosworth, has a similar start-up called Keas.</p>
<p>All efforts are trying to get consumers to embrace and feel comfortable in putting their health information online and offer easier tools to do that.</p>
<p>Here&#8217;s a screen shot of My Health Info:</p>
<p><a href="http://kara.allthingsd.com/files/2009/10/mhi2.jpg"><img src="http://kara.allthingsd.com/files/2009/10/mhi2.jpg" alt="mhi2" title="mhi2" width="385" height="326" class="aligncenter size-full wp-image-19031" /></a></p>
<p>Here&#8217;s the Microsoft press release on the service:</p>
<blockquote class="memo"><p><strong>MSN Introduces Online Tools to Help People Make Smarter Health and Lifestyle Decisions</strong></p>
<p>From swine flu info to symptom checkers, MSN My Health Info includes a broad range of widgets and tools to attract health-minded consumers.</p>
<p>REDMOND, Wash.&#8211;Oct. 1, 2009&#8211;Today, MSN released the beta of My Health Info, a new online service that helps people manage their health information on the Web. My Health Info is a unique service that offers people a variety of tools and widgets to upload, organize and monitor health information stored in their personal Microsoft HealthVault accounts. The new service allows people to research medical concerns, read the latest health news, gain guidance from medical experts, learn about nutrition, and monitor conditions such as high blood pressure or diabetes.<br />
In addition, MSN is launching a specialized swine flu information center today on the MSN Health &#038; Fitness home page (http://health.msn.com), spotlighting the virus that is currently top of mind for people. MSN works with trusted consumer health information providers such as Harvard Medical School and the MayoClinic.com to keep people informed and armed with data to help them prevent contracting the virus, assess for risk factors, find out where to get vaccinations in their local neighborhood when they become available, and more.</p>
<p>My Health Info delivers features designed for busy parents, adults who are managing the health concerns of aging parents, and people managing chronic conditions and multiple medications. Because the data is stored in Microsoft HealthVault, people can access their information via the Web whenever they need it and share it across multiple connected health applications. My Health Info will allow consumers to do the following:</p>
<p>Customize their page with tools such as allergy, medicine and blood pressure trackers, a lab results bank, body mass index calculators, vaccination information and more</p>
<p>Use information from personal health devices such as heart-rate monitors and pedometers</p>
<p>Access profiles of multiple family members at one time, allowing caregivers to more easily manage not only their information, but their family’s as well</p>
<p>Stay informed by receiving the latest in health news from sources they trust</p>
<p>&#8220;People care deeply about credible, timely and comprehensive information about health topics. MSN My Health Info will provide an exceptional selection of resources, tools and information available from a variety of sources in one convenient location,&#8221; said Scott Moore, U.S. executive producer, MSN. &#8220;We are committed to delighting our customers with information, services and tools that keep them informed and simplify their lives.&#8221;</p>
<p>Consumers are increasingly looking for online solutions that help them take better control of their health decisions and their families&#8217; information, and that connect them to the broader health ecosystem in which they interact. The My Health Info service enables MSN to offer a timely service to its users, which will be continually updated to help ensure that consumers are offered relevant tools. The service is connected with Microsoft HealthVault, which stores consumer health information in a controlled and privacy-enhanced environment, while enabling consumers to easily collect and transfer their data across the health system for a more holistic and better quality healthcare experience. The My Health Info site is powered by Microsoft Silverlight technology to deliver a rich, interactive Web experience.</p>
<p>&#8220;As consumers are increasingly being asked to manage more of their health and wellness, they are looking for solutions that help them navigate an overwhelming amount of information, enabling them to take control of their personal health data,&#8221; said David Cerino, general manager of consumer health in Microsoft Health Solutions Group. &#8220;Building on the power of HealthVault, My Health Info demonstrates how we are continuing to provide consumers with the trusted and relevant tools they need to make more informed decisions in support of their health and the health of their families.&#8221;</p>
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		<title>Scribd CEO Trip Adler Speaks!</title>
		<link>http://kara.allthingsd.com/20090929/scribd-ceo-trip-adler-speaks/</link>
		<comments>http://kara.allthingsd.com/20090929/scribd-ceo-trip-adler-speaks/#comments</comments>
		<pubDate>Tue, 29 Sep 2009 12:01:24 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=18937</guid>
		<description><![CDATA[Yesterday, BoomTown checked in with Docstoc CEO Jason Nazar about the document sharing start-up.

Today, it's Trip Adler, CEO of its much larger rival, Scribd. 

Launched in early 2007, the San Francisco-based online publishing company allows customers to share a wider range of documents, including books and manuscripts. It now claims to have 10 million documents.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/09/scribd_logo.jpg"><img src="http://kara.allthingsd.com/files/2009/09/scribd_logo.jpg" alt="scribd_logo" title="scribd_logo" width="175" height="175" class="alignright size-full wp-image-18938" /></a></p>
<p>Yesterday, BoomTown checked in with <a href="http://kara.allthingsd.com/20090928/docstoc-ceo-jason-nazar-speaks/">Docstoc CEO Jason Nazar</a> about the document sharing start-up.</p>
<p>Today, it&#8217;s Trip Adler, CEO of its much larger rival, Scribd. </p>
<p>Launched in early 2007, the San Francisco-based online publishing company allows customers to share a wider range of documents, including books and manuscripts. It now claims to have 10 million documents uploaded.</p>
<p>Recently, some of those landed Scribd in a bit of hot water, with a lawsuit filed by an author alleging copyright violations. The lawsuit claimed that the start-up &#8220;built a technology that&#8217;s broken barriers to copyright infringement on a global scale.&#8221;</p>
<p>No surprise, Scribd denied the allegations. </p>
<p>&#8220;Scribd does not want unauthorized content on our site,&#8221; the company said. &#8220;We built the industry&#8217;s leading (filtering) technology to prevent the upload of unauthorized documents. This is one of the reasons why best-selling authors and many of the world&#8217;s largest publishers have chosen to put their works on Scribd.&#8221;</p>
<p>That includes a deal this summer with Simon &#038; Schuster, a division of CBS (CBS), to sell digital copies of its books, offering publishers more control over pricing and how works are distributed.</p>
<p>Such efforts to become a kind of YouTube for text is certainly part of the plan for Scribd, which has garnered about $13 million in funding, including from Redpoint Ventures. </p>
<p>Of course, YouTube owner Google (GOOG) also has designs in the arena&#8211;although it has become embroiled in loud legal battles over the issue with publishers. And so does Kindle-creator Amazon (AMZN), of course.</p>
<p>Those are mighty rivals, along with the need to police itself.</p>
<p>Scribd&#8217;s traffic has declined from about 60 million unique monthly visitors to half that recently as it has tried to get a good handle on piracy and other reasons. That traffic has since recovered a bit to about 40 million.</p>
<p>The company has also been adding features, including making the site more social, in order to goose online document and book sales and advertising.</p>
<p>Here&#8217;s the video interview with Adler about the business:</p>
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		<title>Docstoc CEO Jason Nazar Speaks!</title>
		<link>http://kara.allthingsd.com/20090928/docstoc-ceo-jason-nazar-speaks/</link>
		<comments>http://kara.allthingsd.com/20090928/docstoc-ceo-jason-nazar-speaks/#comments</comments>
		<pubDate>Mon, 28 Sep 2009 12:05:39 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[BoomTown]]></category>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=18850</guid>
		<description><![CDATA[On a recent visit to Los Angeles, BoomTown stopped in at the Santa Monica HQ of Docstoc, a start-up aimed at document-sharing online.

I have long been interested in the next paradigm for all sorts of publishing.

And Docstoc is certainly among the more innovative sites, letting users store, search and share business, legal and tech-related documents for free.

Here's a video tour of the start-up.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/09/docstoclogo.jpg"><img src="http://kara.allthingsd.com/files/2009/09/docstoclogo.jpg" alt="docstoclogo" title="docstoclogo" width="250" height="66" class="alignright size-full wp-image-18852" /></a></p>
<p>On a recent visit to Los Angeles, BoomTown stopped in at the Santa Monica HQ of <a href="http://www.docstoc.com">Docstoc</a>, a start-up aimed at document-sharing online.</p>
<p>I have long been interested in the next paradigm for all sorts of publishing (see a post on my visit to larger rival Scribd tomorrow).</p>
<p>And Docstoc is certainly among the more innovative sites, letting users store, search and share business, legal and other documents for free.</p>
<p>Founded by Jason Nazar (CEO) and Alon Shwartz (CTO) and armed with several million dollars in funding from angels and venture firms&#8211;such as MySpace COO Michael Jones and Rustic Canyon Partners&#8211;Docstoc has seen millions of documents of all kinds uploaded.</p>
<p>Whether this turns into a massive and lucrative business or not is still unclear, but it&#8217;s inevitable that one of the start-up players will become the dominant place to find professional documents.</p>
<p>Nazar, whose previous life was as a consultant, talked about all this and more in my video interview:</p>
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