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Wednesday, November 11, 2009

Apple Uses “Switchers” Ad to Keeping Smacking Windows 7

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While sales of Windows 7 are doing well, Apple is continuing to slap the Microsoft operating system software around.

There was a bunch of mean-spirited “Get a Mac” ads right when Windows 7 was released in late October, stressing consumers dying to switch to Apple when faced with the prospect of upgrading their Microsoft software.

Now there is a name for them: “PC Switchers.” It sounds a little naughty.

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Wednesday, September 9, 2009

Mount Techmore: Pogue, Baig, Levy and Mossberg at Apple Event

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BoomTown could not resist posting this photo for posterity’s sake, taken by All Things Digital Webmaster and master photog Adam Tow.

It pictures a quartet of the tech media’s heavy hitters, all attending at the Apple event in San Francisco today.

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Wednesday, February 11, 2009

“Has Your Head Exploded Yet?” BoomTown Queries TEDsters on What They Learned

While at the TED conference last week, I asked a variety of people in attendance at the elite gathering which presentation had blown their head off–figuratively, of course!

TED, which feels like a four-year college in four days, had an eclectic range of speakers, many focusing on the awful state of the earth. But there were also less-dire presentations, such as one on how Brad Pitt’s head and range of facial expressions are now stored in a Sony database for all eternity.

That’s a cold comfort amid all the global melting down, but BoomTown will not refuse it.

Here’s some more TED reaction from the digerati.

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Wednesday, September 17, 2008

Kara Visits Burda’s DLD Luncheon in Silicon Valley!

Germany’s Hubert Burda Media threw a big luncheon in Palo Alto yesterday, which was stuffed full with Silicon Valley types. It was hosted by the company’s Steffi Czerny and Maria Burda, the wife of CEO and owner Hubert Burda, as well as well-known Israeli investor Yossi Vardi.

Burda runs an annual digital conference in Munich, called DLD (Digital, Life, Design), even though the media giant is best known for its old-line magazines about fashion, cooking and crafts.

So here’s the video!

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Wednesday, May 14, 2008

Memo to Don Graham: Thar He Blows…

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Another day, another tech blog eruption featuring Michael “The Volcano” Arrington of TechCrunch and, this time, Wired’s Betsy “Ain’t-Backing-Down” Schiffman.

When last we checked in with Arrington, he was elegantly telling Chris Shipley that her longstanding tech conference might want to take a dirt nap. Specifically: “Demo needs to die.”

But that’s not all!

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Friday, July 27, 2007

Martha Gets Wired

BoomTown has long been a big fan of Martha Stewart.
And we like her 25% more now, after seeing the new pictures she took for Wired’s latest issue, as well as a particularly sassy interview she did with the magazine.

The homemaking empress is on the cover of Wired, pictured here making a Wii-shaped cake. It looks [...]

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About Kara

Kara Swisher started covering digital issues for The Wall Street Journal's San Francisco bureau in 1997 and also wrote the BoomTown column about the sector. With Walt Mossberg, she co-produces and co-hosts D: All Things Digital, a major high-tech and media conference. Read more »

Ethics Statement

Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.

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